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Secrets for Engaging Platform-agnostic Association Meetings

Smart Meetings

The good news is that the associations are returning to in-person events in great numbers. The challenge is designing events that speak to the needs of an audience that changed over the last three years. Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component.

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Concerns about using facial analysis at events: part two

Conferences that Work

My January 15, 2024 article “ Concerns about using facial analysis at events ” generated much discussion. Because, as I explained in my original post, combining Zenus facial analysis data with other attendee identification technology allows event owners to associate Zenus data with individual attendees.

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How Walmart and Sam’s Club ‘Connected Together’ at 2022 Associates Week

Smart Meetings

Editor’s Note : As part of Back Light, an ongoing series of looks behind the scenes at how events are being produced today, we asked Paula Mettler Marketing and communications manager with Leo Events to share a look at a recent production for a major retailer. Read More : How Leo Events Nails Immersion.

2022 246
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22 Types of Networking Events You Can Organize in 2023

Eventmobi

Networking events are the lifeblood of professional growth and relationship-building. Hosting different types of networking events benefits not just your attendees but also your organization! According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field.

2023 195
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Something is rotten in the state of meeting industry education

Conferences that Work

In a nutshell, I think that our industry associations have become too focused on justifying their continued existence financially, and are neglecting their core mission of supporting and representing their members and association meeting attendees.

Education 196
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MEET THE CHANGE: How Germany’s First Hybrid Event Achieved Success

Eventmobi

With their first hybrid event MEET THE CHANGE, the German meetings industry association MEET GERMANY needed to deliver an innovative event format. With this one-day event, which took place on August 27, 2020 in Berlin and online, the organizers proved that courage pays off. MEET THE CHANGE in Numbers.

Meetings 236
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GMID 2023: Looking Towards the Future

Smart Meetings

With a focus on the future of the industry and a reinvigoration for the importance of meetings, Smart Meetings has listed ways in which leading organizations are recognizing the national holiday and avenues for getting involved to ensure the importance and sentiment behind GMID is celebrated every day of the year. is the topic at hand.

2023 246