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Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

We’ve culled those trends to identify five that are applicable to the B2B events industry. According to stats in the social influencer sphere, anyone with 10,000 to 100,000 followers/connections is a micro influencer, thereby categorizing most, if not all, B2B as such. Micro and nano influencers will continue to grow in importance.

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10 Years of Business Class Live: Inside Amex’s Annual Conference for SMBs

Event Marketer

But it was touchpoints like the all-star main stage speaker roster (think: actress and entrepreneur Issa Rae), a partner marketplace and premium F&B that the brand says differentiated the event from that of its competitors. On paper, [speaker] Issa Rae was the right person to bring. starpower (speaker talent).

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Conference Management: What Event Organizers Need to Know

Eventmobi

Oftentimes, conferences include keynote speakers and workshop sessions, each designed to educate attendees. This kind of conference often features multiple speakers, who each present information on related topics. There’s no lead speaker. Because of this, summits usually feature influential speakers.

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FICP 2023 Empowered Members for a Future Beyond the Horizon

Smart Meetings

Michelle Poler, author of “Hello Fears” and keynote speaker, suggested moving toward the things that scare us because in that direction lies growth. Event professionals know what it is like to take high-stakes risks in public while struggling with our own negative voices. The enemy of success is not failure, but comfort,” she said.

2023 263
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Event planning terms glossary: 150+ event terms to know

SpotMe Blog

You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Speakers can break up a larger audience into breakout rooms and then call everyone back together at the end of the session. Event planning terms: B.

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The ultimate guide to B2B events

Socio Events

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort. What is a B2B event?

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Good speakers, entertaining visuals, or games keep people interested. Whether you’re planning corporate, consumer, or B2B events, the checklist simplifies every step of the process.