Event Industry News

OCTOBER 24, 2024

Collingwood’s latest Media Acquisition Report shows a 17% increase in M&A deals across B2B Information, Media, and Events in the first half of 2024, revealing growing optimism in dealmaking as economic conditions stabilise. As inflation and interest rates have come down, buyers and investors have been returning to M&A.

B2B 59

B2B 2024 Events Event Design 59

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Eventbrite UK

MARCH 20, 2018

This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers. The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog.

Advertising 108

Advertising B2B Event Marketing Marketing 108

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Planning the Event. Event Management Software. Event marketing automation.

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2020 Social Media B2B B2C 293

Event Industry News

NOVEMBER 8, 2024

A pioneering new B2B running show, the first of its kind in Europe, is coming in 2025, offering an unparalleled platform for brands, retailers, industry professionals, influencers and media to connect, collaborate and drive business forward.

B2B 59

B2B 2025 Retail Sports 59

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Event app downloads and sessions.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Attendease

FEBRUARY 4, 2020

Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. Finding Event Sponsors.

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Attendease

JANUARY 22, 2020

Needless to say, 2020 is set to be another bar-raising year for event management professionals. Here’s a complete round-up of the ten best event tech conferences that you should be excited for in 2020. Event Planner Expo. Even in this digital marketing age, nothing beats the power of face-to-face experiences.

2020 293

2020 Conference B2C Education 293

Smart Meetings

MAY 8, 2023

Smart Meeting spoke with Ken Holsinger, senior vice president of strategy at the event management company Freeman, to pinpoint how data can be used to enhance the event experience for all ages. Of course, not everyone in a given age range will react identically to an event marketing message.

Meetings 264

Meetings B2B Social Media 2023 264

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Eventbrite UK

AUGUST 31, 2017

Calculating and presenting the value of your lead generation event allows you to build a solid pipeline for sales as well as kudos within your organisation. The post How to Calculate And Communicate The Value of Your B2B Lead Generation Event appeared first on Eventbrite UK Blog.

B2B 95

B2B Events Trade Shows Event Marketing 95

Eventtia

NOVEMBER 12, 2024

In 2024, the demand for comprehensive and feature-rich event management software continues to escalate. While Swoogo has established itself as a prominent tool for event planning, it’s crucial to consider other solutions to ensure you have the optimal platform for your specific requirements.

2024 62

2024 Social Media Trade Shows B2B 62

SpotMe Blog

AUGUST 20, 2021

SpotMe joins Adobe Exchange Partner Program to enable B2B Marketers to enrich their post-event campaigns and activities with event data. 20 2021 — SpotMe, a leading B2B event marketing platform, today announced it has joined the Adobe Exchange Partner Program. LAUSANNE, Switzerland, Aug.

B2B 130

B2B Financial 2021 Marketing 130

Eventtia

OCTOBER 30, 2024

In 2024, the need for comprehensive and feature-rich event management platforms continues to rise within the event management industry. We recommend conducting your own thorough research before selecting the best event management software for your needs. Why Look for Eventdrive Competitors?

2024 62

2024 Event Apps Retail Event Management 62

SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue. Event planning terms: B. For example, a trade show is a B2B event.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

SpotMe Blog

SEPTEMBER 21, 2021

SpotMe is pleased to announce their new solution for webinars, completing their end-to-end B2B event marketing platform. SpotMe Express is a new web-based webinar management solution that completes the spectrum of events from webinars to hybrid and virtual events. SpotMe Express is browser-based.

B2B 130

B2B 2021 Speakers Technology 130

Eventtia

OCTOBER 30, 2024

In 2024, the demand for robust and feature-rich event management platforms continues to grow. Whether you’re an experienced event manager or new to the field, this analysis and comparison will help you navigate the landscape and choose the best platform for your organization.

2024 62

2024 Healthcare Trade Shows Retail 62

Eventtia

NOVEMBER 12, 2024

In 2024, the demand for robust and feature-rich event management platforms continues to grow. While the EventMobi event management platform has become a leading tool for event planning, it’s important to consider alternative solutions and competitors to ensure you find the platform that best suits your specific needs.

