Velvet Chainsaw

JUNE 28, 2016

The researchers asked its show organizer audience to define what constitutes a loyal attendee, and by far the most popular definition is an attendee or attendee organization who has participated in at least two of the past four editions of an event. Roughly 90% of event organizers perceived both attributes as important to attendees.

Trade Shows 271

Trade Shows Conference Networking Conference Education 271

Event Farm

JANUARY 17, 2017

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. How can you make the most effective marketing tactic more effective? In-person events are already hugely successful for B2B marketers , but they have the potential to become even better. Where are they located?

B2B 140

B2B Marketing Attendance Marketing Events 140

Eventsforce

FEBRUARY 24, 2022

As a meeting and event planner, do you ever feel a little stuck? Maybe you can’t find the perfect spot for your next unforgettable event. Turn to the local convention and visitors bureau (CVB) and destination marketing organisation (DMO) to hit an event planning jackpot.

Meetings 98

Meetings Transportation Site Selections Attendance Marketing 98

Smart Meetings

MAY 1, 2023

There is much to explore, from big-ticket events, top attractions, award-winning restaurants, and Canada’s leading business sectors. The center is recognized as top-of-class by meeting and event organizers around the world and has hosted over 21,000 events during its four-decade history.

2004 130

2004 Food and Beverage Sustainability Attendance Marketing 130

Velvet Chainsaw

JUNE 5, 2024

For B2B events, you want to understand how much of your revenue is coming from existing vs. new customers. To utilize this lens track the year the customer first did business with you. This will enable you to analyze and predict future revenue contribution for each cohort.

B2B 221

B2B 2023 Conference Education 221

InitLive

SEPTEMBER 24, 2019

One of the most crucial aspects of planning a major event is securing sponsorship. Sponsors collaborate with you, spread awareness of your event through their own social reach, help raise money, and get your message out there. Identify who you want to attend your event. Are you hosting an event for athletes?

Sponsorships 48

Sponsorships Attendance Marketing Events Marketing 48

Attendee Events

NOVEMBER 15, 2017

The holidays are a time of year where people are looking for fun events to attend, enjoying time with family, and seeking out gift giving opportunities. You can tap into this buying bonanza and secure some new customers in the process by strategically planning some holiday events. Escape Room Holiday Events.

Attendance Marketing 52

Attendance Marketing Events Marketing Corporate Events 52

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 98

Speakers Consulting Healthcare Financial 98

Cvent: Event Marketing

OCTOBER 9, 2018

Building a Live Event Program that Drives and Proves Value. In today’s noisy and crowded marketplace, the top priority for event marketers is to stand out, capture attention and engage target audiences. Some of the key trends that will be highlighted during the webinar include: Defining the event marketing function.

Attendance Marketing 31

Attendance Marketing Event Marketing Marketing Events 31

Socio Events

MARCH 27, 2023

Virtual events are popular today, but they can still be tricky for event organizers to plan. It surprises event planners and managers to know that treating virtual goings-on like in-person events is a good rule of thumb throughout the whole process—all it takes is a little best-practice tweaking for the virtual environment.

2023 52

2023 Sponsorships Social Media Entertainment 52

PCMA Convene

SEPTEMBER 18, 2017

Organizations with marketing spend of 20 to 25 percent usually have a 132-page final program. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. They also spend a lot on list buys and ad placements.

Marketing 60

Marketing Food and Beverage Meetings Advertising 60

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. 1 Marketing Insights Event 2019.

2019 112

2019 Marketing Conference Social Media 112

MPI

AUGUST 24, 2023

There is much to explore, from big-ticket events, top attractions, award-winning restaurants, and Canada’s leading business sectors. The centre is recognized as top-of-class by meeting and event organizers around the world, and has hosted over 21,000 events during its four-decade history.

Meetings 52

Meetings 2004 Food and Beverage Sustainability 52

Capterra Event Management

OCTOBER 25, 2016

You’ve spent all of your money on decorations, catering, lighting, staff, event management software , and all other aesthetics of your event, but now you are left with a shoestring budget for marketing. Marketing doesn’t have to be an expensive venture, so long as you follow the right practices and engage the right outlets.

Marketing 40

Marketing Social Media Banking Advertising 40

PCMA Convene

SEPTEMBER 18, 2017

Organizations with marketing spend of 20 to 25 percent usually have a 132-page final program. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. They also spend a lot on list buys and ad placements.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

Bizzabo

APRIL 18, 2019

INBOUND is a marketing conference by HubSpot that takes place in Boston, MA every year. Over 24,000 people attended the 2018 event to learn inbound marketing and sales tactics from best-selling authors, hit TV producers, and leaders at major corporations. Gainsight's Pulse is the biggest B2B event in product experience.

2019 64

2019 Conference Speakers 2018 64

Eventory

OCTOBER 9, 2018

Conferences, summits, meetups – marketing managers’ calendars are bursting at the seams with the mass of industry events. However, it’s hard to miss the impression that more and more often, marketing conferences are like a sad duty for the marketing managers. The event choice is random and not efficient.

Marketing 60

Marketing Conference Management Event Management 60

Velvet Chainsaw

OCTOBER 12, 2018

We were discussing their marketing and communication strategies for their event. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push). It ranks higher than in-person events or webinars and behind email and social media.

Conference 321

Conference Social Media 2018 B2B 321

Velvet Chainsaw

FEBRUARY 2, 2018

So what does this mean for those of us responsible for organizing and executing conferences and events? Across the globe, loneliness is fast becoming one of our most serious health epidemics and is a greater predictor of early death than obesity, smoking and excessive drinking. Work to embrace otherness instead of sameness.

Hospitality 361

Hospitality Social Media Conference Meetings 361