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London and New York-based eventtech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. A massive valuation of one of the largest eventtech (and venue finding) vendors.
Below are some of the ways we go about achieving this in a B2B setting with maximum impact. Tapping into attendees’ consumer and corporate personas. It might sound obvious, however those who attend an event in a business sense are consumers too. Leverage tech to go cashless, and surprise and delight.
Top-level corporateevent planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.
Another question is, “What does this mean for corporateevent planning?”—if MH claims to offer B2C and B2B operations that will help people and businesses use the Metaverse to their advantage. if it means anything at all. There’s a company that believes it means something now and will mean even more in the future.
Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your EventTech Integrate your eventtech stack into your website. The Best Event Websites: 15 Examples of Conference Websites, CorporateEvent Websites, and More 1.
Believe it or not, corporateevents make prime targets for cybercriminals and bad actors. The event ticketing process is the number one target. Whether running a face-to-face, virtual, or hybrid event , you must safeguard your incumbent technology stack and integrated solutions from attacks.
Get inspired by these 10 corporateevent marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Corporateevent marketing gold. Source: MC2.
Developers can access Swoogo’s API documentation to create custom integrations, ensuring the platform fits seamlessly into existing tech stacks. Eventtia: The All-in-One Event Management Software Preferred by Global Brands What Is Eventtia's Event Management Platform? Customer Support: How Is Swoogo’s Customer Service?
In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Event management technology is your BFF in the process. Prioritizing speaker relations is crucial for corporateevent planners looking to deliver an exceptional experience. Let’s get into it. Learn More!
In this post, we’ll explore 6 tried-and-true strategies to make event promotion simple for your speakers. Event management technology is your BFF in the process. Prioritizing speaker relations is crucial for corporateevent planners looking to deliver an exceptional experience. Let’s get into it. Learn More!
Download the Ultimate Event Planning Checklist Download Eventtia’s free Event Planning Checklist to cover every detail effortlessly. This detailed guide helps you stay organized and ensures your event runs smoothly. Types of Marketing EventsCorporateevents managed with Eventtia.
Both are essential to creating a successful event, working together to ensure a seamless experience for attendees. The Event Planning Process: 7 Steps to Successful Events 1. Conceptualization and Budgeting Define your events main purpose and what you hope to achieve. Identify your audience and their interests.
Eventtia What Is Eventtia's Event Management Platform? Eventtia is a cutting-edge software company providing highly advanced Event Management SaaS solutions for any organization planning consumer, B2B and corporateevents. Pricing There is no available information on Stova’s pricing model.
This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be eventtech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers.
What events do they enjoy? In this guide, we’ll give you a quick primer on Gen Z, plus actionable tips to help you better engage this crowd at your next corporateevent. Tech-savvy: Gen Z grew up with smartphones practically glued to their hands. How can you market to Gen Z? Who Is Gen Z?
Although they look and operate like separate businesses, many breweries, art galleries, museums, arcades, and restaurants host high-quality corporateevents. They help planners give color or relax the atmosphere of many types of corporateevents. Style and design Venues that look unique are easy to pick out of a lineup.
In our tech-savvy, social media crazed world, it is imperative that we enable ourselves to find new and exciting ways to keep delegates minds actively engaged throughout the event to spark interest and intrigue.
I think that the top event technology trend for 2019 will be significant advances in data integration and analytics from the event technology providers. As significantly, cloud-based eventtech companies are putting effort into interoperability and analytics with other eventtech companies (i.e.
Thats why having an event planning checklist and a clear plan is key. Whether youre a junior event planner or a seasoned pro at organizing corporate conferences, community events, or B2B networking sessions, its possible to have an event without losing your mind. Have a tech-savvy person in charge of it.
The modular platform focused on exhibitions can be scaled easily to B2B conferences and corporateevents as well. Its integrated platform tools help improve the value proposition for events and generate new revenue streams through customised sponsorship packages for exhibitors and sponsors.
Emerald Expositions (NYSE:EEX), one of the leading operators of B2B trade shows in the US, is the latest stateside organiser to join the Explori research platform. In a push to further develop their 60+ shows, Emerald will be using Explori to benchmark and monitor customer experience through event analytics. Brand Events.
The modular platform focused on exhibitions can be scaled easily to B2B conferences and corporateevents as well. Its integrated platform tools help improve the value proposition for events and generate new revenue streams through customised sponsorship packages for exhibitors and sponsors. Sponsored Content.
To read the full report, download the free 2020 Event Trends ebook. B2B brands will strive to be more interactive with attendees To truly engage with attendees, corporateevents will need to incorporate more hands-on, experiential elements. Our clients understand that this doesn’t have to be the case.
Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Then I landed here as Senior Events Manager, and I love the caliber of events we do here at Endless.”
