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Organizing a Pop-up Event: 4 Keys to Success

Eventmobi

Strong Marketing to Create Buzz. Here’s an example from an airline. Temporary pop-up event venues are a perfect fit for guerrilla marketing events as they generate a lot of buzz by seemingly appearing out of nowhere. More tools are coming onto the market to make this easier. Strong Marketing. The Right Venue.

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Skyrocketing Costs Squeeze Event Budgets

Velvet Chainsaw

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets.

2023 221
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Smart Moves at Destinations International, Fairmont Dallas and More

Smart Meetings

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

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How Six Sponsors are Serving up Fan Experiences at the 2021 US Open

Event Marketer

In addition to the courts, the brand provided an open-air lounge offering food and drinks. The patio complements the newly located cardmember lounge at Louis Armstrong Stadium, where cardmembers and up to two guests can escape the heat, purchase food and beverages and scoop up four exclusive, customizable designs from Ralph Lauren.

2021 143
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A Supersized Roundup: 14 Experiential Holiday Programs That Slayed All the Way

Event Marketer

CHASE x SOUTHWEST AIRLINES. Southwest Airlines and Chase sought fresh ways to provide their customers and cardholders with extra perks this holiday season, whether they were traveling or staying put. Other amenities, like a silky robe with a “G” embroidered onto it and matching slippers, are also part of the experience. Agency: MAS.

Airlines 140
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2025 Meeting Costs: Hotels and Air a Bit More Fair

MeetingsNet

The report notes that even with Boeing’s difficulties in delivering new planes to the major airlines in 2024 and 2025, there is still excess capacity due to a softening leisure-travel market. In a softening market, some suppliers might want to break the high pricing environment to gain market share. percent to $162.

2025 69
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IMEX 22 Welcomed Record Number of Attendees

Smart Meetings

ballroom, a 90,000-square-foot theater, a 25,000-square-foot Meridian Garden, 57 meeting spaces, 3,700 guest rooms and 27 different food and beverage outlets on the 25-acre property, soon to be announced. Jamaica Tourist Board Announced New Airline Service. of meeting space, including a 105,000 sq.

2022 117