Bizzabo

JANUARY 15, 2019

Although not everyone is a fit for our client’s hiring needs, Betts can still be a thought leader in professional development and career growth by creating top-notch event and offline experiences. Emily Fullmer, Director of Global Events, GreenBook. Jasmine Cortez-Vera, Senior Manager - Marketing & Events, Knotel.

2019 102

2019 B2B B2C Events 102

Event Industry News

FEBRUARY 25, 2019

Downes has over 15 years’ experience across both B2B and B2C in a mix of client and agency side roles, covering the UK & Ireland, Western Europe & Australia. Clive has appointed Gavin Downes to the role of Head of Strategy, based in their Dublin office.

B2C 56

B2C B2B Sponsorships Corporate Events 56

Bizzabo

NOVEMBER 30, 2018

All B2B event types are usually centered around a concerted effort to achieve common business goals. These types of events are defined by their target audience. If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair.

B2B 70

B2B Trade Shows Food and Beverage Conference 70

Endless Events

APRIL 21, 2023

Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Then I landed here as Senior Events Manager, and I love the caliber of events we do here at Endless.”

Marketing 77

Marketing Conference B2B Speakers 77

Converve

OCTOBER 27, 2017

We have selected several really well done event videos, from B2C music festivals to B2B corporate events. Cool B2B: Dreamforce, San Francisco. An unbelievable 170,000 people travel to be there when the software provider Salesforce holds its Dreamforce event. Enjoy watching and gathering inspiration!

B2B 40

B2B B2C Social Media Events 40

Converve

OCTOBER 27, 2017

We have selected several really well done event videos, from B2C music festivals to B2B corporate events. Cool B2B: Dreamforce, San Francisco. An unbelievable 170,000 people travel to be there when the software provider Salesforce holds its Dreamforce event. Enjoy watching and gathering inspiration!

B2B 40

B2B B2C Social Media Events 40

G2Planet

JANUARY 16, 2019

Events are often the single largest expense in a B2B marketing budget (and a significant expense for B2C marketers as well), but can provide a return of $3 to $5 for every dollar spent. That's why nearly two-thirds of event pros plan to spend more on live events this year than last.

B2C 33

B2C B2B Corporate Events Marketing 33

zkipster

APRIL 19, 2017

I started my event management career as Production Assistant at Quintessentially Events before working my up to become one of the company’s Event Managers. I mainly look after the company’s B2B events across our different departments: PR, Marketing, Online Marketing, Retail Development, Training and HR.

Negotiating 88

Negotiating B2C 2008 Event Management 88

Bizzabo

MARCH 31, 2020

Almost every corporate event management strategy includes investor meetings and/or calls. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings. This one night only event allowed attendees to see the series before it was officially released. Source: TechCrunch.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Bizzabo

NOVEMBER 27, 2019

This goes for both B2C and B2B event marketing strategies. Then design your entire event experience around these things. While they don't host many stand-alone events themselves, they are extremely active when it comes to experiential marketing initiatives and partnerships. How will your company do it?

2019 72

2019 Advertising 2006 Events 72

SmartMeetings

AUGUST 27, 2019

Before planning your next corporate event, consider giving your entire staff a front row seat, and watch their attention and retention increase in the distraction-free surroundings of a theater.

Apparel 40

Apparel B2C Entertainment B2B 40

Bizzabo

AUGUST 1, 2019

Second question: how can your company jump on these trends and use them in its B2C or B2B event marketing strategy? Just like IBM tapped into the early morning dance party workout trend taking San Francisco by storm, your organization can plan a fun, trends-capitalizing event too. The IBM Food Truck. Source: YouTube.

Speakers 56

Speakers B2B 2019 Technology 56

Bizzabo

JANUARY 3, 2019

Here are 20 creative and outstanding real-world examples of VIP events you can draw inspiration from. To leave not stone unturned, this list includes B2B and B2C events. Add a VIP lounge to any existing event. Consider adding bonuses like early entry, priority seating, and free refreshments to your next VIP event.

Event Ideas 55

Event Ideas B2B Automotive 2018 55

Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events. Flagship Events.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

CadmiumCD

FEBRUARY 27, 2019

Events can be a loyalty-increasing activity. It doesn’t matter if it’s a corporate event , a B2B event, or a B2C marketing event. As long as people are attending the event, their loyalty can be increased.

B2C 45

B2C B2B Retail Social Media 45

Bizzabo

FEBRUARY 12, 2020

Enter the afterparty, a B2C and B2B event marketing trick that both gets people in the door and helps them have a good time once they arrive. Consider hosting an afterparty after your next event and watch attendee experience and the number of repeat ticket buyers increase. Because afterparties are fun.

2011 63

2011 2012 B2C Marketing 63

Bizzabo

JANUARY 24, 2020

The event features expert speaker sessions, hands-on workshops, product deep dives, and more. Their corporate event management team makes their programming so value-packed, in fact, that 83% of past attendees plan to return in 2020 and 91% rate the general session as either good or excellent. You're too busy for that.

