Event Marketer

MARCH 20, 2023

In the absence of storefronts and capturing passersby, e-commerce brands rely heavily on social media influencers. But keeping a social media community engaged and loyal in this competitive space is driving online retailers like activewear brand POPFLEX to explore experiential marketing.

Retail 246

Retail Social Media Apparel 2022 246

Event Marketer

JANUARY 24, 2022

Visitors could snag never-before-seen collectibles, apparel, music and photos, and attend curated events, partake in social media moments and even leave personal tribute messages to the artist. Featured photo credit: SXM Media.

Apparel 363

Apparel Social Media 2021 2020 363

Event Marketer

JULY 5, 2021

Held June 16-18, the second iteration of the original event featured several enhancements, including access to more exclusive products, avatar and social sharing upgrades, gamification, more vibrant visuals and multiplayer functionality. To participate in ComplexLand 2.0, The post ComplexLand 2.0:

Apparel 264

Apparel Sponsorships Retail Social Media 264

Event Marketer

SEPTEMBER 9, 2024

Yourself” collectibles that can be customized with apparel options available from 32 NFL teams. Last week, the network debuted its “Transcontinental Tailgate,” a social media campaign featuring seven content creators that traveled 10,000 miles over four days to attend three NFL games that took place on two continents.

Sports 289

Sports Sponsorships Food and Beverage Apparel 289

Event Marketer

OCTOBER 24, 2022

Users can also unlock Cheetle Codes from Cheetos’ social media accounts to uncover more ways to get ahead in the game. Q&A: Boardroom’s CMO on Brand Growth, Social Amplification and Navigating the Metaverse. Dig Deeper: Metaverse Q&A: State Farm and iHeartMedia Weigh in on Their New Roblox Activation.

Apparel 258

Apparel Fashion Retail Social Media 258

Event Marketer

MARCH 18, 2024

Agency: BMF) KIDSUPER JUST DROPPED A PERMANENT STREETWEAR HAVEN Streetwear apparel brand KidSuper has just secured a stylish new home in Brooklyn, NY. The newly launched KidSuper World is an expansive, 10,000-square-foot venue and love letter to New York City located in Brooklyn’s Williamsburg neighborhood. .”

Apparel 298

Apparel 2024 Insurance Retail 298

Event Marketer

APRIL 11, 2024

The experience featured the brand’s latest innovations in hockey equipment and apparel and was designed to allow young players to get fitted for and test the gear themselves in a controlled, branded environment. The post Five Tips on Leveraging Private Homes for Experiential Activations appeared first on Event Marketer.

Retail 264

Retail Apparel Social Media Marketing 264

Event Marketer

OCTOBER 4, 2021

With plenty of initial engagement around the activation on its social channels, Impossible also incorporated a social media contest into the tour to keep the momentum going. and media outreach, social content and paid social media with geo-targeting, and influencers on platforms like TikTok and Instagram.

Education 348

Education Marketing Retail Social Media 348

Planning Pod

APRIL 12, 2020

These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, social media mentions, etc.) discounting (early bird, referrals, etc.)

Food and Beverage 207

Food and Beverage Social Media Insurance Entertainment 207

Prestige Events Magazine

MARCH 20, 2023

The new expo for those who love activities outdoors will add to the two existing consumer expos, The Boston Run Show and Snowbound Expo for winter sports, bolstering the company’s standing in the Boston sport’s event market with the goal of getting more people outside & active. The Sports Hub.

Apparel 130

Apparel Sports 2024 Retail 130

Event Marketer

FEBRUARY 13, 2024

CBS carried the traditional broadcast of the game (also streamed via Paramount+), and Nickelodeon aired a kids- and family-friendly telecast that got a lot of attention on social media. The post Our Report from Super Bowl LVIII: Brands Hit the Jackpot with Experiential appeared first on Event Marketer.

Food and Beverage 325

Food and Beverage Sports Hotels Apparel 325

Canadian Special Events

JULY 29, 2022

This experience targeted Toronto’s most successful pre-construction realtors and introduced them to The “FourME” Project while arming them with state-of-the-art tools and viral social media content to market the development and attract buyers. The first was the invitation, and the second was the experience. .”

Entertainment 52

Entertainment Social Media Apparel 2022 52

Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Marketing 85

Marketing Event Marketing Apparel Events 85

Hubilo Blog

DECEMBER 7, 2018

Understand the event app that fits your type of event and decides your event app budget. Try all the platforms including social media groups, consult your colleagues and shortlist your top 3 event app providers. Majority of event attendees use their smart-phones during the event.

Event Apps 85

Event Apps Social Media Tech Trade Shows 85

Planning Pod

AUGUST 16, 2022

Even if you aren’t collecting payments for your professional event, setting up an event registration workflow could help you easily track and manage RSVPs. Planning Pod’s form builder has endless data collection options, enabling you to collect everything from basic contact information to PDFs and in-depth quizzes.

Food and Beverage 104

Food and Beverage Insurance Apparel Trade Shows 104

Showclix

NOVEMBER 20, 2018

Automation of event marketing tasks. With our marketing automation tool, Agent, holiday event organizers can automate many of the tasks they do manually every day, enabling them to spend more time focusing on other aspects of their events.

Apparel 40

Apparel Social Media Events Marketing 40

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Planning Pod

AUGUST 16, 2022

Even if you aren’t collecting payments for your professional event, setting up an event registration workflow could help you easily track and manage RSVPs. Planning Pod’s form builder has endless data collection options, enabling you to collect everything from basic contact information to PDFs and in-depth quizzes.

Food and Beverage 78

Food and Beverage Insurance Apparel Trade Shows 78

Certain

JUNE 21, 2017

B2B buyers are used to receiving marketing messages via social media, paid advertising, email, content syndication and other digital tools and techniques. Though digital marketing and buying channels have delivered advantages to B2C for some time, there have been challenges too. What a way to amplify a brand!

B2C 30

B2C B2B Retail Fashion 30

Bizzabo

OCTOBER 12, 2018

We’ve compiled this list to help event planners to complete every task on their list. From optimizing your event website to ordering premium merchandise to automating your social media, you’ll find just about everything you’ll need to plan your next big event. Websites for Event Planning and Management.

Social Media 59

Social Media Trade Shows B2B Event Marketing 59

Event Marketer

FEBRUARY 21, 2024

The “phones encouraged” event included guest stylists Lilliana Vazquez and Melissa Garcia, who shared content, accessorizing and style-on-a-budget tips. What we loved: social media “Tiny Mic Talks” with everyday fashionistas, who weighed in on their favorite Primark apparel, fashion trends and styles that give them “the ick.”

2024 195

2024 Fashion Food and Beverage Apparel 195