Event Marketer

SEPTEMBER 12, 2024

To find out more about what made NXT FY25 a success, we sat down with Alyson Strickler-Vazquez, senior event and marketing specialist at Quest Software. Earned Swag It’s no secret that conference swag often ends up in landfills, so Quest took a more sustainable and meaningful approach at NXT with a branded swag store.

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Conference Apparel 2024 Tech 102

Event Marketer

DECEMBER 21, 2023

PERRIER-JOUËT Champagne brand Perrier-Jouët’s House of Wonder exhibition at Hudson Yards was a dreamy (ticketed) installation for consumers over the age of 21 featuring a curation of art-, nature- and champagne-inspired experiences, all built with sustainability in mind. 2, and the Mar Vista Farmers Market in L.A. 30 and Dec.

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Apparel Sustainability Fashion Retail 108

Do Good Events

APRIL 18, 2024

General Industry Trends Sustainability Trends This word has become familiar to all of us. This year, it was evident that the industry is totally on board with sustainability, both in corporate initiatives and product lines. It took the market by storm. However, policies and strategies had a slow start in the industry.

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2024 Apparel Retail Sustainability 52

Event Marketer

NOVEMBER 15, 2021

More Cause Marketing Strategies: Common Ground: Stand Together Talks Immigration On National Pop-Up Tour. Coors as a family of brands has a really long history with supporting sustainability initiatives,” says Stephanie Clanfield, marketing manager at Coors Banquet. A portion of proceeds from the merchandise will benefit WFF.

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Apparel Sustainability Marketing Event Marketing 89

Event Marketer

OCTOBER 16, 2023

Fall is in full swing, but as an event marketer, you’re already on to the next season. Partners: G7 Entertainment Marketing; VCCP. Last October, Canadian outdoor apparel company Arc’teryx brought the multisensory wonders of the northern coastal mountains to New York City through its “For the Love of Winter” immersive experience.

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Apparel 2023 2022 Sports 95

Event Industry News

MARCH 17, 2021

Mark joins Ignition from live events giant GES, where he was CCO, leading a commercial team of 80 people across the EMEA, Australian, South African and Far East regions and helping to deliver experiential marketing projects in over 45 individual industry sectors. We expect great things!’. We expect great things!’.

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Telecommunications Apparel Automotive Sustainability 52

Prestige Events Magazine

MARCH 20, 2023

The new expo for those who love activities outdoors will add to the two existing consumer expos, The Boston Run Show and Snowbound Expo for winter sports, bolstering the company’s standing in the Boston sport’s event market with the goal of getting more people outside & active. The Sports Hub.

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Apparel Sports 2024 Retail 52

Event Marketer

APRIL 27, 2021

To solve for the pain point, LG is turning its tour footprints into clothing donation sites where consumers are encouraged to unload their used apparel. The Second Life Tour in action: The post How LG’s Clothing Swap and Wash Center are Scrubbing Away Textile Waste appeared first on Event Marketer. Agency: Lupine, Los Angeles.

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Apparel Trade Shows Fashion Marketing 85

Ins'Tent

JANUARY 13, 2020

With over 2,300 vendors, 23,000 individual retailers, and 9,400 retail stores, if jewelry is your market, you definitely want to be a part of this. This magical experience provides a platform for women’s apparel and accessories. This traveling expo gives anyone in the wedding market a perfect opportunity to connect with consumers.

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Trade Shows 2020 Automotive Food and Beverage 69

Event Marketer

OCTOBER 16, 2023

More Festival Activation Ideas: Experiential Marketing at Coachella 2023: Hydration Hubs, Glow-ups and ‘Newstalgia’ Why Coke Launched a Proprietary ‘Sips & Sounds’ Music Festival in Austin Plant-based JUST Egg Invites Consumers to Taste the Future of Food at Music Festivals 1. Agency: G7 Entertainment Marketing) 3.

