Event Marketer

MAY 27, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover underwater vending machines, CouchCams and screaming booths. Grab some absurdly cheesy swag of your own on the brand’s apparel site.

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Apparel Banking Transportation Entertainment 312

Eventinterface

JANUARY 3, 2019

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

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Marketing Conference Apparel Consulting 100

Eventinterface

JULY 17, 2017

Be on the cutting edge and make a splash at your next trade show or conference with these trending promotional products. Cotton is making a comeback in apparel with items like polos. We’ve seen more requests for cotton apparel in the last six months trending over and above performance wicking shirts. DRINKWARE GAINS VALUE.

Apparel 140

Apparel Trade Shows Insurance Events 140

Event Marketer

SEPTEMBER 4, 2024

EVIAN After activating a floating tennis court in 2023, evian this year teamed up with Pharrell Williams and his lifestyle brand Humanrace on a limited-edition, tennis-inspired apparel collection that launched online on Aug. 3 to dish out free, tennis-ball-sized scoops of gelato and sorbetto—drizzled with extra virgin olive oil.

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2024 Sponsorships Fashion Food and Beverage 298

Smart Meetings

FEBRUARY 12, 2019

The Greater Ontario Convention & Visitors Bureau is the official destination marketing organization to promote the cities of Ontario and Rancho Cucamonga, California to visitors nationally and internationally. Sometimes the easiest way to trigger out of the box thinking is to get attendees out of the conference room for a couple of hours.

Meetings 165

Meetings Banking Apparel Retail 165

Event Marketer

MAY 31, 2023

The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences to falter in the headwinds of an industry-wide trade show evolution brought on by pandemic-related interruptions and strategy shifts by headlining brands. So to attend Coachella as a gaming company is not out of the question.

Trade Shows 130

Trade Shows Apparel 2017 Entertainment 130

Event Industry News

NOVEMBER 22, 2018

drp hosted British motorcycle manufacturer Triumph motorcycles’ Global Dealer Conference at the ExCel London from 23rd – 24 th October 2018. The conference gathered over 1,200 dealers from across the globe with the objective of communicating the ongoing future plans for the brand and future products.

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Conference Apparel Automotive 2015 61

Endless Events

FEBRUARY 21, 2018

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Marketing 85

Marketing Event Marketing Apparel Events 85

Planning Pod

APRIL 12, 2020

As former marketing boss once told me, “If your product claims to be everything to everybody, then it’s really nothing to nobody.”. Attendee needs, preferences and aspirations Attendee problems, concerns and pain points Ethnographic details (buying motivations and habits; marketing data) Geographic details.

Food and Beverage 207

Food and Beverage Social Media Insurance Entertainment 207

Connect Your Meetings

JULY 8, 2019

Louisville, Kentucky, is recognized as an international destination for festival events—most notably the Kentucky Derby—and conferences like Connect 2019. Butchertown Market The last remaining meatpacker is surrounded by hip new restaurants, breweries, quirky Hi-Five Doughnuts and an ax-throwing bar, Flying Axes.

Apparel 74

Apparel Retail 2019 Entertainment 74

Ins'Tent

JANUARY 13, 2020

With over 2,300 vendors, 23,000 individual retailers, and 9,400 retail stores, if jewelry is your market, you definitely want to be a part of this. This magical experience provides a platform for women’s apparel and accessories. International Vision Expo and Conference | September 23- September 26 2020 | Las Vegas, NV.

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Trade Shows 2020 Automotive Food and Beverage 69

Canadian Special Events

JUNE 9, 2022

Miranda Ji, CMP, Director of Sales Victoria Conference Centre & Business Events Victoria with Paul Bugge, Director of Sales, Destination St. John’s, and Candace Schierling, Director of National Conventions & Event Marketing, Tourism Saskatoon.

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Meetings Apparel Tourism Hospitality 52

Eventory

NOVEMBER 6, 2018

Marketing freebies are really popular. Swag bag is a bag filled with marketing freebies, gift cards, and other cool, themed stuff that attendees receive during various events. Swag bag is a bag filled with marketing freebies, gift cards, and other cool, themed stuff that attendees receive during various events. What is swag bag?

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Apparel Banking Marketing Conference 145

Attendease

FEBRUARY 13, 2024

Industry-specific conferences Keep teams on top of the latest industry trends and innovations. Industry conferences also provide valuable opportunities for networking and bringing back knowledge to the company. Break out black tie apparel, festive party hats, noise makers, and bubbles for toasting.

