Expo Pass

OCTOBER 6, 2021

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event. Learn About Expo's Virtual Event Solution.

Event Marketing 156

Event Marketing Marketing Social Media Speakers 156

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

Expo Pass

JANUARY 9, 2024

This tactile marketing provides a more detailed look at upcoming events, creating a stronger impression on buyers. Ethical marketing. Social media has created more than selfies. Consumers are buying directly from social media platforms like Instagram and Facebook. The result is increased conversions.

2024 158

2024 Event Marketing Marketing Social Media 158

Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Also how are organizers innovating and getting creative to sell events right now?

Event Marketing 158

Event Marketing Marketing Trade Shows Social Media 158

Hubb

NOVEMBER 12, 2020

What goes into a social media strategy for virtual events? This is also commonly referred to as your organic social media marketing. This is also commonly referred to as your organic social media marketing. This strategy encourages others to share your message.

Social Media 83

Social Media Speakers Marketing Events 83

SmartMeetings

FEBRUARY 26, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Event Marketing 84

Event Marketing Marketing Social Media Advertising 84

Eventmobi

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. You can also make sure your events look good. ” -Amenah R.

Social Media 263

Social Media 2012 Event Apps Entertainment 263

Attendease

OCTOBER 20, 2023

Whether it’s a small tweak today or a seismic strategy shift for the future, you can learn how to measure event success and make tangible improvements to your event marketing by taking the time to understand website analytics. Let’s get started and make your event truly stand out! Does it truly echo your brand?

Social Media 307

Social Media Events Marketing Event Marketing 307

EventBank Insights

OCTOBER 21, 2019

Event marketing, and by extension marketing itself, is all about attention. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. In fact, 72% of marketers say that branded online content is a better investment than buying ad space in magazines. Quick Reads.

Social Media 92

Social Media Marketing Event Marketing Speakers 92

Nunify

MAY 4, 2023

Are you struggling to promote your event app on social media? With so many apps and messages vying for people’s attention on social media, you need to stand out from the crowd and offer something unique and valuable. Your bio is the first thing users see when they discover your event on social media.

Social Media 52

Social Media Event Apps Events Marketing 52

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Reach on social media.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Expo Pass

MAY 18, 2022

Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Also, what’s the best way for organizers to connect with attendees when there are so many different types of content and media channels?

Event Marketing 144

Event Marketing Marketing Social Media Advertising 144

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Related reading: How to Choose the Right Influencers for Your Event Marketing Activities.

Social Media 87

Social Media 2020 Tech Transportation 87

Hubilo Blog

JULY 19, 2018

Do you remember the time when all the social media platforms were just used for connecting with friends? What started only as a medium to connect people has now become the most significant aspect of digital marketing. To be fair, marketing opportunities are like an omnipresent phenomenon.

Social Media 80

Social Media Marketing B2B Advertising 80

Oveit

OCTOBER 18, 2018

Visual content is very appreciated and the mix between it and social media is irresistible, but not all event planners have the time to deal with the numerous social platforms that are available today. Not all social media platforms will help you as much when promoting your event, or at least not in the same way.

Social Media 75

Social Media B2B 2018 Marketing 75

Floktu

JANUARY 11, 2019

A social media strategy might not be an integral part of every event you work, but it can be hugely important when it comes to selling tickets, creating buzz, and giving your valued sponsors exposure. With the social media space constantly changing, we’ve detailed a few key ways to draw up a social media strategy for your event.

Social Media 48

Social Media Advertising Contracts 2018 48

Expo Pass

SEPTEMBER 10, 2024

Read our guide to event planning for Gen Z to get the inside scoop on the youngest attendees. Gen Z is unique in the history of event attendees. They’re the first generation to grow up with the Internet, and social media and digital platforms run in their veins. Create digital-first events.

Social Media 166

Social Media Sustainability Advertising Education 166

Expo Pass

JULY 10, 2024

Event marketing runs on content, whether videos, photos, audio, or written content. It’s how you share your story and connect with audiences during the event experience. Don’t waste your A+ event content just because the attendees have left! Repurposing content is a common strategy in event marketing.