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Sponsorships Apparel Entertainment 2023 112

Event Marketer

SEPTEMBER 6, 2021

To boot, for each person who walks the pathway, Mercedes will make a $1 donation per footstep to The National Energy Education Development Project to help bring sustainability resources to schools through curriculum and customizable programs.

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2021 Food and Beverage Sports Hotels 130

Eventory

NOVEMBER 6, 2018

Marketing freebies are really popular. Swag bag is a bag filled with marketing freebies, gift cards, and other cool, themed stuff that attendees receive during various events. Check your marketing personas. Check the current affairs and align the theme of your marketing freebies ideas with it. What is swag bag?

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Apparel Banking Marketing Conference 145

Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. There is nothing that will ever replace a face-to-face consumer interaction.

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Education Marketing Retail Social Media 119

Attendease

FEBRUARY 13, 2024

Implement eco-friendly policies Make sustainability a priority by implementing eco-friendly policies that reduce environmental impact. Product launches Product launches are exclusive events to showcase new software, apps, devices, and platforms before they hit the mainstream market. New Year’s Eve galas Why wait for midnight?

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Event Ideas Food and Beverage Events Speakers 195

Connect Your Meetings

NOVEMBER 15, 2018

Training includes creating promotional items, marketing and graphic design. While we have done some tradeshow events in the past, the primary way that events partner with New Avenues INK is to place orders with us for apparel items and promotional items they plan to distribute at their events.

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Apparel Trade Shows Fashion Corporate Meetings 41

techsytalk tech

JULY 7, 2016

Consider it years of PR, social media, branding and marketing education and life experience dynamically delivered to you in only one engaging and exciting weekend! TechWears is a Colorado based eco-apparel accessory brand founded in 2014. Early on, he invested heavily in skill training and market testing.

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Apparel Social Media 2016 2014 46

BeCore

JULY 22, 2019

Many people were caught off guard by their (Red Bull’s) marketing strategy, Did you feel the same way? . I think they understand who their consumer is and what their lifestyle is and they’re trying to sustain that relationship with their consumer. Well first of all, I have to give props to the Europeans who started the brand.

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Apparel Fashion 2019 Technology 98

Nunify

DECEMBER 28, 2022

While it is challenging to choose apparel since we all have different styles, you can pick some gift cards and add them to your gift hampers. It’s considerate to let them choose what they like but choose sustainable brands that are available nearby. Unique kits are now available in the market.

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2023 Banking Apparel Travel 52

Event Marketer

JANUARY 31, 2024

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. DoorDash upped the ante for its DashPass subscribers, who were handed a key that unlocked surprise giveaways, like candy and exclusive apparel. In some cases, attendees even scored screening tickets.

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2024 Marketing Entertainment Apparel 118

Hubilo Blog

DECEMBER 7, 2018

From mobile event and conference app, event networking app, social event app, event registration app , a range of event management apps exist in the market for multiple types of events with set event app features. Event app automation solutions are on the rise in the market for obvious reasons. – Conference Apps. Select vendors.

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Event Apps Social Media Tech Trade Shows 85

Event Marketer

MARCH 14, 2024

So we were thinking, ‘What can we do with this [Throwback Thursday] event that attracts those fans, leverages our partners and gives them a good experience?’” —Cavender Neutze, Marketing Manager, Arnold Palmer Invitational presented by Mastercard Golf fans enjoyed the action on the green, as well as the Florida wildlife and scenery.

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Food and Beverage Apparel Sports Sponsorships 95

Canadian Special Events

JANUARY 12, 2023

I am very happy with the Canadian wedding market now. Sustainability would be a big trend, but it seems very controversial and artificial. After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change.

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Meetings Apparel 2023 Corporate Events 52

PCMA Convene

DECEMBER 7, 2018

When President Donald Trump announced that he would decrease the size of Bear Ears National Monument by 85 percent and Grand Staircase-Escalante National Monument by about half, the outdoor apparel company Patagonia filed a lawsuit. All of this is happening remarkably fast,” said Dave Armon, chief marketing officer at 3BL Media.

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Speakers Apparel Sustainability 2017 77