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EventMarketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industrys leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. As the official U.S.
Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. EventMarketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.
Behind the recently published article: Tariffs now what for tradeshows, this episodes guest, media and events entrepreneur Dr Baris Onay, is a bit of a coup.
The post 16 Photo Worthy Moments For TradeShows by EventMB Team appeared first on [link]. Creating visually appealing opportunities encourages attendees to capture the moment with pictures, video or even potentially live streaming the moment. When they share on their social media channels it can improve your brand […].
To encourage your creativity, we’ve put together a list of five tradeshow booth ideas. You can be that cool kid by using VR and AR in your tradeshow booth. You’ll be the coolest exhibitor in the tradeshow! Take your competition beyond the tradeshow by hosting a photo-based competition using social media.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
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People get tired of the same old tradeshow booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B TradeShows.
For us at Expo Pass, it means looking back at the top event planning articles in 2023. The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing. We’re grateful for the time you’ve taken and are proud of how we’ve been able to help you along your event planning journey.
Imagine giving potential attendees a tour of the tradeshow floor and its most exciting additions. This tactile marketing provides a more detailed look at upcoming events, creating a stronger impression on buyers. In the age of machines, the Human touch is more important than ever to eventmarketing.
We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and tradeshows. Get Ready for Hybrid Events. What will your events look like this year? Take a look at these fun sponsorship opportunities that are perfect for any event. Make Some Dough.
Reading Time: 5 minutes Eventmarketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing.
Promotional tools for eventmarketing are powerful assistance for your eventmarketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.
Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from TradeShow News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.
Tradeshows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. Showcase work samples, articles, links and media in the Featured section. “I talk a lot in my courses about personal and social competence. Colliver says.
Post authored by Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing. When it comes to tradeshow lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. It throws a wrench in their tradeshowmarketing routine.
Welcome to your guide to eventmarketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is EventMarketing? Eventmarketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M
The seating arrangements at Article One’s booth were seamless with neutral-toned pedestal displays juxtaposed against a vivid background. The post Field Report: Five Design and Activation Trends from Vision Expo West 2024 appeared first on EventMarketer. Want us to cover your booth?
But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how eventmarketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
Revered as a north star of event style, tech, and tools, they have over 50,000 resources on the site alone.BizBash also features a venue finder and a supplier finder which is stocked with the industry’s newest and leading event providers. Want event planning magazine content digitally? Sign up for an events e-newsletter.
Over the past few weeks, the EventMobi team has had hundreds of customer conversations as planners around the world explore how to create engaging virtual events. Virtual Event Type: Public Conference. You’re planning…. Set-up and day-of support is a must-have!
This article helps you discover the best Swoogo competitors and alternatives. In 2024, the demand for comprehensive and feature-rich event management software continues to escalate. Swoogo Analysis Industry Niche and Scope: What Types of Event Organizers Use Swoogo? Event Calendar : Manage multiple events with ease.
Lead Retrieval App for TradeShows. With a lead retrieval app for tradeshows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for tradeshows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.
Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your eventmarketing strategies. Mobilize your speakers as eventmarketing partners. Tamara McCleary, founder and CEO, Thulium ( Forbes article ).
These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! Catersource + the Special Event. Experiential Marketing Summit.
The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, tradeshow, association meeting, workshop, or fundraising event.
In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual tradeshows. 8 Must-Haves for a Virtual TradeShow Platform. Event Registration Automation.
This article helps you discover the best Hopin alternatives and competitors. In 2024, the demand for robust and feature-rich event management platforms continues to grow. Both platforms offer tailored solutions for organizing events such as conferences, tradeshows, training sessions, and more across these sectors.
In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual tradeshows. 8 Must-Haves for a Virtual TradeShow Platform. Event Registration Automation.
This is a certificate course in event management that expands your knowledge and site management capabilities, strategic planning, eventmarketing and design, and other content areas. CSEP: Certified Special Events Professional. CTSM: Certified TradeShowMarketer. Conclusion.
This article introduces you to the top Eventdrive competitors and alternatives. In 2024, the need for comprehensive and feature-rich event management platforms continues to rise within the event management industry. It offers tailored solutions for events such as conferences, tradeshows, and training workshops.
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We all want our audiences to feel special when they come to our events. This week, we have a few tips for making your tradeshow booth stand out and managing your social media better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself.
Segmenting guests pre-event makes it even easier to customize their experience once they’re on site. For example, at conferences, tradeshows or exhibits, take it one step further and guide certain guest subsets to specific areas on-site. In addition to these benefits, it can also spread a wider net for showcasing your brand.
Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your eventmarketing career. We'll also show you how to use online event planning classes to your advantage at the end of the article. EventMarketing.
Previously for 20+ years, she has been an instructor of Special Event Planning and Sustainable Event Operations. Rachel Wimberly : Another passionate and amazing women leader in the events industry! Rachel in her wide career of journalism and events has mastered TradeShows.
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“But I think as we’re moving forward, we’re seeing 3D tradeshow platforms where you can have a virtual version of your stand and things like that. Which is getting slightly closer to what we’re used to in terms of a physical tradeshow.
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