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HeadBox, the award-winning B2B meetings and events platform powered by AI software, today announced a significant 3 million investment, marking a pivotal step in the company’s global growth strategy. This robust start underscores the platform’s appeal and potential in the competitive US market.
Top-level corporateevent planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise eventmarketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
Spencer is appointed as senior vice president of sales & marketing, luxury, lifestyle & Hawaii. He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio.
Smart Meetings’ Director of Marketing Jennifer Harrington (left) and founder and CEO Marin Bright (right), with Cheryl Rogers (middle), corporateevents manager at Solara Medical Supplies, are on the ground at IMEX America. Smart Meetings again is sending a team to IMEX America, which runs Oct.
Get inspired by these 10 corporateeventmarketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 EventMarketing Benchmarks and Trends , that’s exactly the case. A relaxed mind is a receptive mind. Source: MC2.
Experienced marketer, Dawn Theaker joins The QHotels Collection as they continue refurbishment investments across the hotels with a specific focus on facilities for meetings and events. Most recently Dawn has worked for Best Western Hotels & Resorts, managing all B2B and property acquisition marketing for over six years.
Corporateevent planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. If corporateevents are your thing, check out this week’s roundup of corporateevent planning ideas for a few tips for organizing these kinds of occasions. B2BEventMarketing Reloaded.
Attendees today are hungry for captivating events and are open to experiencing them in new ways. They are ready for marketers to elevate the traditional meaning of events as long as it is still convenient for them to access. Meanwhile, marketers and business owners require a good reason to expand their pool of tactics.
It’s safe to say that the pandemic has left society with a healthy appreciation for organizations that keep their well-being in mind when planning and event organizers will want to ensure that they take an omnichannel approach to communicate the precautions they intend to take during an in-person event.
Get ready for the most comprehensive list of eventmarketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live eventmarketing for 2019.
These tools help create engaging experiences that foster audience interaction and satisfaction: Event Registration and Ticketing : Customizable forms and secure payment processing. Event Website Builder : Drag-and-drop tools for creating branded websites without coding. Event Calendar : Manage multiple events with ease.
We recommend conducting your own thorough research before selecting the best event management software for your needs. Eventdrive Analysis Eventdrive is a France-based event management platform specializing in solutions for corporateevents and meetings. API Integrations: Does Eventdrive Have an API and How Does It Work?
In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Event management technology is your BFF in the process. Prioritizing speaker relations is crucial for corporateevent planners looking to deliver an exceptional experience. Let’s get into it.
In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Event management technology is your BFF in the process. Prioritizing speaker relations is crucial for corporateevent planners looking to deliver an exceptional experience. Let’s get into it.
Conceptualization and Budgeting Define your events main purpose and what you hope to achieve. Corporateevents, such as conferences, product launches, and team-building retreats, often focus on networking and brand promotion. Promotion and Marketing example powered by Eventtia. Identify your audience and their interests.
But here’s the thing: The best event websites are more than just informational resources! So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. A strategic and branded event website is the cornerstone of your eventmarketing strategy.
Ultimately, event planners are the changemakers we desperately need in this industry, and their choices greatly influence how vendors, venues and participants engage in their sustainable actions. & Canada Global Sales Organization Marriott International __ In 2025, U.S.
What comes to mind when you hear the phrase “corporateevent?” While images of boardrooms and expensive suits likely appear, you might be surprised to learn that there are many different types of corporateevents, each with a unique purpose and atmosphere.
Eventtia What Is Eventtia's Event Management Platform? Eventtia is a cutting-edge software company providing highly advanced Event Management SaaS solutions for any organization planning consumer, B2B and corporateevents. Organizers can opt for a pay-as-you-go model for larger events with up to 100 tickets.
Industry Niche and Scope: What Types of Event Organizers Use EventMobi? EventMobi caters to various industries, including technology, corporate, non-profit, education, healthcare, and marketing. EventMarketing and Email Campaigns: Tools for promoting events and managing email outreach.
