Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets.

2023 221

2023 Food and Beverage 2022 Transportation 221

Eventmobi

APRIL 12, 2018

Business meetings, conferences, conventions, incentive travel, trade shows and exhibitions have the ability to evolve and enable the way people, business, and communities work together to make a greater impact. IATA is the trade association for the world’s airlines, representing over 280 airlines, which amounts to 83% of total air traffic.

2018 151

2018 Airlines Event Apps Trade Shows 151

Eventmobi

OCTOBER 6, 2022

Strong Marketing to Create Buzz. Here’s an example from an airline. Temporary pop-up event venues are a perfect fit for guerrilla marketing events as they generate a lot of buzz by seemingly appearing out of nowhere. More tools are coming onto the market to make this easier. Strong Marketing. The Right Venue.

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Event Farm

MARCH 2, 2023

For marketing-based events, your registration tool needs to look and feel like an extension of your brand, have features that allow you to spin up the event quickly, connect to your CRM, and so on. And everywhere you go sends text messages…except events? and give them that.

Tech 243

Tech Event Tech Airlines 2023 243

MeetingsNet

JULY 12, 2024

This finding reflects the need for event hosts to market the unique experiences delegates will have in a given destination, according to the report. In addition, American Airlines said in May it would expand its capacity by 3.5 Additional seat capacity is a central reason why fares have dropped.

Sustainability 111

Sustainability Airlines 2024 2023 111

Eventmobi

AUGUST 16, 2018

Event speakers are essential to a successful event marketing strategy. Event marketing is a powerful strategy for B2C and B2B marketers, and for good reason. In fact, 75 percent of B2B marketers rated in-person events as the most effective marketing tactic. Because it gets results.

Speakers 152

Speakers B2B Airlines Event Apps 152

Prestige Events Magazine

MARCH 11, 2024

Leading London events venue, The QEII Centre , has strengthened its director team with the appointment of Elena Gurgul as Sales and Marketing Director and EeLain Ong as Finance Director. With the addition of the two new hires, the senior leadership team for the world-renowned meetings and exhibitions centre is now 60 per cent female.

Financial 104

Financial Insurance Airlines 2024 104

Expo Pass

NOVEMBER 28, 2023

New year, new conferences! Whether you’re looking to meet influential planners, improve networking skills, learn about emerging technologies, or simply reconnect with planner besties, this list of 2024 conferences and trade shows has something for everyone. It’s the event planning conference to attend in North America.

2024 78

2024 Event Planning Conference Education 78

Smart Meetings

OCTOBER 11, 2024

and China, whose business travel markets have expanded 13.4% The strengthening meetings, incentives, conferences and exhibitions (MICE) sector has also made major economic contributions, with businesses worldwide investing more in corporate travel that builds relationships both within teams and extended networks. million people).

Tourism 97

Tourism Travel 2025 Airlines 97

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Product launches. Webinars and classes.

Advertising 174

Advertising Retail Social Media Marketing 174

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing. Source: Volvo.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Smart Meetings

AUGUST 9, 2024

Want to hear from market experts advising on successful business group planning strategies? When it comes to sports, soccer dominates the market at a 69% share, and most attendees extend their stays by one to three days both before and after the big game. We have you covered. Travel tech tools you need in your carry-on?

Travel 98

Travel Airlines Sports 2024 98

Hubilo Blog

JULY 31, 2018

This is, in short, the impact of experiential marketing on the consumers. What exactly is experiential marketing ? Also known as interactive marketing, it is a modern form of marketing tactic which directly connects the marketer to the consumers, personalizing the ad experience or interacting with them from a more personal angle.

Event Marketing 83

Event Marketing Marketing Social Media Events 83

Event Marketer

SEPTEMBER 27, 2024

At Southwest Airlines, one or more dedicated cultural ambassadors in each of the brand’s locations are tasked with maintaining morale, organizing engaging internal activities and generally taking care of the staff. A killer opening reception can set the tone for the entire event. Make it recreational.

