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Typically seen in apparel, Aware uses blockchain technology to help create traceable, sustainable supply chains and digital product passports. In apparel, new embellishment techniques allow for creative personalization and decoration, taking cues from fashion with digital transfers, patches, and unique logo placements.
Encouraged to “Find the things you love,” attendees can scan and shop via QR codes to have the apparel and accessories on display shipped to their homes. “We Outside, furniture, rugs, clothing stands, mirrors and mannequins extend the pop-up’s footprint.
Speaking of racks, what might seem like a utilitarian element at apparel shows, were also instrumental in showcasing brand personalities with a range of materials, from metal and copper to industrial piping and painted driftwood. And who said booth furniture should be boring?
Throughout the weekend, the companies gave fans a chance to engage with new product drops, check out limited-edition merch, personalize apparel and catch exclusive athlete appearances. 15-16, fans could stop by for product customization, exclusive apparel and footwear, and surprise guest appearances.
Golf stars Lexi Thompson, Cline Boutier and Gabi Ruffels sported the logos of local restaurants and boutiques on their equipment and apparel during the golf tournament to increase awareness of each small business. American Express also highlighted small businesses as part of its sponsorship of the 2024 U.S. Womens Open in Lancaster, PA.
And with 1 billion impressions generated from Olivia Benson Plaza alone, NBC recognizes that its event strategy is both serving the fandom and making an impact on the business.
Grand Prix Collection with a trackside booth that gave fans the opportunity to peruse and shop the limited-edition apparel styles and capture content at a photo op. PACSUN A year after making its Formula 1 debut in Austin, Pacsun highlighted its latest F1 U.S. Fans also came away with a branded tote bag.
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Encouraged to “Find the things you love,” attendees can scan and shop via QR codes to have the apparel and accessories on display shipped to their homes. The on-brand blue Airstream opens up to create an elevated showroom with furniture, racks of clothing and mannequins extending the exterior footprint.
Diverse Product Range With over 300+ customizable products to choose from, ranging from home dcor to apparel, Printed Mint empowers you to tailor your offerings to your ideal audience. Imagine customizing premium swag like personalized mugs or branded packaging for apparel, all without the hassle of managing inventory.
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Attendees went into the space to not only explore the merchandise on display (which was mostly apparel across the show), but to shop and place orders on-site for their retail businesses. SHORE With a name like Shore, you have to bring the beach into your exhibit space, and the apparel and accessories brand delivered.
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Yourself collectibles that can be customized with apparel options available from 32 NFL teams. There was a little something for everyone with a Kids Zone, live music, food and beverages, partner activations, like an EA SPORTS College Football experience, a chance to sample Dukes sauces, and live performances from college cheerleading squads.
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Visitors could snag never-before-seen collectibles, apparel, music and photos, and attend curated events, partake in social media moments and even leave personal tribute messages to the artist. In addition, considering the nature of the pop-up, audio-centric activations were an important part of the experience.
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Grab some absurdly cheesy swag of your own on the brand’s apparel site. Before leaving, visitors could commemorate their experience at the roadside diner by shopping the brand’s exclusive, retro line of Cheez-In Diner merch, including truck hats, ’60s-inspired t-shirts, coffee mugs and collectibles.
Agency: Factory360 ) Photo credit: Arturo Holmes/Getty Images for Shipt SOMA INTIMATES It was hard to miss intimate apparel brand Soma’s festive holiday box truck as it spun through two New York City locations flaunting the brand’s holiday apparel with a glass wall.
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Grand Prix this year with a pop-up shop and official F1 apparel collection spanning tees to hoodies to track pants. Photo credit: Shutterstock PACSUN Retailer Pacsun made its grand debut at the U.S.
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Agency: BMF) KIDSUPER JUST DROPPED A PERMANENT STREETWEAR HAVEN Streetwear apparel brand KidSuper has just secured a stylish new home in Brooklyn, NY. The newly launched KidSuper World is an expansive, 10,000-square-foot venue and love letter to New York City located in Brooklyn’s Williamsburg neighborhood.
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