Expo Pass

JANUARY 3, 2024

For us at Expo Pass, it means looking back at the top event planning articles in 2023. The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing. We’re grateful for the time you’ve taken and are proud of how we’ve been able to help you along your event planning journey.

2023 107

2023 2024 Sponsorships Sustainability 107

Smart Meetings

APRIL 4, 2025

Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI.

Hotels 130

Hotels Sustainability Social Media Advertising 130

Eventtia

JANUARY 28, 2025

Event planning is like juggling ten tasks at once from logistics and budgets to last-minute changes all while staying calm under pressure. Thats why having an event planning checklist and a clear plan is key. Download the Event Planning Checklist as an Excel file to customize and share with your team.

Event Planning 62

Event Planning Social Media Speakers Tech 62

Expo Pass

JANUARY 25, 2023

An event planning conference! These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! The Event Planner EXPO.

2023 148

2023 Event Planning Conference Trade Shows 148

Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste. BUILD UP HYPE ON SOCIAL MEDIA. CONTACT LOCAL NEWS AGENCIES.

Event Marketing 150

Event Marketing Marketing Social Media Fashion 150

Marketo Events

OCTOBER 5, 2017

That’s because marketing leaders tend to pour all their energy into the most visible parts of an event: the sizzle. In this blog, I’ll give you 13 marketing tactics to boost your event ROI before, during, and after your events. Add Some Marketing Magic. Pre-Event Planning for Post-Event Follow-Up .

Marketing 167

Marketing B2B Trade Shows Social Media 167

GEVME

APRIL 18, 2018

A clear, comprehensive agenda is the backbone of an event that provides invitees with a worthy value offer. In this article, we explore different ways of creating an agenda that speaks your event’s language. Reasons to publish the event agenda on your website. How to create an event agenda for a corporate event.

Corporate Events 159

Corporate Events Event Planning Speakers Entertainment 159

SpotMe Blog

MAY 17, 2023

That’s why effective pharmaceutical meeting planning is vital to ensuring the success of all your pharmaceutical initiatives. Create a strong KOL engagement plan to help you get the best KOLs at your pharmaceutical meetings and events. #6

Event Planning 147

Event Planning Meetings Meeting Planning Tech 147

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Adopting a clear event strategy will be critical to seize this great opportunity.

2020 293

2020 Social Media B2B B2C 293

Expo Pass

JULY 11, 2022

Event planning has not been the easiest profession in the last few years. How have things changed for event organizers? Truth – event planning might be the only job that can take you wherever you want to go in the world, literally, and help you reach your career goals at the same time. There’s no way around that.

Event Planning 147

Event Planning Food and Beverage Travel Trade Shows 147

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing.

2024 158

2024 Event Marketing Marketing Social Media 158

Endless Events

NOVEMBER 16, 2018

There’s no room for that in event planning. The cornerstone of a successful event is a dream event planning team where everyone has a role to play and eagerly contributes to the success of the event. It’s impossible to put together an event on your own. Committees where people butt heads and argue.

Event Planning 130

Event Planning Social Media Trade Shows Entertainment 130

Expo Pass

JANUARY 17, 2024

It’s time to add some meme-ing to our event marketing! The internet age has produced some fun marketing strategies , but there’s nothing like memes. Given their virality, they are perfect for event marketing. What is “meme marketing?”. Humor is the primary factor in meme marketing.

Marketing 157

Marketing Social Media Entertainment Event Marketing 157

QC Event School

APRIL 12, 2022

So, you’re thinking of a career as an event planner. Now the question is: should you start an event planning business? More to the point – is event planning the right career for you in the first place? Is Event Planning Hard? What Does an Event Planner Do? That’s great!

Event Planning 105

Event Planning Social Media Insurance Events 105

QC Event School

FEBRUARY 16, 2022

Starting a new business in event planning can be a very profitable venture. In this blog post, we’ll teach you how to start an event planning business from scratch in 6 easy steps! So, if you’re ready to start planning some amazing events, keep reading! Telephone line and headset. Business cards.

Event Planning 105

Event Planning Social Media Education Corporate Events 105

QC Event School

MAY 21, 2022

How much does it cost to start an event planning business? Starting your own event planning business can be an extremely lucrative and fulfilling endeavor – but it doesn’t come cheap. By the end of this article, you’ll know exactly how much money you need to save up and invest in your new venture!

Event Planning 105

Event Planning Advertising Insurance Social Media 105

Bizzabo

JUNE 2, 2021

Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for event planning? Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? We'll also show you how to use online event planning classes to your advantage at the end of the article.

Event Planning 109

Event Planning Trade Shows Government Healthcare 109

QC Event School

OCTOBER 3, 2022

When you’re starting your own event planning business, one of the most important decisions you’ll make is how to brand it. But what if you don’t actually know how to brand your event planning business? But what if you don’t actually know how to brand your event planning business?

Event Planning 105

Event Planning Social Media Marketing Events 105

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. AI tools are best used as a brainstorming buddy.

Event Marketing 157

Event Marketing Marketing Social Media Events 157

SpotMe Blog

SEPTEMBER 30, 2022

Because without e-marketing and omnichannel strategies, pharma is missing a golden opportunity to enhance HCP experiences across all channels at every stage of the marketing funnel. One of the main challenges was how to attract HCPs to events and how to keep them engaged once they get there. How can pharma do this? websites).”.

