Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. Marketing content that can be reused.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

InGo

MAY 24, 2022

Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer. In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. But, challenges remain in ensuring a truly successful hybrid event.

B2B 52

B2B Event Apps 2020 2028 52

InGo

MAY 24, 2022

Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer. In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. The event management software market was valued at USD 9.13

B2B 52

B2B Event Apps 2020 2028 52

Bizzabo

JUNE 5, 2019

Facebook has aligned its core company mission, products, and global events strategy to deliver a consistent message to its users and developer communities. Workplace is Facebook’s B2B collaboration and communication tool. billion monthly active users. Flow by Workplace. Source: Workplace.

Conference 61

Conference B2B Event Marketing Advertising 61

Bizzabo

DECEMBER 26, 2018

Let's review the type of events you'll see in this list: Conferences - Conferences are large scale events that bring together people in the same industry to learn more about marketing. Expo - A global event that strives to promote progress and foster cooperation. 2019 Marketing Conferences. B2B Online Miami.

2019 81

2019 Marketing Conference Social Media 81

Eventbase

JANUARY 30, 2020

Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. The event app is a great place to start.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

Event Industry News

OCTOBER 21, 2020

The round is led by Techstart ventures, a top tier Scottish-based seed firm, and include Active Capital, a leading firm with expertise in B2B SaaS companies outside of Silicon Valley, and Ankur Nagpal, CEO and founder of Teachable. Even in a world where we get the global pandemic under control, virtual is here to stay.”

B2B 52

B2B Global Events Marketing Management 52

Hubilo Blog

FEBRUARY 24, 2022

Experiential Marketing Summit (EMS). A must-attend for event planners, EMS is the industry’s ultimate conference for B2B and B2C brand and event marketers, executives from leading event agencies, meeting planners, trade show organizers, event strategists, experience designers, and more.

2022 52

2022 Conference B2C Event Tech 52

Eventtia

JANUARY 26, 2024

The company specializes in developing event management solutions for B2B conferences. Bizzabo’s dedication extends across various sectors, offering support for in-person, virtual, and hybrid events. At the same time, Bizzabo’s solution is mostly tailored for B2B events. What is Bizzabo?

Event Management 62

Event Management Management Retail B2B 62

Eventscase Blog

MARCH 19, 2024

“AI Unveiled: Revolutionising Event Management” brought together more than 100 event organisers who wanted to learn about the latest trends and developments in AI. Global Events Manager at Forto, and Vice President of the Event Managers Association of Spain. We were graced by the presence of Fatima Barbero , Sr.

2024 59

2024 Trade Shows B2B Sponsorships 59

Event Industry News

OCTOBER 14, 2019

Aleksandra Panyukhina, Head of Event Marketing at SEMrush. Aleksandra is a highly skilled event marketing professional with more than 10 years of experience in business, entertainment and sport events. Read the Event Tech Q&A here. Alison Church, Marketing Director at Easyfairs UK & Global.

Event Technology 65

Event Technology Technology 2019 Meetings 65

Eventtia

JANUARY 19, 2024

While several technology companies offer digital solutions for B2B event management, only a few are dedicated to delivering software solutions specifically tailored for consumer and luxury retail events. As an organizer, you can manage all aspects before, during and after your event. appeared first on Eventtia.

Event Management 62

Event Management Management Retail B2B 62

Bizzabo

AUGUST 1, 2019

The company behind the conference really understands that technology and business are changing so they've dedicated their flagship global event to preparing attendees for the future. Key Takeaway: What can you do to ensure your events are constantly breaking new ground and staying at the forefront of your industry?

Speakers 56

Speakers B2B 2019 Technology 56

Stova

MARCH 20, 2023

If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. With more than 5,500 attendees, 180 exhibitors, and 120 educational seminars, Wedding MBA is the must-attend event for wedding professionals looking to take their businesses to the next level.

2023 52

2023 Conference Healthcare B2B 52

Event Leadership Institute

DECEMBER 31, 2017

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Event Coordinator | AlliedPRA | San Diego, CA. Westminster, CO.

2018 40

2018 Trade Shows Entertainment Event Management 40

Eventtia

DECEMBER 22, 2023

While multiple technology companies offer digital solutions for B2B event management, few are committed to delivering software solutions tailored for consumer and luxury retail events. Also, focus on strong data security, customization options, and real-time data synchronization for a comprehensive event management solution.

Event Management 62

Event Management Management Retail Hospitality 62

Bizzabo

AUGUST 16, 2019

The event's content is totally up to you. The benefit of this event marketing tactic is a potential boost in event ROI because you have the opportunity to charge attendees an additional fee for access. Key Takeaway: Not every event in your company's B2B event marketing strategy needs to take place at a physical location.

Social Media 48

Social Media Telecommunications 2019 Technology 48

Bizzabo

NOVEMBER 29, 2018

What is a sales acceleration event? Sales acceleration events are any planned experience that involves prospects, customers, and vendors. They’re a common event type in most B2B event marketing strategies. Sales acceleration events are one part of a multi-touch event marketing plan.

Event Ideas 48

Event Ideas Speakers Events Conference 48

Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.

2023 40

2023 Technology Consulting Marketing 40

Bizzabo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 106

Event Marketing Marketing Events B2B 106

Endless Events

OCTOBER 19, 2018

With a UK focus, this is the ideal read if you are based there or like to stay abreast of the global events industry. This is the Central and Southeast Europe Meetings Industry Magazine blog but has plenty of articles about events taking place across the globe. Event Marketer. Kongres Magazine.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. As an added bonus, many photos taken during the event were posted to social media, giving Bloomingdale's extra press. What is a Brand Activation?

Social Media 76

Social Media Food and Beverage B2B Sports 76