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Formula 1 US Grand Prix: Mercedes-Benz, Levi’s, Amex, Pacsun Activate in Austin

Event Marketer

18-20, at the Circuit of the Americas (COTA), and beyond taking in the 20 racecars going full send for 56 laps, they ventured out to take in the sights around Austin and enjoy the race-themed experiences put on by F1 teams and brands trackside and at city hot spots. An estimated 400,000-plus fans attended the race weekend, Oct.

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Turbocharged: PPDS and Oracle Red Bull Racing continue winning formula with new multi-year Team Partner contract extension

Prestige Events Magazine

PPDS, the exclusive global provider of Philips Professional Displays, is proud to announce a new multi-year contract extension with Oracle Red Bull Racing, becoming a Team Partner while continuing as the sole supplier of digital displays to the eight-time Formula One World Championship winning team for 2025 and beyond.

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Case Study: CVB Partnership Amplifies Impact at Lenovo Tech World 2024

Smart Meetings

After the 2023 event in Austin, the planners from Event Strategy Group (ESG) looked towards the Pacific Northwest for the 2024 gathering, “Smarter AI for All.” Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it.

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Formula 1 Las Vegas Sees a Successful Inaugural Event

Smart Meetings

stops in Formula 1’s 2023 calendar, including Austin and Miami, out of Formula 1’s 23 stops this year. The current contract between Formula 1 and Las Vegas is for three races over three years, although a possible extension has been rumored. Las Vegas is one of three U.S.

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Case Study: CVB Partnership Amplifies Impact at Lenovo Tech World 2024

Smart Meetings

After the 2023 event in Austin, the planners from Event Strategy Group (ESG) looked towards the Pacific Northwest for the 2024 gathering, “Smarter AI for All.” Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it.

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How Ipsy is Making Over Large-Scale Beauty Events

Event Marketer

A pink-colored, double decker, double-expandable trailer–with dj mixing beats on the third level–first greeted more than 3,000 beauty fans at The University of Texas in Austin Sept. Ipsy’s social media community named top 10 finalists and awarded each with a paid creator contract and trip to be honored at the event in New York.

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Case Study: CVB Partnership Amplifies Impact at Lenovo Tech World 2024

Smart Meetings

After the 2023 event in Austin, the planners from Event Strategy Group (ESG) looked towards the Pacific Northwest for the 2024 gathering, “Smarter AI for All.” Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it.

2024 130