These Cause Marketing Activations Were Built to Align with Consumers’ Evolving Priorities
Event Marketer
DECEMBER 27, 2021
And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. CREATING A CORPS.
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