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Collingwood’s latest Media Acquisition Report shows a 17% increase in M&A deals across B2B Information, Media, and Events in the first half of 2024, revealing growing optimism in dealmaking as economic conditions stabilise. As inflation and interest rates have come down, buyers and investors have been returning to M&A.
A pioneering new B2B running show, the first of its kind in Europe, is coming in 2025, offering an unparalleled platform for brands, retailers, industry professionals, influencers and media to connect, collaborate and drive business forward.
She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2Beventmarketers. The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions.
In this episode of the Event Industry News Podcast host, James Dickson, is joined by Terrapinn COO Sharon Roessen. Sharon has been with Terrapinn for 30 years this year, starting in marketing and progressing through the company.
ROAR B2B, the events and media group, today announced it has completed the acquisition of WWEM the Water, Wastewater & Environmental Monitoring Exhibition and AQE the Air Quality and Emission Exhibition from ILM Exhibitions for an undisclosed sum.
Women in Exhibitions, UK Chapter, have announced Caroline Gourlay, Head of B2B Exhibition Sales at Excel London, as its new president. Women in Exhibitions aims to inspire, empower and prepare women for leadership positions in the events and exhibitions sector, by supporting at every stage of their career journey.
In this guide, we will review how enterprise organizations can approach eventmarketing with actionable tips and concrete examples. What is Enterprise EventMarketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).
We are looking for EventMarketers with varied experience to join a leading B2B Conference Company who deliver high quality conferences all over the world. This role will be working on […]
ROAR B2B is pleased to announce the launch of the Environmental Services & Solutions Expo (ESS) accompanied by the unveiling of the comprehensive National Environmental Services Survey.
business-to-business (B2B) exhibition performance. CEIR is the go-to resource for market-level performance data on the […] The Center for Exhibition Industry Research (CEIR) has teamed up with Tourism Economics, an Oxford Economics Company as its consulting partner for exhibition industry performance-related research.
We’re thrilled to be able to offer progressive PR and innovative digital marketing services to clients working across arts and entertainment,” says MIXR Digital Marketing Director, Emma Bilardi.
business-to-business (B2B) exhibition industry continues to rebound, recording strong improvement in the fourth quarter of 2024. Tempered performance for completed events especially in exhibition attendance set back the Q3 2024 Index value to 89.3 The Center for Exhibition Industry Research (CEIR) announced today that the U.S.
Foxon Media, a specialist organiser of B2Bevents for the asset management industry, has announced the appointment of FFAIR as its online exhibitor manual and e-commerce platform provider.
Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Trade show planners are looking for the best practices to apply in their event organisation efforts. Define the budget .
Universal Lead Retrieval System That Turns Your Trade Show Leads Into Sales momencio is the battle tested sales enablement software hub for driving sales from B2Beventmarketing & trade show activities It’s the only Lead Retrieval Solution enabling B2B Field Marketers & RevOps teams to: 10 Benefits for Event & Trade Show Teams using […] (..)
87% of executives believe that live events will be instrumental in their B2Bmarketing strategy Click To Tweet. Turn Your Free Events into Blockbusters. Attendance at free events is difficult to gauge because there are no ticket sales to speak of. B2BEventMarketing Reloaded.
ePlannerPro is a B2B cloud-based meeting scheduling management platform that has been designed to help companies and third-party event agencies manage their trade show and conference presence more effectively and efficiently.
Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and eventmarketing strategy. She’s an established thought leader on the topics of technology, leadership, eventdesign, audience engagement, social media, digital strategy. She is passionate about technology, marketing and event strategy.
Cvent announced the release of Cvent Studio at its annual Cvent CONNECT® event on August 2. Cvent Studio has been developed based on Shoflo Studio, now fully integrated into Cvent’s EventMarketing and Management platform. Cameo for Business is the B2B version of the company’s promise: “personalized videos feat.
momencio is the battle tested sales enablement software hub for driving sales from B2Beventmarketing & trade show activities It’s the only Lead Retrieval Solution enabling B2B Field Marketers & RevOps teams to: 10 Benefits for Event & Trade Show Teams using momencio: momencio is the event management solution that transforms your event (..)
Join a globally renowned online publisher who deliver state of the art professional education courses, events, exhibitions, lectures and webinars in the US, UK, Europe and the APAC region, covering a wealth of sectors.
