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Formula 1 US Grand Prix: Mercedes-Benz, Levi’s, Amex, Pacsun Activate in Austin

Event Marketer

Grand Prix Collection with a trackside booth that gave fans the opportunity to peruse and shop the limited-edition apparel styles and capture content at a photo op. The post Formula 1 US Grand Prix: Mercedes-Benz, Levi’s, Amex, Pacsun Activate in Austin appeared first on Event Marketer.

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From Tech to Name-dropping, Four Ideas to Ace Your Golf Sponsorships

Event Marketer

Returning for this weeks tournament are the Orlando Health Family Care Suites, air-conditioned venues stocked with complimentary diapers, a changing table, private nursing area, phone charging station and comfy seating, as well as a putt-putt area and coloring mural wall in the Kids Zone. Womens Open in Lancaster, PA.

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The Brief: Breakup Calculators and Subway Sketches

Event Marketer

DELTA WILL SOAR INTO CES HISTORY WITH THE FIRST KEYNOTE HOSTED AT SPHERE CES 2025 is rapidly approaching, and Delta ceo Ed Bastian is prepared to deliver a showstopping keynote during the event (Jan. 7-10) using the biggest LED screen on the planet as his backdrop.

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Super Bowl LIX: The Sights, Sounds and Flavors We Took in Around the Big Easy

Event Marketer

In addition to the sports apparel on display, Starter offered seating in pink club chairs positioned in front of a bright, branded stained glass-inspired wall that served as a background for a 360-degree photo booth. The post Super Bowl LIX: The Sights, Sounds and Flavors We Took in Around the Big Easy appeared first on Event Marketer.

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The Brief: Lay’s Lights and Parking Lot Coffees

Event Marketer

The animated character has shown up on the worlds largest LED screen since the venue opened in 2023, and garnered plenty of fans along the way. Along the Lays Crawl, the duos stopped at venues and asked one question: Do you have Lays? Introducing… Orbi. 27 with original content that ran throughout the day.

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How Artist-Centric Music Experiences Are Amplifying Experiential Opportunities

Event Marketer

The curated program features classic, rare and never-before-seen collectibles, apparel, music releases and photos. And an interactive kiosk calls visitors to leave personal messages for Bowie that display at both venues as well as the event website. Inside Six Brand-Artist Collaborations That Rocked the Industry.

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Super Bowl LIX: 16 More Brand Activations, Parties and Stunts from NOLA

Event Marketer

7 takeover of Bourbon Heat, a club venue. Lastly, Nike and Academy Sports welcomed Miami Dolphins Jevon Holland for an autograph session with complimentary footballs, and fans participated in a larger-than-life helmet photo op that turned them into bobbleheads, while rocking out to a dj and getting Nike apparel personalized.

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