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Read on to discover the differences between event planning and management software, how to best choose and use them, and the top tools you should start using right now. Event Planning Software vs. EventManagement Software: What’s the Difference? Event planners focus on the big picture, including: Goals.
Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of eventmanagement is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. In 2020, finding event sponsors is not going to be difficult.
As you can see, hybrid events can be incredibly valuable when used correctly. Take a look at these corporate eventideas and examples from leading brands that will help you effectively host your own digital gathering. Hybrid EventIdeas. Key Takeaways: Hybrid Events. John Mayer's Dive Bar Tour.
Build relationships, provide real value, and help attendees achieve their most important goals with these workshop eventideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. What is a workshop event? Workshop EventIdeas.
Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Trade show planners are looking for the best practices to apply in their event organisation efforts. Show guides and show dailies.
In the next section, we'll reference 20 events and the specific elements that have made them so effective. These product launch ideas and user conference tips will help your company host an amazing event. 20 Powerful Product Launch EventIdeas. The following company events have been carefully selected.
Build your brand, showcase potential, and engage your community with these thought leadership eventideas. The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another.
Learn how to impress customers, prospects and other stakeholders with these impressive VIP eventideas. No matter what industry you’re in, you have certain decision-makers and clients who deserve celebration with a special event, an invite-only networking opportunity, or some other exclusive VIP gift. Source: The Points Guy.
She’s also the co-founder and the 2018 President of the Association for Women in Events (AWE). She is a multilingual eventmanagement professional and blogger with experience in the events, hospitality, and tourism sector. Additionally, Irina runs a weekly Twitter chat #EventPlannersTalk about eventmanagement topics.
Nurture leads, generate pipeline and close deals with these sales acceleration eventideas. Sales acceleration events allow businesses to tackle various segments of their sales pipeline in order to convert more prospects faster and with greater efficiency. What is a sales acceleration event?
Thats why having an event planning checklist and a clear plan is key. Whether youre a junior event planner or a seasoned pro at organizing corporate conferences, community events, or B2B networking sessions, its possible to have an event without losing your mind. A solid team is key to a stress-free event.
Workshops Continuing with the theme of centering around a specific industry or niche, workshops are among the most hands-on of B2Bevent marketing formats on this list, making them ideal in-person events. Well, you just need the right tools and a strong eventmanagement platform to partner with.
All B2Bevent types are usually centered around a concerted effort to achieve common business goals. These types of events are defined by their target audience. If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair.
The Recipe to be A Successful Event Planner. Take No Risk — Mistakes To Refrain From As An Event Organiser. 10 Fruitful Productivity Tips for Event Profs. 5 Successful EventIdeas Ruling the Indian Event Industry. Event Essentials. 10 Tips to Nail Your Event Branding. Event Security.
The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to the B2B community – supercharging the opportunities for intelligent growth. Adapt to a new normal with Bizzabo's free virtual event for marketers. Sirius Decisions. May 4, 2020. Almost IN-PERSON. May 5, 2020.
Integrate event platforms with other tech stacks. Serrao’s plan requires event marketers to collect and analyze data from outside their event platform. Consider a roadshow event. And check out even more hybrid eventideas.) The problem is that event and sales data live in two separate ecosystems.
Black-owned experiential agencies with extensive B2B and B2C portfolios. Featuring Beyond 8, Andrew Roby Events, W.P. Miller Special Events, and other leading firms. We already have extensive lists covering US experiential agencies and UK event agencies. Andrew Roby Events. Headquarters: Washington, D.C.
We’ve created a list of 19 virtual gift ideas across 4 distinct categories that you can feel confident about sending at your virtual event. And if you’re looking for some examples to get you inspired, check out these virtual eventideas. Engagement-Driving Gifts. Cocktail Kit. Source: Cocktail Courier. Giving Back.
In December 2017, Certain teamed up with Heinz Marketing to conduct a survey in order to better understand and identify the current state of B2Bevent marketing going into 2018. Nearly 3 out of 4 B2B professionals agree – the importance of hosted events to their company’s success is increasing.
Almost every corporate eventmanagement strategy includes investor meetings and/or calls. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings.
Analyze your audience and consider giving the gift of audio as a thank you for participating in your event. Digital gift-giving, like many aspects of corporate eventmanagement , can be difficult to get right. Go Beyond B2BEvent Marketing : You'll notice that only a few of the ideas above are business-related.
They intentionally leverage event creative to orchestrate unique experiences that stick with attendees. Whether your event is virtual, hybrid, or a mix of both, here are some of the benefits of event creative: Improved Attendee Engagement. 82% of B2B marketers believe that attendee engagement is a key KPI for event success.
Key Takeaway: Proper corporate eventmanagement should include a variety of different event types. You could, for example, sponsor a sporting event, cook-off, or e-gaming tournament. Key Takeaway: Need some new corporate eventideas ? Main Takeaways: Host an Event Like Rakuten.
