Eventmobi

MAY 23, 2024

of people say they prefer in-person B2B conferences because of the networking possibilities. That way you can focus on tasks that need human input, like allocating resources and negotiating with sponsors. A well-managed conference tackles relevant topics and presents them in interesting ways. In fact, 77.7%

Conference 292

Conference Management Speakers Event Apps 292

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Website (B2B blog). Negotiate higher budgets for upcoming events. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! What does it entail? These may include: Social media.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Event Industry News

MARCH 6, 2020

Universal Live and The Event House managed to negotiate this and built better relationships with the venue to allow it to alter slightly. A low ceiling proved challenging, especially for the stage height having to be compromised to 1 metre- meaning the performer wasn’t as high as we would have liked.

B2C 97

B2C B2B Negotiating Venues 97

Management Events

AUGUST 5, 2024

In the fast-paced world of B2B sales, every minute counts. In one social experiment by researcher William Maddux studying business negotiations, when one participant copied the other, they made a deal 67% of the time. But building rapport with prospects – a cornerstone of closing deals – can often feel like a time-consuming endeavor.

B2B 40

B2B Social Media Negotiating Technology 40

Eventtia

NOVEMBER 10, 2023

The challenge for the event team was to quickly develop a robust B2B event management platform for global brand visibility across 240 brands. Determine whether you are planning B2B events, consumer-focused gatherings, or a mix of both. For example, is the possibility of creating an event landing page non-negotiable?

Event Management 117

Event Management Management Negotiating Financial 117

Event Industry News

AUGUST 29, 2019

She also describes the difference between working on a B2B and B2C show regarding press coverage and interview opportunities. With B2B, you’ve got a more focus niche of media that’s going to be interested. With B2B, there’s still a really solid incentive for businesses to attend shows.”.

B2B 63

B2B B2C Negotiating Social Media 63

Endless Events

JULY 6, 2018

Getting Business Done in B2B Trade Shows. This is doubly true for B2Bs, since every purchase tends to be a long-term contract. That means knowing the non-negotiables like audiovisual, food and beverage, security, etc., SaaStr’s Dayna Rothman, and The Biggest B2B Event in the World.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

Hubilo Blog

MARCH 7, 2020

Allissa Hurley : Allissa is a B2B marketer with 20+ years of experience specializing in events, digital marketing and creative services. For the past 10 years, she’s been helping B2B professionals squeeze more value out of their trade show participation by teaching them the strategies that work in this unique sales/marketing environment.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Eventtia

NOVEMBER 10, 2023

The challenge for the event team was to quickly develop a robust B2B event management platform for global brand visibility across 240 brands. Determine whether you are planning B2B events, consumer-focused gatherings, or a mix of both. For example, is the possibility of creating an event landing page non-negotiable?

Event Management 96

Event Management Management Negotiating Financial 96

Eventmobi

JUNE 16, 2023

Explore successful strategies employed by other verticals, such as business-to-business (B2B), business-to-consumer (B2C) companies, and nonprofit organizations, to adapt and implement innovative revenue-generation ideas. Take inspiration from everywhere Look beyond your industry for inspiration!

Sponsorships 195

Sponsorships Financial Social Media Conference 195

SpotMe Blog

AUGUST 25, 2022

A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. That way you’ll have more options, more time to negotiate, and a clear guideline to make sure your event is cost-efficient. New to hybrid event planning? Not sure where to begin?

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Endless Events

FEBRUARY 23, 2018

You’ll need to learn how to negotiate venue concessions, automate RFP creation and know how to get discounts for having flexible event dates. Convention Centers Ditching Consumer Shows for B2B Events. An event’s success is often tied to its venue. What does it take to create a great marketing activation event?

Tech 93

Tech Event Tech Venues B2B 93

zkipster

APRIL 19, 2017

I mainly look after the company’s B2B events across our different departments: PR, Marketing, Online Marketing, Retail Development, Training and HR. One day you may be trying to source pink flamingos and the next you could be in an important and deal-breaking negotiation to secure hotel rates for a conference of 400 people.

