Velvet Chainsaw
APRIL 5, 2022
Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. Have you seen any small successes for reg pacing so far this year? Adapted from Dave’s Forward Thinking column in PCMA’s Convene. The post 2022 Conference Registration Pacing appeared first on Velvet Chainsaw.
Velvet Chainsaw
NOVEMBER 6, 2017
Organizations with marketing spend of 20 to 25 percent usually have a 132-page final program. Leadership often thinks the answer to their attendance problems is to earmark even more spend for attendance marketing. This strategy aligns with word-of-mouth marketing’s new three E’s: engage, equip, empower.
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Velvet Chainsaw
OCTOBER 12, 2018
Want more info, read Marketo’s thorough explanation and comparison of Inbound vs. Outbound Marketing. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. How have you successfully used inbound, pull, hub and spoke marketing tactics for your conference?
Velvet Chainsaw
JULY 23, 2018
What additional obstacles stand you your path hindering your ability to use conference content marketing techniques? Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.
Velvet Chainsaw
JULY 10, 2017
Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. How does your educational content align with targeting that most important segment? Adapted from Dave’s Forward Thinking column in PCMA’s Convene.
Velvet Chainsaw
JUNE 5, 2024
Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. If so, what criteria have you used to help identify those individuals? Adapted from Dave’s Forward Thinking column in PCMA’s Convene.
Hubilo Blog
FEBRUARY 25, 2020
She is the first female engineer on the cover of MAKE magazine and is recognized by Forbes, Inc, and Quartz as a top female entrepreneur. She has been featured in documentaries and articles by PBS, wired magazine, MIT Technology review, YourStory, and Forbes. Where to find her? thesis at Carnegie Mellon. Where to find her?
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