Airlines 121

Airlines 2024 Conference Events 121

Event Industry News

JULY 20, 2022

Cvent , a market-leading meetings, events, travel and hospitality technology provider, published the latest instalment of the Cvent Travel Managers Report: Europe Edition , which provides in-depth insights into current corporate travel trends and activity. The report reveals significant levels of optimism amongst corporate travel managers.

Travel 110

Travel 2019 2022 Management 110

Smart Meetings

NOVEMBER 8, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Food and Beverage 98

Food and Beverage Tourism Hospitality Hotels 98

MeetingsNet

JANUARY 19, 2024

With support from nearly 30 national tourism offices and convention bureaus throughout Europe, the new Climate Tech Summit will happen alongside PCMA’s Convening EMEA conference in Barcelona but deliver sessions online for U.S.-based based planners. down the road.”

Sustainability 59

Sustainability Conference 2024 Airlines 59

PCMA Convene

JULY 31, 2017

Oklahoma City is using influencer marketing in the form of a travel-writing team who will highlight the city’s leisure attractions — and is also bolstering its meetings portfolio with a new convention center. People just don’t know really what to think of Oklahoma City,” said Seth Spillman, the CVB’s director of marketing and communications.

Marketing 81

Marketing Meetings Social Media 2013 81

Smart Meetings

OCTOBER 12, 2022

Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. At this new conference center, there are no restaurants, says Director of Group Sales Louis Gonzales. “It Jamaica Tourist Board Announced New Airline Service.

2022 117

2022 Airlines Hotels Tourism 117

SmartMeetings

OCTOBER 1, 2020

She wants to bring together all the verticals—business meetings, events, trade shows and expos, caterers, airlines and hotels, theater owners, people who put on concerts, church events and even quinceaneras. The airline and auto industry have done it, and we are bigger than both of those,” she says. Those people need to be supported.

Meetings 143

Meetings Airlines Travel Hospitality 143

SmartMeetings

JUNE 4, 2021

A few saw the marketing potential of VR. Mixed reality : Look for more marketing activations. Avatar-based conferences and events: We’ve already seen an increase in this type of technology in our online events, and while it’s not right for every group of attendees, some love it.

Trade Shows 119

Trade Shows Airlines 2020 Technology 119

MeetingsNet

SEPTEMBER 11, 2020

A sampling of how the leading independent planning companies execute every sort of event, from user conferences to exotic incentives. The 2020 CMI 25 list is out, with profiles of the 25 largest independent meeting planning companies serving the corporate market in North America. Gating level. anonymous user. DataTable subpages.

2020 105

2020 2019 Airlines Corporate Meetings 105

Smart Meetings

MARCH 19, 2024

Don’t leave home without these With the world wide open for business, you may be headed for an international conference or meeting. Consider international travel insurance, not only for health (especially emergency evacuation services) but also to cover your airline tickets, accommodations and personal belongings. Conferences?

Travel 98

Travel Insurance Airlines Consulting 98

Endless Events

APRIL 1, 2022

For example, if you’re planning a digital marketing conference, Hubspot or MailChimp might be a great fit, while it would make very little sense to reach out to Red Bull GmbH or Southwest Airlines. Do some market research. Check out some great co-branding partnership examples. . Think about your attendees.

Sponsorships 118

Sponsorships Financial Airlines Social Media 118

Event Industry News

MAY 3, 2019

For example: Digital marketing: current and prospective attendees will be able to manage how they receive marketing messages via a decentralised communication platform connecting the event owner and attendee/prospect; one that can be documented and verified. Education: all certification credits will be tracked in a uniformed fashion.

Social Media 75

Social Media Contracts 2014 Airlines 75

Eventtia

JUNE 30, 2022

MICE (Meetings, Incentives, Conferences, and Exhibitions) and Tourism industry professionals gathered for the 9th time at ACE of MICE Exhibition on 25-27 May 2022. The company serves as the roof organization of the sector by ensuring the integration of the Turkish market with the world MICE industry. ACE of M.I.C.E.