Here are 3 benefits of working with a professional pharma event management company: Access to resources Pharma event management companies have established relationships with top venues, caterers, A/V companies, and other vendors. Get our comprehensive list of event production companies.
Here’s what all event managers can expect out of 2020: B2B brands shall strive for more interaction with the attendees. The whole purpose of corporateevents is to be noticed. It’s high time that event managers divert their attention from consumer events to B2Bevents, owing to the latter being more engaging and social.
Learn how Facebook uses experiential marketing to produce impactful events that deepen connections. For the last fifteen years, Facebook has grown from a disruptive social networking service to a global tech brand. Workplace is Facebook’s B2B collaboration and communication tool. billion monthly active users. Flow by Workplace.
Navigating event attendee data requires the right balance between collecting valuable information and respecting event attendee privacy. But with rapid advancements in technology and law that struggles to keep up, finding that balance can be tricky, especially as tech becomes cheaper and easier to access. The reason?
Swapcard has been recognized for its innovation and impact on the event industry. Industry Niche and Scope Swapcard caters to diverse sectors, from non-profit associates to tech companies. It specializes in managing virtual events, conferences, trade shows, exhibitions, and corporateevents.
Learn how tech giant Qualcomm hosts such amazing events and marketing initiatives. And for those involved in B2Bevent marketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporateevent ideas and/or hosting a noteworthy conference.
These companies leverage Cvent’s platform to streamline event planning, enhance attendee engagement, and measure event success. Healthcare: Assisting organizations in managing medical conferences, training events, and patient education workshops. Its mission is to define the future of events, focusing on B2B conferences.
From growth rates and attendee numbers to sustainability efforts and tech adoption, the statistics of this year paint a compelling narrative. Events are back and estimated to reach $2.2 billion by 2028 Before the pandemic in 2020, the event industry was valued at approximately $800 billion. until 2028.
Want to host amazing and imaginative events like Apple? Each of these 10 corporateevent ideas listed in the article will teach you how. Keep reading to discover some of Apple's greatest b2c and b2bevent marketing secrets and how to apply them to your own events. Flagship Events. Coding Lab for Kids.
Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2Bevent marketing. WSJ Tech Live. Key Takeaway: WSJ Tech Live does a lot of things right. Source: The Wall Street Journal.
AI #HeyGoogle #cesIEEE #CES2018 #IEEE #CES #tech #technology #engineer #engineering [link] pic.twitter.com/vjNRnOgYi7 — IEEE (@IEEEorg). For those who work in corporateevent management , consider investing in stellar booth design for your next trade show. Why not use this same principle in your B2Bevent marketing strategy?
The company focuses on defining the future of events by providing event software tailored for B2B conferences. Industry Niche and Scope Bizzabo specializes in the event management industry, with a specific focus on B2B conferences and events. Pricing is tiered based on event size and features.
Learn how the PTC events team implements its winning event strategy through these top 12 conferences, trainings, and experiential marketing initiatives. Since that time, the tech organization has amassed an impressive resume that includes over 6,000 employees, 1,150 technology partners, and more than $1 billion in revenue.
They also get into tech heavy subjects like GTM cookie tracking and using domain authority for SEO. Corbin Ball's long-running blog has information on tradeshow and meeting planning as well as the latest in eventtech. EventTech Live. EventTech Live is itself an actual event. Twitter: @Moz.
Swapcard has been recognized for its innovation and impact on the event industry. Industry Niche and Scope Swapcard caters to diverse sectors, from non-profit associates to tech companies. It specializes in conferences, trade shows, exhibitions, and corporateevents. Pricing is tiered based on event size and features.
Key Takeaway: Proper corporateevent management should include a variety of different event types. You could, for example, sponsor a sporting event, cook-off, or e-gaming tournament. You could, for example, sponsor a sporting event, cook-off, or e-gaming tournament. Main Takeaways: Host an Event Like Rakuten.
A survey recently conducted by Markletic, with 3851 B2B companies, shows that most organisations allocated around 20% of their marketing budget to their virtual events portfolio in 2021. The most considerable portion of this budget being dedicated to hiring online event software. However, COVID-19 changed the game.
The goal of event personalization is to provide more curated, engaging, and successful event experiences that target a specific audience. If you’re looking for more event resources, you may want to check out these articles: Event Marketing Guide. CorporateEvent Management Guide. Event Registration Guide.
Second question: how can your company jump on these trends and use them in its B2C or B2Bevent marketing strategy? Just like IBM tapped into the early morning dance party workout trend taking San Francisco by storm, your organization can plan a fun, trends-capitalizing event too. Do your best to make your events accessible.
Here are 20 creative and outstanding real-world examples of VIP events you can draw inspiration from. To leave not stone unturned, this list includes B2B and B2C events. Add a VIP lounge to any existing event. Create an experience, not an event. Radius really pulls out all the stops for their VIP events.
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