Event Industry News

OCTOBER 7, 2024

Cvent, an industry-leading meetings, events, and hospitality technology provider, proudly announces a strategic partnership with renowned international event and live marketing agency, VOK DAMS.

B2B 98

B2B Marketing Event Marketing Hospitality 98

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

SpotMe Blog

JUNE 2, 2021

All companies working in B2B sales can benefit from hosting events to generate more leads. It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. B2B lead generation is made simpler through online event platforms.

B2B 130

B2B Social Media Marketing Events 130

Attendease

FEBRUARY 4, 2020

The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences. Why Event Sponsorships Are Valuable. 57% of the event professionals who took part in the survey stated that the budget needs to increase in order to improve the event experience.

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Make sure the registration software offers on-site event registrations. Attendee tracking.

2020 293

2020 Social Media B2B B2C 293

Attendease

JANUARY 22, 2020

The events industry has been behind some of the most innovative tech conferences in the past decade. Needless to say, 2020 is set to be another bar-raising year for event management professionals. Needless to say, 2020 is set to be another bar-raising year for event management professionals. Event Planner Expo.

2020 293

2020 Conference B2C Education 293

Event Industry News

JANUARY 22, 2025

Foxon Media, a specialist organiser of B2B events for the asset management industry, has announced the appointment of FFAIR as its online exhibitor manual and e-commerce platform provider.

Event Tech 59

Event Tech Tech B2B Management 59

SpotMe Blog

SEPTEMBER 1, 2022

Event planning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue. Event marketing.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

PCMA Convene

DECEMBER 7, 2018

Convene asked a handful of mdg’s in-house experts for resolutions to inspire your event marketing campaigns in the coming year. Data and tech tools make it easier than ever to collect and effectively use behavioral data.”. More on Marketing. Expert Advice on Launching New Events, Rethinking Existing Ones.

Event Marketing 102

Event Marketing Marketing 2019 B2B 102

Eventmobi

SEPTEMBER 8, 2023

Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your Event Tech Integrate your event tech stack into your website. Decide What to Change Post-Event After your event concludes, decide what changes you’ll make to your website.

Social Media 195

Social Media Speakers B2B Tech 195

Event Industry News

JANUARY 11, 2023

We’re thrilled to be able to offer progressive PR and innovative digital marketing services to clients working across arts and entertainment,” says MIXR Digital Marketing Director, Emma Bilardi.

Entertainment 111

Entertainment B2B Marketing Tech 111

Event Farm

JANUARY 25, 2017

While event marketing campaigns continue to dominate marketing budgets, event success and ROI are still measured poorly, if at all. The problem isn't with events, but the metrics we use to determine event success. Here are three of the biggest problem with event metrics and how to fix them: 1.

Event Marketing 100

Event Marketing Marketing B2B Events 100

Bizzabo

JUNE 4, 2021

Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. Building an On-Brand Event Website.

Tech 110

Tech Event Apps Event Management Social Media 110

Event Industry News

SEPTEMBER 16, 2021

Based in Boston, Massachusetts, Devin Cleary is the VP of global events at award-winning digital platform Bizzabo – multiple-winner of the Event Tech Awards ’ coveted People’s Choice gong. Cleary also looks at in-person sponsorships and how the event marketing landscape has changed over the longer term – from 2010 on.

2010 130

2010 B2B Sponsorships Event Tech 130

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Event Industry News

APRIL 13, 2023

ePlannerPro is a B2B cloud-based meeting scheduling management platform that has been designed to help companies and third-party event agencies manage their trade show and conference presence more effectively and efficiently.

Event Tech 102

Event Tech Trade Shows B2B Tech 102

Event Marketer

JULY 3, 2024

Agency: Design Scene) LINKEDIN’S NETWORKING TECH For LinkedIn and its clients, the famed Carlton Hotel was “The Place to B2B” at Cannes. Then in the evening, the activation was abuzz with various client and partner events, and culminated in a late-night party featuring a performance by The Chainsmokers.

2024 289

2024 Advertising 2023 Consulting 289

Eventtia

NOVEMBER 12, 2024

Developers can access Swoogo’s API documentation to create custom integrations, ensuring the platform fits seamlessly into existing tech stacks. Eventtia: The All-in-One Event Management Software Preferred by Global Brands What Is Eventtia's Event Management Platform? Event Calendar : Manage multiple events with ease.

