Remove B2B Remove Contracts Remove Event Marketing
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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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10 Years of Business Class Live: Inside Amex’s Annual Conference for SMBs

Event Marketer

“We’re bringing the same style and swagger that we bring to Coachella or the US Open to a business event where every detail is something that you want to do, not something that you need to do,” says Clayton Ruebensaal, evp-global b2b marketing at American Express. It makes people want to come back.

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CEIR contracts with Oxford Economics, Tourism Economics Division for monitoring and forecasting B2B exhibition performance

Event Industry News

business-to-business (B2B) exhibition performance. CEIR is the go-to resource for market-level performance data on the […] The Center for Exhibition Industry Research (CEIR) has teamed up with Tourism Economics, an Oxford Economics Company as its consulting partner for exhibition industry performance-related research.

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The ultimate guide to B2B events

Socio Events

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort.

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Event planning terms glossary: 150+ event terms to know

SpotMe Blog

An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue. Event planning terms: B. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. Event planning terms: D.

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Best Tripleseat Competitors and Alternatives in 2024

Eventtia

Tripleseat offers an extensive suite of features aimed at simplifying and optimizing how hospitality businesses manage events: CRM Integration: Centralizes customer data, enabling personalized interactions and improved relationship management. Event Ticketing and Payments: Secure processing with integrations like Stripe and PayPal.

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6 Ways You Can Digitize Your B2B Communications For An Engaging Post-Trade Show Experience

Momencio

The cost of acquisition for enterprise B2B leads is soaring; in some industries leads may cost several thousands of dollars to acquire and involve long sales cycles and high-touch event marketing. In fact, 11% of a company’s revenue is dedicated to the marketing budget , on average, in the United States.