Event Farm

OCTOBER 10, 2016

From providing insights into attendee trends to helping clients use event data to understand future business opportunities, Joe has helped build a company that focuses on providing actionable data to help companies grow their marketing strategies and drive business results. Rebecca Linder, CEO and founder, Linder Global Events.

2016 100

2016 B2B Social Media Marketing 100

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. Share content after the event, as well.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Hubilo Blog

FEBRUARY 5, 2019

To know more about the event technology to be used in trade shows for 2019, read here. Event Planer Net –. There’s a vast difference between planning B2B events and B2C events. How to get the buzz spread out and what must be done — pre-event, post-event and during events is discussed thoroughly.

B2C 61

B2C Trade Shows 2019 B2B 61

Bizzabo

JANUARY 15, 2019

Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Similar to the personalization we're seeing within products and marketing strategies, we're going to see a continued trend of bringing people closer together at events via a more personalized experience. John Coe, President, B2B Marketing.

2019 102

2019 B2B B2C Events 102

Hubilo Blog

JANUARY 7, 2020

An event app can have multiple features for engagement such as live polling, discussion forum, agenda questions, gamification, activity stream, social media wall etc. Promotional Features: Engaging attendees with your event is of prime importance to boost downloads. Attendees can set up their profile.

Event Apps 60

Event Apps Social Media B2B Events 60

SpotMe Blog

MAY 17, 2023

And keeping HCP engagement high at the thousands of global events your pharmaceutical company runs every year is becoming ever more challenging. Use digital marketing strategies such as email marketing, social media engagement, and SEO-optimized content to create awareness and drive registrations.

Event Planning 147

Event Planning Meetings Meeting Planning Tech 147

Bizzabo

JUNE 5, 2019

Facebook has aligned its core company mission, products, and global events strategy to deliver a consistent message to its users and developer communities. Through a highly effective social media campaign, Facebook created a targeted product launch in one of the longest running music festivals in the US.

Conference 61

Conference B2B Event Marketing Advertising 61

Stova

MARCH 20, 2023

With more than 5,500 attendees, 180 exhibitors, and 120 educational seminars, Wedding MBA is the must-attend event for wedding professionals looking to take their businesses to the next level. IBTM World has one goal: to inspire the events world and deliver exceptional experiences.

2023 52

2023 Conference Healthcare B2B 52

The MICE

MAY 28, 2020

In that respect, the trade events need segmentation. Social media vs segmentation. It’s easy to produce segmentation of a trade show, but social media is global, and there’s no segmentation. Do we still need to take the segmentation approach when we are globally connected on social media?

Marketing 52

Marketing Trade Shows Social Media Hotels 52

Socio Events

SEPTEMBER 1, 2022

Event marketers generally focus on two key areas of event promotion: B2C and B2B. B2C event marketing involves promoting directly to your target audience—the customer—with the goal that they’ll register for the event or invite others to join them. Why is event marketing important? Social media marketing.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Bizzabo

AUGUST 16, 2019

#CiscoChat is a regularly scheduled social media chat series that "brings technology and business experts together so you have an opportunity to engage, discuss, and ask questions in real time." These conversations are hosted on either Twitter or Google Hangouts and are a great example of an alternative event style. TechWiseTV.

Social Media 48

Social Media Telecommunications 2019 Technology 48

Bizzabo

JULY 11, 2018

Running a global conference tour is a huge challenge, but it’s also a great opportunity to learn. And we learned many lessons when organizing the ResponseCon events. Partner up with similar companies, communities, and organizations to support or sponsor your event and make sure to leverage their community for event promotion.

Conference 48

Conference Speakers Global Events B2B 48

Maritz Global Events

NOVEMBER 4, 2019

According to a new report from the Center for Exhibition Industry Research (CEIR) , of 200 show executives and 728 exhibitors, sponsorships make up roughly 20 percent of B2B tradeshow revenue. 35% purchased/boosted a social media ad. 31% bought an ad that went on the event or organization’s website.

Sponsorships 45

Sponsorships Trade Shows 2006 2012 45

Bizzabo

NOVEMBER 15, 2018

To better navigate this list, let's quickly review the different types of events you'll come across. Conferences - Conferences are the backbone of the tech events industry and can be both B2C or B2B events. They are held to educate, inform, or train attendees. The world's biggest conference for online video. Austin, TX.

Tech 168

Tech 2019 Conference Technology 168

Bizzabo

NOVEMBER 29, 2018

What is a sales acceleration event? Sales acceleration events are any planned experience that involves prospects, customers, and vendors. They’re a common event type in most B2B event marketing strategies. Choose event venues in areas where there is proven demand for your product or solution.

Event Ideas 48

Event Ideas Speakers Events Conference 48

PCMA Convene

JANUARY 6, 2020

The United Nations Sustainable Development Goals (SDG) — a set of 17 wide-ranging goals and 169 targets addressing critical global problems — aren’t exactly household words. Consider the fact that the global events industry was officially added, as of last fall, as a partner in the United Nations’ drive to reach SDGs by 2030.

2020 128

2020 Meetings 2019 Speakers 128

Bizzabo

DECEMBER 11, 2018

We live in a social media-driven world. Sometimes the best way to generate social buzz is to simply encourage your audience to post about your brand. As an added bonus, many photos taken during the event were posted to social media, giving Bloomingdale's extra press. Make Your Event Exclusive - Radius.

Social Media 76

Social Media Food and Beverage B2B Sports 76

Endless Events

OCTOBER 19, 2018

With a big tech focus, you’ll find plenty of reads on social media and apps, among more general event industry news. With a UK focus, this is the ideal read if you are based there or like to stay abreast of the global events industry. Techsytalk. Kongres Magazine. Campaignlive.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

PCMA Convene

DECEMBER 30, 2019

The United Nations Sustainable Development Goals (SDG) — a set of 17 wide-ranging goals and 169 targets addressing critical global problems — aren’t exactly household words. Consider the fact that the global events industry was officially added, as of last fall, as a partner in the United Nations’ drive to reach SDGs by 2030.

2020 98

2020 Meetings 2019 Sustainability 98