eventplanner
MAY 25, 2025
B2B event marketing is one of the most effective ways to build lasting relationships, generate high-quality leads, and strengthen your brand in a competitive market. But what exactly does it involve, and how do you make it work in today's fast-paced busin
Prestige Events Magazine
OCTOBER 24, 2024
LGH Hotels Management is proud to announce the remarkable success of its largest-ever B2B campaign, Summer Pops. million in enquiries, further cementing LGH’s status as a leading player in the UK corporate meetings market, with over 40 prime UK locations, 350 meeting rooms, and more than 7,000 bedrooms.
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Event Marketer
NOVEMBER 24, 2024
“At Groceryshop, we wanted to reimagine how people experience our technology by creating an environment that mirrors what we do best: making shopping more interactive and engaging,” says Stephanie Paturzo Swingle, senior director-B2B marketing at Instacart. “We Want us to cover your booth?
Prestige Events Magazine
APRIL 22, 2025
Those attending off-site meetings or corporate events at Foxhills will also have the opportunity to travel in groups with Addison Lee as Foxhills sales process now includes a concierge service that can make large company bookings, making every B2B booking more personalised and seamless with bespoke door-to-door transportation.
Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker
Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.
BizBash
JUNE 9, 2025
Starting with this years gathering, the organizers geared the event more toward a B2B crowd, from the programming and speakers to the audience makeup. It was also no longer open to the public and instead was switched to an invite-only event.
Eventtia
JANUARY 15, 2025
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?
Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate
Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business.
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Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.
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