PCMA Convene

MAY 19, 2016

It’s just one of the smart behind-the-scenes initiatives that Keegan Hooks, senior director, SAPPHIRE NOW, SAP events business management office, shared with me and a group of corporate and association meeting professionals who took part in a PCMA Roadshow this week, sponsored by Visit Orlando and the Orange County Convention Center.

Association Meetings 72

Association Meetings Conference Meetings Technology 72

PCMA Convene

DECEMBER 29, 2017

Lastly, I’d like to generate more interest in association meetings management and make this industry more attractive to students, who potentially will be the future leaders of our field. Some days I may be conducting site visits with clients in Dallas and showing off the city, and other days I may be in D.C. Erica Critzer.

2018 76

2018 Conference Trade Shows Management 76

Velvet Chainsaw

SEPTEMBER 8, 2016

As conference education trumps the exhibit hall experience at many association meetings, or creeps into your trade show experience to create a solutions-driven, holistic experience for your attendees, upping your game with session titles, descriptions, and learning objectives has become more important than ever.

Conference 150

Conference Marketing Education Advertising 150

PCMA Convene

JANUARY 31, 2017

Trade shows and conferences always bring people together for a common purpose, even though they may come from uncommon backgrounds,” said John Graham, CAE, president and CEO of ASAE. Like the guy from red Iowa chatting over lunch with the woman from blue New York.

2016 40

2016 2014 Conference 2006 40