Raccoon Media Group has announced the latest addition to its rapidly expanding portfolio with the launch of its first B2B conference – the Allergy & Free From Business Event, scheduled to debut alongside the highly anticipated Allergy & Free From Show at Olympia, London, in June 2024.
Natasha has led Mashable’s experiential and eventmarketing for over two years, and was named one of BizBash’s Event Innovators of 2016. Mashable hosts over 30 events a year, and its mission to inform and entertain the digital generation carries over into its experiential marketing strategy.
Female led and fully remote working B2Bmarketing agency, Electric Cat Productions announces a new strategic partnership with the leading news source for event professionals, Event Industry News (EIN).
Gelato has tasked Wonder – the B2B and B2E creative agency reimagining business experiences – with devising and delivering a 250+ square metre stand for its new platform, GelatoConnect at drupa, the leading global trade fair for print technologies.
Jill Dougan joins the Informa Leadership Team in the newly created role of Group Chief Marketing Officer. She brings over 30 years’ experience in Sales, Marketing, Customer Insights, Data Insights and Brand, both in B2B and B2C companies, latterly through a number of senior roles at Centrica plc.
Bizzabo, the Event Experience Operating System (OS), today announced two significant updates to Klik Experiential, its wearable event technology for B2B conferences and flagship events.
We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and eventmarketing needs. Read on to learn the in’s and out’s of event engagement.
emc3, best known for its large-scale B2Bevents for clients such as HP, LinkedIn, Google, Gong, and Rapid7, has expanded its offerings to work with B2C clients.
Airfares look set to stabilize across key routes around the world during 2024, according to new forecasts from the consulting team at American Express Global Business Travel (Amex GBT), the world’s leading B2B travel platform. Air Monitor 2024 expects marginal price rises, and some falls, on regional and international business travel routes.
American Express Global Business Travel (Amex GBT), the world’s leading B2B travel platform, today announced that IBM is the launch customer for its new global accessibility solution for business travelers.
Max Publishing, known for its strong roster of B2B retail trade media and awards, as well as its Progressive Greetings Live trade show, has acquired London Stationery Show from Ocean Media Group. London Stationery Show is the UK’s only event dedicated to the stationery, arts, crafts, paper and writing instruments sector.
Global B2Bevents and media business Tarsus Group is forecasting a strong year ahead, bolstered by the lifting of China’s strict zero-Covid policy and a robust organic launch strategy. The group’s portfolio comprises a number of leading event brands, including the Dubai Airshow, Labelexpo, Hometex and Connect Meetings.
Specialist B2B agency, Electric Cat Productions, announces the launch of a brand new industry podcast gathering some of the most influential names in the game. Hosted by dynamic duo Cat Kevern (Director of Electric Cat Productions) and Eloise Newing (Assistant Director), “The Neon Lounge” was carefully crafted for YOU!
But then I realized I should have cut it, and we started new marketing tactics.” The Creator Economy: An Untapped Low-Cost Resource Inspired by suggestions on how to cut marketing, Deanna has some valuable and actionable advice for eventmarketers too. “I In the B2B space, it’s much more approachable.
Leap Event Technology has been selected by Inc. Power Partner Awards, honoring B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. Business Media for the Inc.
Wonder – Wonder, the specialist B2B experience agency and part of the Amplify agency collective – has hired Lucy Montgomery for the newly formed role of Director of Client Services, as Chloe Ward is promoted internally from Business Director to another newly created role, Director of Live.
Today, American Express Global Business Travel (Amex GBT), the world’s leading B2B travel platform, announced a new agreement with climate tech company CHOOOSE to integrate its carbon emissions calculations across Amex GBT’s travel booking and reporting tools.
In this guide we will take a look at everything you need to know about event branding in 2019 and beyond. What Is Event Branding? Event branding is capturing the essence of your organization's brand and giving it its proper due in your eventmarketing campaigns. Digital Event Branding. EventDesign.
With more than 20 years experience in the industry, Weaver will join Impact XM’s client service team as well as some of the agency’s largest client accounts, continuing to expand its B2B and B2C […]
They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For eventmarketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?
It takes a great deal of time and effort to manage an event and involves communication with multiple teams and vendors. Event planning encompasses tasks at all stages of the event cycle, like eventmarketing, event sponsors, venue sourcing, event branding, building an event website, and more.
Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of eventmarketing.
The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of eventmarketing. Key Takeaway: Remove the price barrier and allow attendees to go to your event free of charge.
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