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HeadBox, the UK’s fastest-growing B2B meetings and events platform, is proud to announce the release of its latest whitepaper, “How AI is Solving the Event Industry’s Biggest Challenges.”
Eventplanning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual eventplanning. Feeling unsure about common hybrid and virtual event terms? Eventplanning terms: A. Eventplanning terms: B.
In case you are new to the term, swag, standing for “stuff we all get,” is the free promotional items companies hand out at events. Swag is a popular event marketing strategy for both business-to-business (B2B) and business-to-consumer (B2C) companies. I love freebies and the feeling […].
Strong organizational, communication, and problem-solving skills, along with essential eventplanning skills, are key to managing these complex tasks effectively. In this guide, well explain eventplanning, provide steps to get started, outline the essential skills, and offer practical tips to keep everything running smoothly.
New to hybrid eventplanning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?
Many eventplanning conferences were canceled or postponed, and most of those that weren’t took place virtually. Read on to learn more about some of the top eventplanning conferences that 2021 has to offer. Discover some of 2021’s top eventplanning conferences: 1.
One Industry One Voice’s #WeCreateExperiences B2B campaign kicked off on the 7 th December with the key messages of education, inspiration and reassurance shared far and wide.
Read on to discover the differences between eventplanning and management software, how to best choose and use them, and the top tools you should start using right now. EventPlanning Software vs. Event Management Software: What’s the Difference? Event planners focus on the big picture, including: Goals.
This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers. The post Master LinkedIn Advertising for B2BEvents appeared first on Eventbrite UK Blog.
[…] The post Insider Tips for B2B Customer Engagement appeared first on Leading the Canadian Industry in Dynamic Event Staffing, EventPlanning & Experiential Marketing.
In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to eventplanning in 2020. Adopting a clear event strategy will be critical to seize this great opportunity.
Eventplanning is like juggling ten tasks at once from logistics and budgets to last-minute changes all while staying calm under pressure. Thats why having an eventplanning checklist and a clear plan is key. Download the EventPlanning Checklist as an Excel file to customize and share with your team.
Different organizations have different ways of implementing their event marketing strategy. In this article we will look at the types of B2Bevents organizations can plan to accomplish their goals and objectives.
More information about Event Manager Blog’s sponsored posts. B2Beventplanning is an extremely demanding role. This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z.
Calculating and presenting the value of your lead generation event allows you to build a solid pipeline for sales as well as kudos within your organisation. The post How to Calculate And Communicate The Value of Your B2B Lead Generation Event appeared first on Eventbrite UK Blog.
More information about Event Manager Blog’s sponsored posts. B2Beventplanning is an extremely demanding role. This is a sponsored post written by Nishita Jain, Sr. Digital Marketing Director, a2z.
We've looked at some of his predicted trends for marketers in 2019 and analyzed how they can apply to B2Bevents. Gary Vaynerchuk’s marketing trends are some of the most viewed content on the web.
That’s why effective pharmaceutical meeting planning is vital to ensuring the success of all your pharmaceutical initiatives. For more ideas on how to keep HCPs engaged at events, read our article about HCP engagement : emerging trends, success metrics, and omnichannel strategies. #8 To find out more, check out our article.
Anita Paic Ainta Paic, Vienna Tourist Board Paic is named as the head of Vienna Tourist Board ’s B2B management department. She will handle training and supervision of the sales and eventplanning team to generate and execute meeting business for the corporate, government, sports and social market segments.
Top-level corporate eventplanning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free eventplanning checklist.
Corporate eventplanning can be a daunting task, especially if it’s on top of your already jam-packed schedule. If corporate events are your thing, check out this week’s roundup of corporate eventplanning ideas for a few tips for organizing these kinds of occasions. B2BEvent Marketing Reloaded.
There is no question that referrals are an essential part of any successful eventplanning business. There is no question that referrals are an essential part of any eventplanning business. This works especially well for building your B2B brand in your industry. Click To Tweet. Embrace Your Expertise.
CareerCast.com recently ranked eventplanning as the 6th most stressful job in its 2019 survey. The task required to pull off an event successfully are a tough and demanding job, even for the most seasoned event marketer.
The Experiential Marketing Summit has become the event industry’s mega-show and brings together b2b and b2c brand-side marketers, executives from leading event agencies, meeting planners, tradeshow organizers, event strategists, experience designers, event technology gurus and more. C2 Montréal 2020.
