Hubilo Blog

MAY 23, 2020

Most events hosted across the globe have only a finite revenue stream, sponsorship in most cases is the highest contributor to earnings that an event does. The virtual ecosystem is new to most people; especially various brands that sponsored events as part of their event marketing strategy. How to Evaluate Virtual Event Sponsorship?

Sponsorships 111

Sponsorships Social Media Events Speakers 111

Velvet Chainsaw

FEBRUARY 21, 2019

The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model.

Trade Shows 306

Trade Shows B2B 2019 Sustainability 306

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020.

2020 293

2020 Social Media B2B B2C 293

Event Industry News

NOVEMBER 17, 2021

Amplify – the global creative agency that joins the dots between people, brands and culture – is further extending its B2B experiences offering by partnering with Wonder , the award-winning B2B and B2E (business-to-employee) events innovator whose clients span Adobe, Android, Klarna and Google for Education.

B2B 105

B2B B2C 2008 Sponsorships 105

Nunify

JANUARY 4, 2022

Virtual events are now a value creator to your marketing & top-of-the-line. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. Forrester , 2021 ). Eventmarketer , 2021). Bizzabo , 2020).

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Event Marketer

MARCH 15, 2024

The Experiential Marketing Summit turns 22 this year. EMS is the ultimate three-day conversation for event and trade show marketers. The Best Teachers in the Business EMS is the only (and we mean only ) industry conference taught exclusively by the Fortune 1000 marketers doing the work. Read on and register today. #22.

2024 130

2024 Marketing Trade Shows Sponsorships 130

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! Plus, we've added industry-specific insights into live event marketing for 2019. B2B Event Industry Statistics. Event Marketing Budgets and Trends.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Event Industry News

SEPTEMBER 16, 2021

With more than 16 years’ experience designing and delivering diverse experiential marketing programmes for b2b, non-profit and consumer markets, Devin has an enviable track record in strategising and executing in-person, virtual and hybrid events.

2010 130

2010 B2B Sponsorships Event Tech 130

Eventmobi

MAY 23, 2024

of people say they prefer in-person B2B conferences because of the networking possibilities. Sponsorship-Driven Management Many sponsors are happy with their name and logo on conference marketing materials. The latter scenario is known as sponsorship-driven management. Now you need to market your conference , of course!

Conference 292

Conference Management Speakers Event Apps 292

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Attendease

JULY 9, 2024

For hosts, a knockout trade show is an A+ marketing move. Secure a prominent sponsorship spot, and companies can amplify their visibility and reach their ideal audience with laser-sharp precision. Element #6: A comprehensive marketing plan A successful trade show deserves a marketing strategy to match.

Trade Shows 195

Trade Shows Sponsorships Social Media Entertainment 195

Attendease

JULY 9, 2024

For hosts, a knockout trade show is an A+ marketing move. Secure a prominent sponsorship spot, and companies can amplify their visibility and reach their ideal audience with laser-sharp precision. Element #6: A comprehensive marketing plan A successful trade show deserves a marketing strategy to match.

Trade Shows 195

Trade Shows Sponsorships Social Media Entertainment 195

Management Events

AUGUST 5, 2024

In the hyper-competitive tech business realm, brand exposure is the oxygen that fuels success for B2B marketers. Veterans in the field understand that foundational strategies for content marketing only get you so far, but truly breaking through the digital chaos to establish a dominant presence requires advanced methods.

B2B 52

B2B Marketing Tech Social Media 52

PCMA Convene

AUGUST 9, 2020

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. Toy Fair Everywhere leverages the platform’s same technology. “Due The association rolled out its first virtual event on July 13.

Marketing 119

Marketing Trade Shows Retail Advertising 119

Event Farm

NOVEMBER 10, 2016

To help you plan for your next B2B-oriented educational roadshow series, we came up with a list of five things to avoid that we wish we had known when kicking off our six-city tour. Don’t invite anybody and everybody; make sure that your guest list is targeted.

B2B 207

B2B Education Venues Marketing 207

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. There are many forms of event marketing and each can be catered to address a marketer’s specific goals. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Bizzabo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. 2019 Marketing Conferences. Growth Marketing Conference.

2019 81

2019 Marketing Conference Social Media 81

Endless Events

JUNE 8, 2018

You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing. However, recruiting sponsors requires an entirely different marketing campaign. Getting Experiential Marketing Right. A Primer to Enterprise Event Marketing.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

Eventtia

MAY 27, 2024

Sponsorships remain one of the best ways to fund an event, but let’s admit it, getting sponsorships for your event is often very challenging, especially if you don’t know where to look. Without further ado, let us begin by learning the best practices of selling more sponsorships.

Sponsorships 62

Sponsorships Social Media Events Negotiating 62

Eventmobi

JUNE 13, 2019

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. Offer event sponsorships and contra deals.

2019 150

2019 Food and Beverage B2B Social Media 150

SpotMe Blog

SEPTEMBER 1, 2022

This tracking helps you measure your event ROI (return on investment), analyze marketing effectiveness, and follow up after your event. . You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Dashboard.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy. For more B2B event marketing ideas, check out the Moment Marketing Report.

