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Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmediaapps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. You can also make sure your events look good. ” -Amenah R.
We do our best to bring you the most up-to-date news, predictions, and happenings in the event world. . But our favorite way to find out what’s going on with events is by looking at which Expo articles people are reading the most! . 2022 was the catalyst for bigger and better in-person events this year. . We promise. .
A simple mail mentioning a detail like ‘7 days left for you to register for the best tech event of 2020’ can influence potential attendees to check out the event website. Update the eventapp and website. Start reaching out to socialmedia influencers to create hype around the event.
The paradox of choice – Too many eventapps. Did you know that there are over a hundred different types of eventapps currently available in the market? Typically, having a lot of choice is great, but with this much choice, the life of an event planner gets much more complex! Cost / Budget. Technology.
Read on for some training ideas that you can implement with the interactive training software you already have—your eventapp. Gamification is one of the best ways to get attendees to pay attention and participate at your event. Social learning is a great way to for attendees to be interactive at your event.
Creating Content Coming up with a quick socialmedia post seems like an easy job. AI tools can help create an entire month’s socialmedia calendar without any hassle, and the success of a well-planned and executed content strategy can lead to increased engagement with an audience or customers.
Technology Consider implementing charging points for mobile devices and offer Wi-Fi access so they can relax while they check their emails or socialmedia without rushing. Wellness Talks and Workshops Offer educational content related to wellness that can add value to your event.
According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Attaching Metrics to Event Goals.
Are you struggling to promote your eventapp on socialmedia? With so many apps and messages vying for people’s attention on socialmedia, you need to stand out from the crowd and offer something unique and valuable. However, it’s not enough to simply ask influencers to promote your event.
Eventapps are super valuable — they’re better for the environment, they make planners’ lives easier, and ultimately, they cost less. You purchase a mobile app and spend a ton of time building out the content and getting it looking exactly the way you want it to. Eventapp marketing is in your hands.
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
A recent survey from ShareThis found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that the more mobile the socialmedia, the more widely they will be used at events.
Introduction to a Mobile EventApp. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile eventapp. The most used technologies by event planners are photobooths (45%), eventapps (44%) and live streaming tools (44%).
(Editor’s Note: For a comprehensive guide to choosing an eventapp, check out The EventApp Buyer’s Guide. Shopping around for a new eventapp company–or thinking of switching? New to eventapps? Want to learn more about why planners are choosing eventapps?
In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. You can promote your directory through email, socialmedia, and your website.
There are also some approaches for how to calculate ROI for event marketing that you should use for ultimate success. Keep reading the article to learn more! There is a range of methods for calculating event marketing ROI and metrics / KPIs. Reach on socialmedia. Socialmedia engagement.
This article helps you discover the best Swoogo competitors and alternatives. In 2024, the demand for comprehensive and feature-rich event management software continues to escalate. Event Ticketing and Payments : Secure processing with integrations like Stripe and PayPal. Event Calendar : Manage multiple events with ease.
Some job titles to look out for include: PR contact Socialmedia manager Media/press team Influencer manager Collaborations Talent and brand agent You could look into the company’s website to see if there’s any contact information there. Your mobile eventapps Psst—EventMobi sponsors some associations every year.
For corporate event planners, identifying and securing event sponsors is an essential yet challenging undertaking. This article will explore proven techniques and strategies for how to get sponsors for an event. Convey why this event is a prime, one-of-a-kind sponsorship opportunity for maximum exposure.
Socialmedia That’s right! Instagram, TikTok, and other socialmedia platforms offer insights into attendee behavior, often in real-time. While you’ll be relying on your attendees using these hashtags—so take this data with a grain of salt— socialmedia hints at how engaged attendees are with the event experience.
A recent survey from ShareThis found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that the more mobile the socialmedia, the more widely they will be used at events.
A recent survey from ShareThis found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that the more mobile the socialmedia, the more widely they will be used at events.
And what should an eventapp actually do? Well, we’ll say this: the right eventapp can make almost every part of your already amazing event – even better. To help get you started, these are the must-have features you need on your event mobile app. Top eventapp features for attendees.
Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is.
Recommended Resource: Want to deliver amazing attendee experiences at all of your upcoming events? Watch this free Events Masterclass session, EventApps 101: Your Playbook for Creating Engaging Event Experiences , for tips from industry experts! Email your subscribers about the event.