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Event Ideas Food and Beverage Events Speakers 195

Hubilo Blog

DECEMBER 7, 2018

From mobile event and conference app, event networking app, social event app, event registration app , a range of event management apps exist in the market for multiple types of events with set event app features. – Conference Apps. Event app automation solutions are on the rise in the market for obvious reasons.

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Event Apps Social Media Tech Trade Shows 85

Cvent: Event Marketing

MAY 21, 2018

Why not add a pop-up market with a taste of local shops? With its apparel and other unique motorcycle items, the pop-up gives people a sense of the actual store. Perhaps that’s working with the Cincinnati Art Museum to bring a few pieces of art to display at your conference. Pop-Up Shops. Are they younger or older?

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Apparel Entertainment Technology Conference 51

Canadian Special Events

JULY 18, 2022

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and VP of Business Development with Canadian Special Events.

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Apparel 2019 Corporate Events 2022 52

Canadian Special Events

JULY 6, 2017

This is especially true when introducing new products or services that creates a new market: Globalization and the rapid advance of technology are major causes of business disruption. At ILEA Live , the conference for event professionals, taking place this August in Calgary. Blue Media, Interactive Apparel.

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Apparel 2012 Retail Advertising 45

Eventtia

APRIL 22, 2024

This is an effective tool for marketing and stimulating early ticket sales. This can include anything from branded apparel to workshop materials. This flexibility is especially beneficial for luxury and consumer brands that often use a variety of digital solutions for CRM, marketing automation, and customer service.

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2024 B2B Apparel Events 62

Bizzabo

OCTOBER 12, 2018

Find amazing event venues, create dazzling event swag, better manage and market your event strategy, and more with theses these 31 websites for event planners. We’ve won the People’s Choice Award for Favorite Tech Event Supplier for three years in a row, are a market leader on G2Crowd, and have 5/5 Customer Service rating on Capterra.

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Social Media Trade Shows B2B Event Marketing 59

Event Planning BluePrint

MARCH 22, 2022

If you’re like me and design or branding isn’t your thing – I mean, give me a conference of 1200 people and I’ll make it happen but ask me to design my own logo and… well, let’s leave that to the experts! . Digital Marketing Essentials. Marketing Essentials . Step 2 – Marketing Essentials: Bring Your Brand to Life.

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Social Media Apparel Marketing Advertising 48

PCMA Convene

FEBRUARY 28, 2018

Tourism boards, convention and visitors bureaus, destination marketing organizations— the entities in charge of selling cities may call themselves by different names, but they all share one challenge: how to stand out from the pack to attract meetings and events business. Events Innovation Forum.

Tourism 75

Tourism Travel Advertising Apparel 75

Connect Your Meetings

NOVEMBER 15, 2018

Training includes creating promotional items, marketing and graphic design. Sara Weihmann, enterprise director of new avenues for youth, says the nonprofit is targeting more conferences, events and trade shows to partner with, thus putting more youth to work. How does the process work for events to get involved?

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Apparel Trade Shows Fashion Corporate Meetings 41

Certain

JUNE 21, 2017

One of the key takeaways from early June’s Internet Retailer Conference & Exhibition is that B2B e-commerce is on the rise. In fact, Forrester research expects that by 2021, the US B2B e-commerce market to be worth $1.2 trillion — twice the size of the US B2C e-commerce market. But no more.

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B2C B2B Retail Fashion 30

Planning Pod

AUGUST 16, 2022

You may want to understand the level of expertise your attendees already have on the subject and what they hope to learn from the event to help tailor your presentation or curriculum, as well as contact information to send them event updates, training documents, webinar links or event location, and optional marketing follow-ups.

Food and Beverage 104

Food and Beverage Insurance Apparel Trade Shows 104

Planning Pod

AUGUST 16, 2022

You may want to understand the level of expertise your attendees already have on the subject and what they hope to learn from the event to help tailor your presentation or curriculum, as well as contact information to send them event updates, training documents, webinar links or event location, and optional marketing follow-ups.

Food and Beverage 78

Food and Beverage Insurance Apparel Trade Shows 78

PCMA Convene

DECEMBER 7, 2018

When President Donald Trump announced that he would decrease the size of Bear Ears National Monument by 85 percent and Grand Staircase-Escalante National Monument by about half, the outdoor apparel company Patagonia filed a lawsuit. All of this is happening remarkably fast,” said Dave Armon, chief marketing officer at 3BL Media.

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Speakers Apparel Sustainability 2017 78