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SXSW 2025: The Top Experiential Stunts, Activations and Events Taking Over Austin

Event Marketer

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. We can’t explain it, but there also appears to have been a choreographed dance that flight attendants participated in… Only in Austin.

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Why Audible Hosted a Three-course Hot Dog Dinner for Fans at SXSW

Event Marketer

To generate even more buzz and awareness for Summer in Argyle , Audible brand ambassadors traveled around Austin with a branded hot dog cart serving complimentary hot dogs with sides of promo cards to introduce fans to the podcast and drive listenership. Audio-centric Activations: Five Strategies Worth a Listen.

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What are some of the most effective and creative ways you’ve seen or implemented yourself to ramp up attendee engagement in virtual & hybrid events?

Eventmobi

Speakers have a unique opportunity online to have an intimate experience with guests since they are right up close and personal in an attendees office, living room, etc. The most important for me has been having a dynamic speaker that can evoke emotion through the audience, either with compassion or humor – humor being my favorite of course.

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SXSW 2024, Part Two: From Porsche to Shipt, Six Activations Making Headlines

Event Marketer

In part two of our live coverage from SXSW 2024, we bring you six more steal-worthy event and experiential strategies spotted during our travels around Austin. And on the spacious rooftop, attendees could rest, charge their devices, tap into free Wi-Fi, purchase Porsche merchandise and listen to music when speakers weren’t on stage.

2024 298
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The #DellExperience Returns to SXSW with a ‘Syndicated’ Content Strategy and Music

Event Marketer

In an installation-rich environment with share-worthy moments, immersive activations as well as a compelling lineup of content and—of course—live music, Austin-based Dell Technologies celebrated SXSW’s return to in-person with its long running #DellExperience lounge. So, it was a real celebration of our hometown of Austin.”

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Brands Celebrate the In-Person Return of SXSW with a Flurry of Experiential Activity

Event Marketer

The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach. DR. MARTENS.

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CHS Birmingham Addresses ‘How to be an Event Organiser’

Prestige Events Magazine

CHS Birmingham has announced the final speakers for its much-lauded educational programme this year. CHS Birmingham opens its doors at 9am, 29 th October at ICC Birmingham, with the Welcome Reception taking place on the Monday evening at IET Birmingham: Austin Court.

Education 264