Whether you’re organizing a conference, a team-building activity, a client appreciation event, creative ideas can transform your events into unforgettable experiences. In this article, we’ll explore impactful corporate event ideas and strategies to elevate your events to the next level.
Plus, what features should you be looking for in a conference eventapp? In this article, we’ll explore: The benefits of a great mobile conference app How to find your ideal mobile eventapp (step by step) The features you want in your app And a list of recommended eventapps to choose from!
You won’t believe how incredibly flexible an event budget can be. Throughout our experience, we’ve seen quite a few strategies related to corporate event budget optimization. In this article, you’ll find six fundamental lessons we’ve learned. What is a corporate event budget? Go for integrated solutions.
Behavioural analysis on social networks and digital platforms Another valuable source of information for audience segmentation is the behaviour they show on socialmedia, forums or even on the registration pages and the eventapp (if there is one). What questions they ask most frequently.
Marketing Tips: Segment Your Audience : Tailor your marketing messages for different groups, such as industry professionals, media, and existing clients. Leverage SocialMedia and Email Marketing : Build anticipation through socialmedia posts, email invitations, and personalized follow-ups.
This sponsored post is the result of a collaboration between Attendease and the Event Tech Brief editorial team. It has been written according to the same editorial guidelines that govern all Event Tech Brief articles. Your event analytics metrics can provide you with insightful data at every step of the event-planning process.
So, we’re going to uncover how to measure event marketing success in these five ways: Setting SMART goals. Measuring event ROI in two ways. Using eventapps and socialmedia to measure engagement. Set goals before event marketing commencement. How will you define marketing success for this event?
These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, socialmedia mentions, etc.) discounting (early bird, referrals, etc.)
Despite the myth that corporate meetings don’t have to be promoted, event professionals tackle many types of events that need some strong advertising, like product launches or charity galas. Integrated platforms for event management have functional website building, email marketing, and socialmedia promotion modules.
In our previous article, we provided you with an elaborate features checklist to help you create a mobile app tailored exclusively to your event. For event professionals looking to narrow it down to selective essentials, here’s a flow-chart to simplify the process. Update features. Attendees can set up their profile.
Highlights include a new mapping system for room layouts and wearable devices that ensure attendees are following social distancing guidelines. We’ve also got some interesting updates from the world of socialmedia – including new audio tweet functionality from Twitter and an app from Facebook that drives engagement at live events.
You hear a lot of predictions and anecdotal evidence about the events industry, but we here at Planning Pod also like data … and lots of it. Average number of event-related socialmedia mentions for large signature events. Percent of event professionals who measure ROI/ROO by PR and socialmedia exposure.
Keeping your audience engaged throughout your event is crucial for its success, regardless of whether it’s an in-person, virtual, or hybrid event. In this article, we’ll explore 6 creative ways you can use live polls to transform your next event. What programming do they want to see?
An interactive and personalized eventapp can boost engagement for all activities. Leverage data insights : Use attendee data from your events to gain valuable insights into HCP interests and behavior. Or highlight different product benefits and features in a series of socialmedia posts or email newsletters.
Optimize event logistics: Ensure a seamless experience for attendees by managing logistics like catering, schedules, and technology. Engage your attendees: From gamified eventapps to personalized agendas, discover fresh ideas to make your event unforgettable. Tease the event on socialmedia.
Just two days ago, the Big G "accidentally" (and I use this word as loosely as possible) released an eventapp on the Google Play store. I'll give you a Cliff notes version of the article but more importantly I'd like to talk about the potential this app has not only for Google but the effect it could have on the event industry.
A staggering 78% of businesses using an eventapp attribute their positive event ROI to these digital tools. And with 91% of event organizers believing an app is critical to event success , it seems clear that not harnessing the power of this digital tool could mean missing out on a huge opportunity.
Here are the most common reasons for which people don’t come to your events: Lack of awareness : If potential attendees don’t know about your event, they can’t come. Use socialmedia, email marketing, and promotional partnerships to spread the word. Just make sure you continue that journey once they come to your event!
BTW, if you want to try out all the tools mentioned in this article but don’t want to waste time with hunting down and then juggling lots of different apps, there’s an all-in-one event management platform that includes all these tools and more. Email and socialmedia management software.
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