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How Automotive Experiences are Catering to Shifting Consumer Trends

Event Marketer

There is a silver lining to the automotive semiconductor chip shortage and supply chain disruptions that are squeezing factory output and revenue for car companies. But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . jimdonnellyphoto).

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Photo Tour: How 11 Brands Electrified the 2023 New York International Auto Show

Event Marketer

Held this year April 7-16 at New York City’s Javits Center, the 123-year-old event was rife with interactive activities, ride-and-drives, experience design inspiration, sustainable builds and inclusive programming. And EM was along for the ride.

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What to Expect in Experiential Technology This Year

Event Marketer

Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Learn more about Togg’s booth in our automotive roundup.) Panasonic built a “smart, ecological world” with four booth areas: Park, Town, Mobility and Home.

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Brandfuel enhances its offering with a host of senior Creative hires

Event Industry News

Cackett (below) brings to the Brandfuel team 20 years of experience working in the tech, automotive, fashion, sport and entertainment industries, with brands such as Lululemon, Ineos Grenadier, Samsung, Disney, Converse, Volvo, Sky and Warner Media. Brandfuel’s multidisciplinary Creative team is at the heart of its project delivery.

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Top 17 virtual event management companies (event planners) to partner with in 2020 and beyond

Hubilo Blog

Virtual conferences, summits, exhibitions, trade shows, meetings, trade fairs, educational fair events, anything – they have to be detail oriented and snappy with the planning and execution of events at the same time. Earlier event planners were measured on how they deliver in-person events at venues and their outcomes.

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Virtual Conferencing Perfect for Global Training

SmartMeetings

.” IIL reports that thousands of professionals, from project managers to C-suite executives, will come together to learn about new insights focused on the future of project management, business, leadership, agility and sustainability. and Founder, Team WIKISPEED.

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Destination guide for sustainable venues in Stuttgart 

The MICE

Everyone is familiar with one side of Stuttgart’s story—its fame as the birthplace of the first car and its dominant presence in the automotive sector. There’s a lot happening in Stuttgart right now, especially in its transformation into a leading destination for sustainable events. Every detail tells a story.