Marketing 147

Marketing 2021 Education Healthcare 147

QC Event School

FEBRUARY 22, 2022

Are you thinking of starting your own event planning business this year? This is a great time to enter the industry, as the demand for event planners continues to grow (especially post-pandemic). However, one of the biggest challenges new companies face is finding a niche market to focus on. If so, you’re in luck!

Event Planning 105

Event Planning Tourism Corporate Events Travel 105

QC Event School

SEPTEMBER 29, 2022

If you’re looking for a career that’s always exciting and full of new challenges, corporate event planning might be the perfect choice for you! But what is corporate event planning? What Is Corporate Event Planning? A few examples of macro events include: Conferences. Hybrid Events.

Corporate Events 105

Corporate Events Event Planning Negotiating Trade Shows 105

QC Event School

JUNE 20, 2022

When it comes to finding the right event planning school, there are a lot of things to consider. How can you tell if an event planning academy is reputable or not? In this article, we’ll show you how to choose an event planning school that’s right for YOU and your career goals!

Event Planning 105

Event Planning Social Media Tourism Events 105

Attendease

JULY 5, 2024

Event planning and management is still growing and evolving as an industry. Research and Market’s report on the global events management market projects that it will reach $1.76 This type of organization and task assignment is easily completed using corporate meeting planning solutions.

Event Management 195

Event Management Management 2029 Financial 195

Attendease

JULY 5, 2024

Event planning and management is still growing and evolving as an industry. Research and Market’s report on the global events management market projects that it will reach $1.76 This type of organization and task assignment is easily completed using corporate meeting planning solutions.

Event Management 195

Event Management Management 2029 Financial 195

Eventmobi

MAY 23, 2024

Conference organizers can select the right conference type by choosing an event format, a specific content type, or a combination of the two. Event planning is never easy. But if you’ve been in the event management space for a while, you know that planning a successful conference takes work. Absolutely!

Conference 292

Conference Management Speakers Event Apps 292

Hubilo Blog

SEPTEMBER 15, 2021

Event planning & management is one of the most stressful jobs in the world. Somehow great event planners can make it all look like a cakewalk. Categories of event planning & management skills. Good communication skills are one of the most important event planning & management skills you can hone.

Event Planning 98

Event Planning Management Negotiating Risk Management 98

QC Event School

JUNE 27, 2022

If you’re looking to start or grow a business as an event planner, you’re in luck! In this article, we’ll discuss 25 of the best tools to grow your event planning business and find success in this exciting industry. PRO TIP: Is event planning your DREAM job? Frequently Asked Questions.

Event Planning 105

Event Planning Social Media Insurance Events 105

Attendease

OCTOBER 20, 2023

If only you had a tool that shows you exactly how visitors interact with your site—where they come from, which parts they love, and where they might lose interest—to aid you in your event planning journey. They tell real truths about your audience’s journey and your event’s reach.

Social Media 307

Social Media Events Marketing Event Marketing 307

GEVME

JUNE 6, 2018

If you’ve been organising your mom’s birthday parties since you were seven and always wanted to be an entertainment leader at school, an event planning career might really be your thing. There are many dynamic event planning jobs that can be both stress-free and interesting if you embrace the right attitude.

Corporate Events 208

Corporate Events Event Planning Trade Shows Social Media 208

GEVME

FEBRUARY 4, 2020

With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel. As a marketer, your role now would be to delight these potential customers at every single stage. Let us find out. .

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156

MeetingsNet

NOVEMBER 17, 2023

can assist with event planning, but only a small percentage have incorporated it “extensively” into their processes while some others have dabbled. Information on how artificial intelligence can help build, market, and analyze business events has been a popular offering at industry events and in the trade media this year.

Marketing 109

Marketing Event Planning Meetings Events 109

Eventsforce

JANUARY 23, 2020

We spoke to Rebecca Reynoso, content editor at leading software reviews site, G2 , to find out what kind of content works best for event marketing and how that content can be leveraged to engage audiences before, during and after an event. How to Create Content Around Your Event . Give pre-event information .

Marketing 118

Marketing Social Media Speakers Events 118

Guidebook

JANUARY 3, 2025

From cost savings to engagement, today’s registration tech does more than just manage attendee lists; it’s a strategic tool that up levels the whole event experience. In this article, well explore the latest trends, challenges, and benefits of event registration technology. In fact, 80.4%

2025 78

2025 Technology Event Apps Tech 78

QC Event School

MAY 27, 2021

If you’re reading this article, you’ve likely completed your event planning certification training. Now, you’re ready to start your very own event planning company and take the industry by storm. Remember: the event planning industry is service-based. What Are Company Objectives?

Event Planning 105

Event Planning Events Entertainment Marketing 105

QC Event School

APRIL 1, 2021

When pursuing an event planning career, one thing you’ll NEED to become a master of is working with budgets. Nicole is a QC Event School Student Ambassador and the owner of Willow North Events. The Importance of Budgets in Your Event Planning Career. Start by doing some market research.

Event Planning 98

Event Planning Food and Beverage Consulting Financial 98