2020 62

2020 2019 Speakers 2018 62

Eventscase Blog

FEBRUARY 8, 2024

Promotion through Social Media and Online Media Social media plays a crucial role in the promotion of events. Instagram is ideal for B2C events, such as music festivals, due to its young audience, while Facebook allows you to create event lists and invite participants, creating a dedicated group.

Social Media 52

Social Media Advertising B2C Event Apps 52

Socio Events

FEBRUARY 28, 2023

Generally, event planners are broken up into three categories: Corporate event planners: Corporate event planning involves organizing internal events and meetings between businesses. These include corporate retreats, team-building events, and sales kickoffs.

2023 52

2023 Trade Shows Event Planning B2C 52

Bizzabo

JULY 19, 2019

Slack also records each session and makes them available as on-demand trainings after the event has concluded, an evergreen content strategy that goes a long way towards building their SEO. When looking for corporate event ideas — including ideas for customer training events — we always recommend taking a look at Salesforce.

Event Ideas 65

Event Ideas 2019 Events B2C 65

Bizzabo

MARCH 14, 2019

The Adobe Innovation Summit focuses on the brand’s B2B clientele with a sales oriented perspective on its creative suite of products. Customer adoption tips and cross-channel experience strategies are the main attractions at this live event. Adobe really believes in live B2B event marketing and it shows. Adobe MAKE IT.

Event Marketing 48

Event Marketing Marketing Ecommerce B2B 48

Bizzabo

NOVEMBER 6, 2019

All in all, it was a great event that inspired and empowered event goers in the emerging field of artificial intelligence. Key Takeaway: Create 2019 reminds us to always strive for innovation and to look for ways to push our industries forward with our company's B2C and B2B event marketing efforts. VidCon US 2019.

2019 49

2019 Entertainment Marketing Conference 49

Bizzabo

NOVEMBER 13, 2019

Key Takeaway: Both B2C and B2B event marketing is hard. One way to distinguish your events from the rest of the gatherings in your industry is to raise the stakes. Every event takes place on a specific college campus but is also broadcast live to watch parties on other college campuses around the country.

Speakers 48

Speakers 2019 Travel Fashion 48

Bizzabo

SEPTEMBER 26, 2019

The video was then broken down into smaller clips and shown during one of the largest American events of the year: the Super Bowl. Key Takeaway: Intuit: A Giant Story is a great example of stellar creativity and outside-the-box thinking for corporate event management.

Financial 48

Financial 2019 Speakers Sponsorships 48

Bizzabo

MAY 2, 2019

Event Roadshow Ideas. Looking to take your show on the road and need a few corporate event ideas ? These 10 event roadshow ideas will provide plenty of inspiration for your next mobile conference. Event planning is a complicated business. Just remember to use event software. We've got you covered!

Sponsorships 51

Sponsorships Financial 2015 Travel 51

Bizzabo

OCTOBER 8, 2018

Event management software should ring a bell when considering event technology. In fact, $50 million was invested in modern event management solutions in 2016 alone, and as of 2018, 80% of professional organizers planning B2B events currently use some sort of event management software ( source ).

Social Media 74

Social Media Marketing Event Technology Speakers 74

Certain

OCTOBER 20, 2016

Heinz Marketing Blog is your everyday B2B sales and marketing resource for top industry insights. For all you event planners out there, their blog, HelloEndless, is a great source for tips, tricks, and trends for anything event related. Learn how to be the best event planner using this resource! B2B Event Management.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Social Tables

APRIL 23, 2019

Events involving drag queens are all about spoofing pop culture anyways, so names like Death Becomes Her: Drag Ghost Tours are delightfully appropriate for this audience. Or, if you’re throwing a corporate event, you can follow in the footsteps of the live digital presentation titled, “ Business Meeting?

Social Media 139

Social Media Events B2C Corporate Events 139

Endless Events

OCTOBER 19, 2018

G2Planet is an event management software company whose priority is to help others create data-driven events. On their blog, you’ll find great insights into digital marketing and experiential marketing for corporate events, as well as trade show presentation. Their Event Experts Interview series is also worth a look.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

AUGUST 30, 2019

It's an ambitious event that is made possible, at least in part, because of Forbes' impressive slate of sponsors. Key Takeaway: Who's sponsoring your next event? If the answer is no one, you may want to rethink your corporate event management style. Event sponsors will benefit your gatherings in multiple ways.

Healthcare 48

Healthcare 2019 Speakers Conference 48

Bizzabo

JANUARY 9, 2020

So use great stories in your B2C and B2B event marketing efforts to help humanize your brand and explain the benefits of attending your events. Key Takeaway: Earlier we talked about finding sponsors for your events. Now, let's flip that around and talk about sponsoring events hosted by other organizations.

Sports 62

Sports 2016 B2C Entertainment 62