2024 62

2024 Social Media Trade Shows B2B 62

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort.

B2B 52

B2B B2C Trade Shows 2023 52

SpotMe Blog

JUNE 28, 2023

1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. SpotMe , named an all-in-one event management platform in The Forrester Wave report, is one of the best alternatives to Boomset.

B2B 130

B2B 2023 Event Management Event Apps 130

Event Farm

AUGUST 14, 2017

The Consumer Electronics Show (CES) is a launchpad of tech innovation, and it’s hosted annually in Vegas in early January. To make the most of CES as a marketing and sales opportunity, however, you should start planning for the event now —and we’re going to give you some actionable items to jumpstart your planning process.

Marketing 98

Marketing Education Hospitality Tech 98

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Social Tables

SEPTEMBER 14, 2021

Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight. A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. Get Started Today.

Social Media 176

Social Media B2B Tech Marketing 176

Eventtia

OCTOBER 30, 2024

Eventtia What Is Eventtia's Event Management Platform? Eventtia is a cutting-edge software company providing highly advanced Event Management SaaS solutions for any organization planning consumer, B2B and corporate events. Main Features Eventbrite offers a range of capabilities centered around attendee management.

2024 62

2024 Healthcare Trade Shows Retail 62

Eventtia

DECEMBER 18, 2024

Venue Selection and Vendor Management Pick an event venue that fits your events size, style, and location needs. Next, choose reliable vendorscaterers, decorators, and tech teamsand clearly define what you expect from them. Event Planning Tools and Technology Use technology to simplify your planning.

Event Planning 62

Event Planning Social Media Financial Event Management 62

Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Event Farm

DECEMBER 19, 2016

As 2016 comes to a close, we at Event Farm are excited about the coming year and the opportunity to continue helping you—the event and marketing pros—drive business results through offline, in-person experiences. 10 Real Examples of Amazing Event Invitation Language. 35 Statistics That Every Event Marketer Should Know.

2016 100

2016 2017 B2B Banking 100

SpotMe Blog

MAY 24, 2021

The greatest value of event planning tools are the ways they save time, help you target the right guests and collaborators, and, in turn, help you boost your event ROI. Want to suggest some new marketing ideas at your next event planning meeting? Check out The Best B2B Event Marketing Ideas [+Tips for Going Virtual].

Event Management 244

Event Management Event Planning Management Event Planning Tools 244

SpotMe Blog

JULY 28, 2023

“Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. According to a German-based event efficiency platform, “26% of event marketers lack the time to measure the success of their events.”

2023 130

2023 B2B Event Apps Technology 130

Bizzabo

MARCH 5, 2019

See how marketing leaders from InsightSquared and Bizzabo fit events into their account-based marketing (ABM) strategy. What is account-based marketing? How can it make your event campaigns more targeted and in turn more profitable? How ABM goes Hand-in-hand with Events. The Challenges of ABM.

Event Marketing 48

Event Marketing Marketing B2B Tech 48

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 124

Social Media Speakers B2C Event Marketing 124

Event Industry News

AUGUST 27, 2024

Female led and fully remote working B2B marketing agency, Electric Cat Productions announces a new strategic partnership with the leading news source for event professionals, Event Industry News (EIN).

Marketing 69

Marketing B2B 2024 Sustainability 69

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise Event Marketing.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

Eventtia

JANUARY 28, 2025

Thats why having an event planning checklist and a clear plan is key. Whether youre a junior event planner or a seasoned pro at organizing corporate conferences, community events, or B2B networking sessions, its possible to have an event without losing your mind. Have a tech-savvy person in charge of it.

Event Planning 62

Event Planning Social Media Speakers Tech 62

Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

2019 102

2019 B2B B2C Events 102

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Event Industry News

OCTOBER 24, 2019

About: 2heads Global Design is an experiential marketing agency that supports global show programmes for some of the world’s largest brands. As a market leader in B2B event marketing, 2heads currently powers more than 200 brand experiences in over 25 countries worldwide and operates from footholds in four international markets.

Event Tech 40

Event Tech Tech B2B Social Media 40