On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. A well-crafted live event takes meticulous planning and strong attention to detail.
Sponsored virtual events are now the second most popular lead generation tactic for B2B marketers 73% of B2B marketing professionals cite virtual events as highly effective 79% of marketers plan to sponsor six or more virtual events in 2021 Access the report “The State of Marketing Acceleration”.
If your business is directed towards fellow businesses, the more you need to include organizing events in your marketing efforts. This article will serve as a beginner’s guide to everything you need to know about business-to-business or B2Bevent marketing. […]
In 2020, finding event sponsors is not going to be difficult. Businesses have enough evidence proving that events are one of the most, if not the most effective form of marketing – both B2B and B2C. Here’s a complete guide on how to improve your event with event sponsorships. Finding Event Sponsors.
Forty-eight percent of event attendees say face-to-face interactions are more valuable today than they were two years ago, and 43% of attendees believe that the value of face-to-face interactions will continue to increase. If your goal is to close new business,” Parimi explains, “achieving success would be tied to revenue.”
In her latest blog on planning for event marketing success, Kirsty Joynson argues event marketing is a 12-month job. An ‘event’ is defined as “ a thing that happens or takes place, especially one of importance ”. But the very rarity and importance of events is both a blessing and a curse. That’s too late.
In the world of business marketing, B2Bevents offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2Bevents requires substantial effort.
Below are some of the ways we go about achieving this in a B2B setting with maximum impact. It might sound obvious, however those who attend an event in a business sense are consumers too. This presents us with the opportunity to not only design hyper personal experiences, but events that appeal to both attendees’ personas.
If you're responsible for event organizing or marketing, you are probably over-stressed, constantly busy and lacking the resources you need to learn and grow as a professional. We have a solution for you — this guide to awesome and free eventplanning resources. For more information, check out our event resources home.
Conference organizers can select the right conference type by choosing an event format, a specific content type, or a combination of the two. Eventplanning is never easy. But if you’ve been in the event management space for a while, you know that planning a successful conference takes work. Absolutely!
So can virtual events become an essential part of your B2B Marketing strategies ? The numbers revealed by a Forrestor research indicate that while ‘in-person’ events are picking up, virtual events are here to stay. The use of AI could be a major focus in virtual events in 2022. Understanding B2BEvent Marketing.
In her latest blog on planning for event marketing success, Kirsty Joynson argues event marketing is a 12-month job. An ‘event’ is defined as “ a thing that happens or takes place, especially one of importance ”. But the very rarity and importance of events is both a blessing and a curse. That’s too late.
Whether you’re an experienced event planner or new to the industry, this guide will help you navigate the available options and select the platform that best fits your organization’s needs. Eventdrive Analysis Eventdrive is a France-based event management platform specializing in solutions for corporate events and meetings.
The numbers revealed by a Forrestor research indicate that while ‘in-person’ events are picking up, virtual events are here to stay. The same report suggests that a mix of ‘virtual’ and ‘in-person’ events will become the new normal for B2B marketing events in the next two years. Understanding B2BEvent Marketing.
Whether you’re an experienced event manager or new to the field, this analysis and comparison will help you navigate the landscape and choose the best platform for your organization. Eventtia What Is Eventtia's Event Management Platform?
If you planevents for B2B companies, you know that exhibiting at industry events is critical to driving brand awareness, generating new leads for your sales team, and engaging with existing customers. Plus, get a sneak peek at one completely fresh idea he’s excited to try next!
With up to 60 live eventsplanned each day, it will be an incredible experience for explorers, foodies and culture enthusiasts, young people, entrepreneurs, thought-leaders, businesses and government representatives,” Nagdev said. The theme for the 182-day spectacle starting Oct.
For B2B audiences, LinkedIn Sponsored Content is another great option. By simplifying the sharing process for your speakers, you can boost event awareness, increase ticket sales, and even access more metrics to analyze and improve your efforts. Looking for eventplanning software that makes multi-speaker management a breeze?
For B2B audiences, LinkedIn Sponsored Content is another great option. By simplifying the sharing process for your speakers, you can boost event awareness, increase ticket sales, and even access more metrics to analyze and improve your efforts. Looking for eventplanning software that makes multi-speaker management a breeze?
In 2024, the demand for comprehensive and feature-rich event management software continues to escalate. While Swoogo has established itself as a prominent tool for eventplanning, it’s crucial to consider other solutions to ensure you have the optimal platform for your specific requirements.
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