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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

Here are the steps involved: True Attendee Definition — Certain attendance categories should be removed from the core audience analysis to get to what we refer to as “true attendees.” If student attendance is material, we like to analyze separately.)

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4 Ways to Leverage Customer Advocacy at Events

Event Farm

Behind direct interaction with a company or organization, customer references rank second on a list of B2B marketing tactics that pull the most weight in influencing purchasing decisions. The third most influential marketing activity? Why do people attend marketing events? Make the right introductions.

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5 Ways To Market Your Event on a Shoestring Budget

Capterra Event Management

Personally, I am far more likely to attend an event that is willing to reward my attendance with an exclusive offer. This contest comes in many different forms, such as a free drink or t-shirt for the first “X” amount of registrants or rewards for those who refer others to register and attend.

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Top 99 keynote speakers every event planner must know about

Hubilo Blog

Often event planners find it difficult to find an easy reference list of keynote speakers or guest speakers for various industry segments. K V Shridhar aka “POPS” often referred to as the “Advertising Genius” is the Founder of HyperCollective. On the other side, he became PHARMAGEEK ®, while attending an E-Business MBA.

Speakers 101
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Top 98 keynote speakers every event planner must know about

Hubilo Blog

Often event planners find it difficult to find an easy reference list of keynote speakers or guest speakers for various industry segments. K V Shridhar aka “POPS” often referred to as the “Advertising Genius” is the Founder of HyperCollective. On the other side, he became PHARMAGEEK ®, while attending an E-Business MBA.