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HEADBOX LAUNCHES INDUSTRY WHITEPAPER ON AI’S ROLE IN THE EVENT INDUSTRY

Prestige Events Magazine

HeadBox, the UK’s fastest-growing B2B meetings and events platform, is proud to announce the release of its latest whitepaper, “How AI is Solving the Event Industry’s Biggest Challenges.”

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Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

We’ve culled those trends to identify five that are applicable to the B2B events industry. According to stats in the social influencer sphere, anyone with 10,000 to 100,000 followers/connections is a micro influencer, thereby categorizing most, if not all, B2B as such. Micro and nano influencers will continue to grow in importance.

B2C 370
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Vividink PR wins 3-year contract with East of England Arena & Events Centre

Event Industry News

“The fact that the venue is now home to some of the UK’s largest B2B/B2C events is a testament to the work that Vivid Ink has done.” ” Paul Richardson, MD, Vividink PR & Social Media Ltd.,

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Shed the Masks and Bring in the Sound and Lighting

Smart Meetings

We saw event production contracts go from thriving to nearly all events cancelled, scaled way back or transformed into virtual in a matter of hours or days. Big B2B conventions and trade shows may become a thing of the past, at least in the near term. The Covid-19 pandemic was not their fault, but business is business.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues. Establishing the conference fee, contracting with the venue and locking the dates will require some effort.

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10 Years of Business Class Live: Inside Amex’s Annual Conference for SMBs

Event Marketer

“We’re bringing the same style and swagger that we bring to Coachella or the US Open to a business event where every detail is something that you want to do, not something that you need to do,” says Clayton Ruebensaal, evp-global b2b marketing at American Express.

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FICP 2023 Empowered Members for a Future Beyond the Horizon

Smart Meetings

Samantha Jordan, a futurist and consultant with Future Today Institute, led a discussion with industry leaders and explained that companies, including major retailers, are already using the tool to negotiate contracts. She reported that attorneys who work with these companies say they like the experience better than negotiating with a human.

2023 263