B2B 48

B2B Event Marketing Marketing Social Media 48

Eventtia

NOVEMBER 12, 2024

Email Marketing Integration : Tools for sending personalized emails to attendees. Marketing Automation : Integrate with tools like Mailchimp, Marketo, and Eloqua. Eventtia is a premier event management software provider, offering advanced solutions for planning, executing, and tracking consumer, corporate, and B2B events.

2024 62

2024 Social Media Trade Shows B2B 62

Social Tables

JANUARY 27, 2021

Experiential Marketing Summit Date, location details TBA According to its website, the 2021 Experiential Marketing Summit is going to be a “virtual experience” in March and May 2021, followed by a live experience in October. ” Gain new event planning skills with easy tools Get Started Free 3.

2021 193

2021 Event Planning Conference 2020 193

Gallus Events

JUNE 8, 2017

As you probably know, trying to raise capital to run a B2B event isn’t the normal run of things, in fact, when we started to do our research, we found it almost impossible to find any examples, and there was certainly no best practice anywhere. Crowdfunding is effectively exceptionally robust market research. Some background.

Social Media 191

Social Media Sponsorships Events 2017 191

Planning Pod

FEBRUARY 6, 2017

PCMA Convene Meetings Market Survey – February 2016. Sponsez – The Opportunity in B2B Event Sponsorships. The Viral Impact of Events – Freeman XP and the Event Marketing Institute 2014. How Marketers Measure the Effectiveness of Sponsorship and Event Initiatives – Marketing Profs.

2014 113

2014 Social Media 2016 Sponsorships 113

MPG Event Marketing

NOVEMBER 17, 2017

We all know that our business is extremely competitive and most events sit in very ‘crowded’ markets. But we need go back to ‘Marketing 101’ to make sure we’re not missing the most basic and important ingredients for marketing any product or service: a strong brand identity and clear, compelling brand positioning.

B2B 74

B2B Social Media Sponsorships Marketing 74

Endless Events

NOVEMBER 25, 2019

Plus, he has more than a decade of experience as an event organizer and brand sponsorship manager. “So my company came out of a background and as you mentioned, in brand sponsorship management”, he says. “We call it a sponsorship marketplace. “We call it a sponsorship marketplace.

Event Management 112

Event Management Tech Management Meetings 112

Bizzabo

JULY 5, 2019

Looking for ways to optimize your marketing funnel? As B2B sales cycles grow longer and less linear, marketing and sales teams are working more in tandem generating awareness, educating, and forging relationships that move prospects into customers. Let’s look at the intersection of the B2B marketing funnel and event marketing.

Marketing 68

Marketing Trade Shows B2B Sponsorships 68

Endless Events

MARCH 3, 2022

How effective is social media marketing anyway? Tune in and find out the recipe for marketing success outside social media platforms! “Most promotion of events occurs online through social media ads, websites, and pages of certain websites used to market events. How To Promote Events Without Social Media?

Social Media 139

Social Media Advertising Sponsorships B2B 139

Eventtia

MAY 13, 2022

Just when you thought you’d cracked sponsorship for your events, the pandemic comes and suddenly, it’s time to rethink how to move this over to a virtual setting. While the venue, kiosks, and other promotional goodies might be on hold for the time being, many traditional sponsorship offerings remain. Let’s get to it!

Sponsorships 62

Sponsorships B2B Events Speakers 62

Eventbase

JANUARY 30, 2020

Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. Here are three innovative ways to breathe new life into your sponsorship programs: 1.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

SpotMe Blog

AUGUST 25, 2022

A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. Marketing events with various participant tiers. Marketing content that can be reused. How you will market your event . Digital marketing. New to hybrid event planning?

Event Planning 246

Event Planning Speakers Event Apps Venues 246

PCMA Convene

JUNE 28, 2019

It’s no secret that traditional advertising has been suffering and digital users are numb to banner ads,” said Leah Judge, author of Agency EA’s “2019 Experiential Marketing Trend Report,” a companion report to the research study. Agency EA broke it down for Convene. STAGES THAT SHINE. Jessica Yarbrough. CMP Credit.

Marketing 74

Marketing 2019 B2B Advertising 74

Stova

NOVEMBER 14, 2024

This event is a unique opportunity for Stova to engage directly with our customers and prospects in an immersive, hands-on way,” says Jessica Martin, Stova’s Marketing Content Manager. Match-making the buyers and exhibitors in this way helps attendees to sort through the marketing suppliers often use to appeal to the widest market.

Event Tech 52

Event Tech Tech Sustainability Ecommerce 52

Endless Events

APRIL 21, 2023

That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Will starts with Endless’ very own Nicole Seymour.

Marketing 77

Marketing Conference B2B Speakers 77

PCMA Convene

JUNE 28, 2019

Based on an industry-wide research study, Agency EA ’s “2019 Experiential Marketing Trends Report” uncovered a number of emerging trends and traditional tactics that are being approached in new ways. It’s becoming increasingly popular to integrate local talent, cuisine, and characteristics into your B2B events. Location integration.

B2B 94

B2B B2C 2019 Social Media 94