B2B 77

B2B Airlines Tourism 2007 77

PCMA Convene

AUGUST 29, 2019

We need to walk a fine line — making it easy to click “yes” during the registration process, while also collecting intelligence to drive personalization — when it comes to collecting data on conference customers. In the spirit of making it easy to say “yes,” session sign-up should be delayed until 30–45 days prior to the conference.

Airlines 78

Airlines Trade Shows B2B Consulting 78

Master the Event

APRIL 5, 2022

And whether it`s a family trip to Disneyland or some gift cards to go shopping, Conference and Event Planning – How Does Your Company Handle Loyalty Rewards? Conference and Event Planning – Loyalty Rewards…Why Bother? Conference and Event Planning – How to Manage Your Loyalty Rewards. Policies vary from company to company.

Event Planning 40

Event Planning Conference Airlines Hotels 40

Event Industry News

JANUARY 14, 2019

But there was also room for concern for Apple as their competitor Huawei continued to chase them for a share in the laptop market with the release of a super slimline laptop to rival the MacBook Air. They offer the highest resolution of audio delivery on the market with a whole host of noise cancellation features included.

2019 100

2019 Tech Airlines Event Apps 100

Smart Meetings

OCTOBER 15, 2018

Denise Mope Hotel Crescent Court in Dallas’s Uptown neighborhood added Mope as director of sales and marketing. He’s based in Thailand and will help planners with site selection and contract negotiation throughout the Asian market. More : 6 Smart Moves: Wellness Edition.

Hotels 72

Hotels Site Selections Airlines 2015 72

Endless Events

AUGUST 24, 2018

Conference lectures used to be the bomb, but nowadays they can get incredibly boring and rarely capture attendees attention. Four Essential Questions to Ask about Your Marketing Plan. Sometimes, event marketing plans get so convoluted that the original purpose of the event gets buried in the process.

Trade Shows 75

Trade Shows Social Media Airlines Travel 75

Event Marketer

APRIL 24, 2023

As Whitney Eichinger, svp-culture and communications at Southwest Airlines, put it, “You can decorate anything, but you have to have culture at your core.” It’s just one of more than 250 employee events produced annually, from workshops to conferences to hackathons.) Clearly, the weekly bar cart is no longer going to cut it.

Airlines 98

Airlines 2023 2022 Management 98

Eventsforce

MARCH 24, 2020

Let’s take a conference that has speakers and break-out sessions and a bit of networking. For example, maybe your conference has a scaled down agenda which means they save time by attending but still get the invaluable content. Social media is a great way to market your event. Pivoting to a Virtual Event .

Management 91

Management Social Media Airlines Event Apps 91

Smart Meetings

FEBRUARY 15, 2019

On the conference front, Waterman immediately went into triage mode. As soon as the first one agreed to go through with their conference, we knew the others couldn’t object, and we were going to get through this,” he said. We marketed around traveling with a purpose,” Waterman said. Humor Helped Overcome Negative Images.

2019 82

2019 Hospitality 2017 Tourism 82

Event Industry News

MARCH 25, 2019

By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia. The country’s convention bureau is now promoting Cyprus as a world-class conference and events location. Besides exhibitions this multi-use complex can host conferences, product launches and meetings. Czech Republic.

Tourism 78

Tourism Government 2017 2028 78

Event Farm

MARCH 2, 2023

For marketing-based events, your registration tool needs to look and feel like an extension of your brand, have features that allow you to spin up the event quickly, connect to your CRM, and so on. And everywhere you go sends text messages…except events? and give them that.

Tech 100

Tech Event Tech Airlines 2023 100

Bizzabo

APRIL 7, 2020

When VICE and its numerous subsidiaries aren't producing top-notch print and digital content, they're probably hosting a stellar live event or planning the next great marketing activation. Broadly Astrology Conference. In 2018, the brand hosted the first-ever Broadly Astrology Conference for 150 astrology enthusiasts.

2017 71

2017 2018 Entertainment 2004 71