2024 62

2024 Healthcare Event Apps B2B 62

Bizzabo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 106

Event Marketing Marketing Events B2B 106

Eventtia

NOVEMBER 13, 2024

In 2024, the demand for robust and feature-rich event management platforms continues to grow. Whether you’re an experienced event manager or new to the field, this analysis and comparison will help you navigate the landscape and choose the best platform for your organization.

2024 62

2024 Healthcare B2B Event Management 62

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Event Industry News

MARCH 8, 2024

In this episode of the Event Industry News Podcast host, James Dickson, is joined by Terrapinn COO Sharon Roessen. Sharon has been with Terrapinn for 30 years this year, starting in marketing and progressing through the company.

B2B 113

B2B Marketing Events Event Design 113

Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming.

Event Management 117

Event Management Management Negotiating Financial 117

SmartMeetings

OCTOBER 9, 2017

There is a clear difference between traditional networking sessions—the ones you just add to the event program, usually during the coffee breaks—and B2B matchmaking dynamics. When attending events, your guests may feel uncomfortable talking to strangers. They also aren’t always able to find relevant connections. Here’s how.

B2B 56

B2B Meetings Event Marketing Event Management 56

Event Industry News

AUGUST 27, 2024

ROAR B2B, the events and media group, today announced it has completed the acquisition of WWEM the Water, Wastewater & Environmental Monitoring Exhibition and AQE the Air Quality and Emission Exhibition from ILM Exhibitions for an undisclosed sum.

B2B 59

B2B 2024 Events Event Design 59

Eventtia

DECEMBER 18, 2024

Good planning also means you can enjoy the event rather than scrambling to fix issues. Event Planning vs. Event Management Event planning and event management are closely related but distinct roles: Event Planning focuses on preparation, strategy, and design before the actual event.

Event Planning 62

Event Planning Social Media Financial Event Management 62

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort.

B2B 52

B2B B2C Trade Shows 2023 52

SpotMe Blog

JUNE 28, 2023

Hopin is sunsetting Boomset, the all-on-one event management for in-person and hybrid events. We’ve compiled a list of the best 10 Boomset alternatives and competitors for event management. Each platform has its own positives, so you can find the one that fits your in-person or hybrid event needs.

B2B 130

B2B 2023 Event Management Event Apps 130

Eventmobi

SEPTEMBER 8, 2023

Connect Your Website to Your Event Tech Integrate your event tech stack into your website. Whether it’s a registration system, a networking platform, or a virtual event platform, seamless integration can enhance user experience and streamline event management. Interested in seeing EventMobi in action?

Social Media 195

Social Media Speakers B2B Tech 195

SpotMe Blog

OCTOBER 13, 2021

SpotMe Anywhere integrates with Veeva CRM Events Management to deliver personalized interactions and ensure efficient compliance. The integrated solution helps medical and commercial teams better plan, deliver, and measure in-person, hybrid, and virtual event experiences for healthcare professionals (HCPs).

Healthcare 130

Healthcare B2B Financial Event Management 130

Event Industry News

SEPTEMBER 22, 2021

SpotMe Express is a new web-based webinar management solution that completes the spectrum of events from webinars to hybrid and virtual events. This new solution will allow B2B marketers to deliver stunning webinar experiences to their customers, and boost ROI and growth. .

B2B 59

B2B Marketing Event Marketing Speakers 59

Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming.

Event Management 96

Event Management Management Negotiating Financial 96

Event Industry News

JANUARY 14, 2025

Women in Exhibitions, UK Chapter, have announced Caroline Gourlay, Head of B2B Exhibition Sales at Excel London, as its new president. Women in Exhibitions aims to inspire, empower and prepare women for leadership positions in the events and exhibitions sector, by supporting at every stage of their career journey.

B2B 59

B2B Events Event Design Event Marketing 59

Event Industry News

FEBRUARY 17, 2023

We are looking for Event Marketers with varied experience to join a leading B2B Conference Company who deliver high quality conferences all over the world. This role will be working on […]

B2B 59

B2B Marketing Management Event Marketing 59

GEVME

JULY 23, 2019

Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Trade show planners are looking for the best practices to apply in their event organisation efforts. Define the budget .

Trade Shows 136

Trade Shows B2B Social Media Advertising 136