Another question is, “What does this mean for corporateevent planning?”—if MH claims to offer B2C and B2B operations that will help people and businesses use the Metaverse to their advantage. Farr says it’s expected to open this summer, but with the recent downturn of the crypto market, he isn’t certain.
Believe it or not, corporateevents make prime targets for cybercriminals and bad actors. The event ticketing process is the number one target. Whether running a face-to-face, virtual, or hybrid event , you must safeguard your incumbent technology stack and integrated solutions from attacks.
Task Management: Assigns and monitors tasks to ensure all aspects of event planning and execution are covered. Email Marketing: Enables targeted email campaigns to promote events and engage with potential clients. Event Ticketing and Payments: Secure processing with integrations like Stripe and PayPal.
That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. I’ve always been doing it.
Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Send someone from your marketing team to manage the event booths. You should b egin planning months before the event.
They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For eventmarketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?
Virtual conference platform Allseated announced $15 million in new funding to be used to develop corporate metaverses. as a $1 trillion market opportunity. Also part of future plans is a Series A round of funding and a further expansion into the US as well as what the company calls untapped, frontier markets. March 10, 2022.
Corporateevents have been a vital marketing channel, particularly for B2B enterprises, for decades now. Live events, including conferences and trade shows, remain one of the top lead generation sources for B2Bmarketers.
She is also a board member of the Association of Women in Events (AWE) and the International Association of Exhibitions and Events. Helen’s marketing and events career span of over 20 years. She is passionate about events and values the power of live events and cares about how event makers create and deliver.
Event management is more than just planning events; it’s about creating memorable, engaging experiences that align with an organization’s goals. CorporateEvents : Conferences, seminars, and team-building events. B2BEvents: Events for professionals meaning to meet other professionals, network and make business.
Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-eventmarketing strategy.
A recent report on 2019 event trends shows that events are more effective for achieving business goals than ever before. The vast majority of marketers consider live events to comprise the most critical marketing channel over content marketing, email marketing, paid ads and other channels.
While some venues are truly one-of-kind and truly offbeat, others have one or two unique characteristics that set them apart, such as: Venue type Some of the most exceptional event venues in the world don’t look like traditional conference centers from the outside. Create more memorable marketing.
All online event invitations vary with purpose and features. Services for business event invitations online with RSVP might be free to use or of little charge. However, other services where you can make corporateevent online invitations are paid and are better suited for more specific event types. .
There’s a lot that goes into a successful corporateevent. The time, planning, space, and money required to have an event that actually builds corporate culture or converts potential clients are all immense. Some very small events, for example, are easy to judge just by the looks on attendees’ faces. Boost revenue?
If you want to stay appraised of the latest developments about this and other event industry news, you can subscribe to our blog. Corporateevents can sometimes be a little stiff. Plan the event well and you’ll gain the respect of everyone in the organization. eBay Open 2018 Has Some Great B2B Strategies.
Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.
All B2Bevent types are usually centered around a concerted effort to achieve common business goals. These types of events are defined by their target audience. If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair.
Now, it’s important to mention that there are plenty of amazing event names that don’t follow all of these rules, like Content Marketing World or The Golden Raspberry Awards. Or, if you’re throwing a corporateevent, you can follow in the footsteps of the live digital presentation titled, “ Business Meeting?
Whether it’s an annual meeting, executive address or employee or customer appreciation event, employers can use leverage these venues to motivate their work force and consumers in an unforgettable way. He spent many years in experiential staffing as well as affiliate sales and marketing with both Comcast and TechTV.
The examples of their imaginative eventmarketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant.
Or maybe you primarily organize corporateevents, in which case LinkedIn could be the perfect B2B avenue. NOTE: It’s important to remember that in any case, Google Ads offers the ability for you to reach users searching for specific events, event business types, or other keywords related to the services you provide.
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