Every other Friday in 2019, starting at 6 pm, the two brands invited attendees into the Villain event venue to eat delicious food, listen to music, and enjoy VICE curated entertainment. Key Takeaway: Proper corporate eventmanagement should include a variety of event types , including partnership events.
Get creative ideas for your next conference and see what is trendy in the event world while getting the scoop on where and what the leading event professionals are coming up with. EventManager Blog. This blog is only the holy grail of all things events (no big deal). Event Marketer. Event Tech Live.
Second question: how can your company jump on these trends and use them in its B2C or B2Bevent marketing strategy? Just like IBM tapped into the early morning dance party workout trend taking San Francisco by storm, your organization can plan a fun, trends-capitalizing event too. The IBM Food Truck. Source: YouTube.
Key Takeaway: Many companies, especially those just starting out with B2Bevent marketing , try to please as many people as possible with their conferences and seminars. They figure that the more inclusive their event is, the more people will attend, and the more successful it will be. What's a partnership event?
The PTC events team understands that a proper B2Bevent marketing strategy includes many different event types and initiatives. If you're looking for new corporate eventideas , try hosting a user conference. Key Takeaway: PTC regularly partners with other companies to help host their wide range of events.
Enter the afterparty, a B2C and B2Bevent marketing trick that both gets people in the door and helps them have a good time once they arrive. Consider hosting an afterparty after your next event and watch attendee experience and the number of repeat ticket buyers increase. Because afterparties are fun.
B2B Online Virtual Summit. Join the ONLY event where the top minds in manufacturing and distribution meet and learn. With 900+ B2B leaders exclusively in one place at one time, this is the only meeting place to shape the future of the industry. 2021 will be even better.
Key Takeaway: If you're looking for new and interesting corporate eventideas , consider hosting a free gathering for your target market. Key Takeaway: Disney Institute has an intriguing alumni program that allows attendees of past summits to score discounted tickets to future events and home study programs. The ESPY Awards.
The event features expert speaker sessions, hands-on workshops, product deep dives, and more. Their corporate eventmanagement team makes their programming so value-packed, in fact, that 83% of past attendees plan to return in 2020 and 91% rate the general session as either good or excellent. You're too busy for that.
Looking to give your eventmanagement skills a boost? Learn how to host top-notch events just like storied American publisher The Wall Street Journal does. It also has a rather robust event strategy. Key Takeaway: If you're looking for new corporate eventideas , we recommend creating events for specific demographics.
The Adobe Innovation Summit focuses on the brand’s B2B clientele with a sales oriented perspective on its creative suite of products. Customer adoption tips and cross-channel experience strategies are the main attractions at this live event. Adobe really believes in live B2Bevent marketing and it shows. Source: Adobe.
Want to host amazing and imaginative events like Apple? Each of these 10 corporate eventideas listed in the article will teach you how. Keep reading to discover some of Apple's greatest b2c and b2bevent marketing secrets and how to apply them to your own events. Flagship Events. Let's dive in!
In this case, organizers chose to make the community exclusive to event registrants, meaning that only those that had signed up for the event could access and communicate with fellow attendees. Your eventmanagement software should make it easy to implement such an online platform. Talk about a win-win.
And for those involved in B2Bevent marketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporate eventideas and/or hosting a noteworthy conference. Others need to be aimed at specific groups of people and cater to their unique needs.
Key Takeaway: When it comes to B2Bevent marketing , hosting multiple conference tracks is a great idea. While this technically isn't a SAP event, it is one that they sponsor and endorse. Key Takeaway: Proper corporate eventmanagement will include event sponsorship opportunities.
Above all else, Microsoft’s events all share one common theme: anyone can achieve their dreams with a little help from the right people and the right tools. So without further ado, here are a dozen fantastic examples of Microsoft’s best live get-togethers and how you can use each corporate eventidea when planning your next function.
Most people don’t always associate enjoyment with this event type, but there’s no reason why you can’t plan a fun staff meeting with high levels of event engagement. Internal Meeting Ideas. Plum Organics is an excellent example of how corporate eventideas can include an element of fun in any internal meeting.
As such, these events can serve as springboards for launching innovative projects and virtual networking eventideas in various spheres. ✅ Participant Introductions and Icebreakers Participant introductions and icebreakers are invaluable virtual networking eventideas for bringing a group of people together in a meaningful way.
Key Takeaway: Tableau Test Drives teach us a valuable event lesson: feature product training sessions at each of your events. You could even go a step further and completely dedicate some of your events to teaching attendees how to use your company's offerings. Main Takeaways: How to Host Events Like Salesforce.
But Oracle is more than software, it's also an incredible event host. In this article, we'll look at 12 of its best conferences, virtual gatherings, and corporate eventideas and tease out the things that make them so great. That way you can use the information to improve your company's events. Not bad, not bad at all!
Sales Hacker hosts The Revenue Summit, an event for sales and marketing professionals. With over 1,000 attendees and more than 44 speakers, the conference itself is all about bringing enterprise B2B SaaS companies together. Taking place in Cleveland, it is a two-day event that targets those in the insurance space.
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