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Amplify – the global creative agency that joins the dots between people, brands and culture – is further extending its B2B experiences offering by partnering with Wonder , the award-winning B2B and B2E (business-to-employee) events innovator whose clients span Adobe, Android, Klarna and Google for Education.
Based in Boston, Massachusetts, Devin Cleary is the VP of globalevents at award-winning digital platform Bizzabo – multiple-winner of the Event Tech Awards ’ coveted People’s Choice gong. Cleary also looks at in-person sponsorships and how the event marketing landscape has changed over the longer term – from 2010 on.
Sponsez – The Opportunity in B2BEventSponsorships. The Viral Impact of Events – Freeman XP and the Event Marketing Institute 2014. Think With Google – Lifting the Curtain on Live Events. How Marketers Measure the Effectiveness of Sponsorship and Event Initiatives – Marketing Profs.
Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Therefore, it’s incredibly important that sponsors have a good experience at your event and return year after year. Here are three innovative ways to breathe new life into your sponsorship programs: 1. Image via Microsoft.
VenuIQ is an award-winning Event builder part of a major Software House, using the latest technology mobile app’s for the globalevents sector, due to continued success & expansion a new role has arisen for a talented Business Development Manager ideally from the B2BEvents Sector.
We’ll cover: What Is Event Management Software? How Can My Organization Choose the Best Event Management Software? Best Event Management Software Solutions With the globalevent management software market projected to reach $18.4
New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. How you will market your event .
Marie Claire Andrews : Presently the President of Association for Women in Events, Marie is known for getting things done, making things happen and for my tenacity to see ambitious ideas from conception to reality. She’s a business and tech leader who also was the founder of Event Tech Tribe and also of the Showgizmo event app.
Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior GlobalEvent and Field Marketing Manager, Split. Emily Fullmer, Director of GlobalEvents, GreenBook. John Coe, President, B2B Marketing.
Downes has over 15 years’ experience across both B2B and B2C in a mix of client and agency side roles, covering the UK & Ireland, Western Europe & Australia. He has worked with a number of high-profile global brands including Heineken, Vodafone, Three, Nokia, Telefonica O2, and Just Eat.
Let's review the type of events you'll see in this list: Conferences - Conferences are large scale events that bring together people in the same industry to learn more about marketing. Expo - A globalevent that strives to promote progress and foster cooperation. B2B Marketing Exchange. B2B Marketing Forum.
It was a gala full of music, humour and unbridled positive energy that highlighted the great work done by event agencies. It was a collaboration done under the globalsponsorship that unites Eventscase with AEVEA. Our entire management team was present at the Gran Teatro Caixabank Príncipe Pío in Madrid for this event.
Do you need to find new sources of income for your events? While sponsorships have been prevalent for a long time, there are other ways to generate more revenue, including digital and print options that might surprise you. Research Finds Sponsorships are Still Relevant. Give attendees a deal on your next event.
Event marketers generally focus on two key areas of event promotion: B2C and B2B. B2C event marketing involves promoting directly to your target audience—the customer—with the goal that they’ll register for the event or invite others to join them. Why is event marketing important? Sponsorships and speakers.
The company behind the conference really understands that technology and business are changing so they've dedicated their flagship globalevent to preparing attendees for the future. Key Takeaway: What can you do to ensure your events are constantly breaking new ground and staying at the forefront of your industry?
These conversations are hosted on either Twitter or Google Hangouts and are a great example of an alternative event style. Key Takeaway: Not every event in your company's B2Bevent marketing strategy needs to take place at a physical location. Use your events to do this and you'll reap the rewards. June 12, 2018.
Event intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. It is what will support and enrich your current event and future events to come. That applies to us as consumers and it applies to us as individuals.
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