Marketing 125

Marketing Social Media Speakers Events 125

Eventsforce

FEBRUARY 18, 2020

The opportunity to use videos and tell the story of your event before it’s happened is enormous as long as you keep in mind the benefit to your viewer of attending. For more ideas, check out this article that lists a number of ways you can use video when promoting events. Events as you know, are not produced in a bubble.

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Eventinterface

OCTOBER 18, 2017

You can partner with a company like eventige.com and benefit from a beautiful website, skilled marketing, and even professional event planning. BUILD UP HYPE ON SOCIAL MEDIA. The first step to building hype on social media is to create the necessary public profiles and to create an online event community.

Event Marketing 150

Event Marketing Marketing Social Media Fashion 150

Eventory

AUGUST 14, 2018

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. One of such directions is Event Marketing.

Event Marketing 146

Event Marketing Marketing Advertising Social Media 146

Expo Pass

MARCH 9, 2023

To make the most of your event, it’s vital to create a solid strategy to capture any potential content opportunities. Your brand can use this content in emails, social media, blog posts, and more. Aka: content marketing! Content marketing is a fantastic way to attract and engage with an audience.

Social Media 147

Social Media Speakers Advertising Marketing 147

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Event Marketing 2019 Marketing Social Media 97

Social Tables

OCTOBER 28, 2016

Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. These 40, follow-worthy social media influencers are highly engaged, limitless resources that are quick to share helpful content to help you succeed and grow your business. DahliaElGazzar.

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Social Media Hospitality Hotels Travel 60

Eventory

MARCH 8, 2018

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing.

Event Marketing 111

Event Marketing Marketing Advertising Trade Shows 111

Smart Meetings

JANUARY 4, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Marketing 105

Marketing Social Media Advertising B2B 105

Eventinterface

OCTOBER 18, 2017

You can partner with a company like eventige.com and benefit from a beautiful website, skilled marketing, and even professional event planning. BUILD UP HYPE ON SOCIAL MEDIA. The first step to building hype on social media is to create the necessary public profiles and to create an online event community.

Event Marketing 100

Event Marketing Marketing Social Media Fashion 100

Eventinterface

OCTOBER 18, 2017

You can partner with a company like eventige.com and benefit from a beautiful website, skilled marketing, and even professional event planning. BUILD UP HYPE ON SOCIAL MEDIA. The first step to building hype on social media is to create the necessary public profiles and to create an online event community.

Event Marketing 100

Event Marketing Marketing Social Media Fashion 100

Eventsforce

FEBRUARY 5, 2020

As an event marketer, the impact of using video around your events can be significant. Thereafter, develop a clear plan of action that will help you reach your intended audience, increase your followership and ultimately grow your event’s brand. There are two main avenues in which to promote your brand and events.

Event Marketing 105

Event Marketing Marketing B2B Social Media 105

Eventory

APRIL 5, 2018

With events being a spectator turns into experiencing so the participant’s attention is sensitized. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company. Event marketing – the right definition and meaning.

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Event Marketing Marketing 2017 2018 113

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Mobilize your speakers as event marketing partners. Tamara McCleary, founder and CEO, Thulium ( Forbes article ).

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Attendease

JUNE 5, 2024

In this article, we’ll explore 6 of the best membership retention strategies to use this year—and how event management technology is central to these efforts. READ MORE : 3 Event Marketing Tips and Tricks for Associations 6 Proven Membership Retainment Strategies Ready to level-up your member experience? Let’s dive in!

Event Management 195

Event Management Technology Social Media Management 195

Attendease

JUNE 5, 2024

In this article, we’ll explore 6 of the best membership retention strategies to use this year—and how event management technology is central to these efforts. READ MORE : 3 Event Marketing Tips and Tricks for Associations 6 Proven Membership Retainment Strategies Ready to level-up your member experience? Let’s dive in!

Event Management 195

Event Management Technology Social Media Management 195