Negotiating 88

Negotiating B2C 2008 Event Management 88

Endless Events

AUGUST 17, 2018

B2B events also have their section, and the guide gives a few tips on how to stay afloat now that the market is getting more and more crowded. Watch Out for These B2B Tactics. Event marketing in the B2B landscape is a bit different from other segments, but the techniques used are fairly similar. The numbers are in for this year!

Conference 78

Conference Contracts B2B Speakers 78

SpotMe Blog

JUNE 13, 2023

They can often negotiate better deals and availability. SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. SpotMe was named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023. Get our comprehensive list of event production companies.

Event Management 130

Event Management 2023 Management Healthcare 130

SpotMe Blog

JUNE 29, 2023

Regulatory compliance is non-negotiable. SpotMe was named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Pharma companies must make it a priority to build a culture of ethics and establish strict internal controls to guide event strategies and tactics. Find out more.

Marketing 130

Marketing Social Media Healthcare Advertising 130

Management Events

MAY 16, 2023

A Harvard Business Review study found that 75% of B2B buyers make purchasing decisions before even contacting a vendor, relying instead on peer reviews, online research, and other sources. Strategically Negotiate Contract Terms During this critical part of the vendor selection process, be strategic.

Negotiating 52

Negotiating Contracts Risk Management Trade Shows 52

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. Key Takeaway: The team behind the Global Food Forum in 2020 has negotiated an exclusive hotel rate for their attendees at the Ritz Carlton in Chicago, IL.

Negotiating 62

Negotiating 2020 Tech Sponsorships 62

Event Industry News

AUGUST 27, 2021

You will be an expert at opening new business conversations, building value, objection handling, closing opportunities, negotiating meaningful partnerships and leveraging wins to open new opportunities. You will be a true “Pro” salesperson, constantly striving to refine and expand upon your knowledge. Required Experience.

Trade Shows 52

Trade Shows 2013 Insurance B2B 52

Bizzabo

JULY 30, 2018

Brandon: An interesting thing about Growth Marketing Conference is that it's a B2B conference whose primary source of revenue is tickets. So it's all about planning out budget very carefully and negotiating on everything with your vendors first. They really don't take their time to negotiate initial contracts.

Social Media 74

Social Media Negotiating Consulting Marketing 74

Stova

MARCH 20, 2023

B2B Marketing Exchange February 27 - March 1, 2023 – Scottsdale, AZ B2B Marketing Exchange is a 3-day educational event focused on improving B2B marketing and sales strategies. The 4-day event provides attendees with the opportunity to discover the latest data-driven best practices and new innovations across the B2B space.

2023 52

2023 Conference Healthcare B2B 52

Eventtia

MAY 27, 2024

Don’t be afraid to ask and negotiate This might be easier said than done. However, don’t be afraid to negotiate and offer alternatives if you feel you can offer a more win-win package. The better you can identify how you can provide value, and the better you can convince target sponsors about this value, the more successful you’ll be.

Sponsorships 62

Sponsorships Social Media Events Negotiating 62

PCMA Convene

JULY 31, 2016

The exit procedure will trigger a long phase of instability of two years only to negotiate the possible leaving conditions, and 10 more to possibly rewrite rules and commercial treaties. In the longer term, we will have to monitor trade negotiations with the EU and the rest of the world and how that affects business in general.

Tourism 40

Tourism Negotiating Meetings B2B 40

Management Events

APRIL 12, 2023

Gabriel Mesas Paton, Director of General Operations, LG Electronics is directly involved in all divisions of the company from consumer electronics to B2B solutions. One of our secrets is losing the concept of fighting and negotiating with clients. He also leads the integration of operations capabilities to foster LG leadership.

Transportation 52

Transportation 2007 B2B Negotiating 52

Hubilo Blog

FEBRUARY 25, 2020

Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?

Speakers 101

Speakers Consulting Healthcare Financial 101

Eventtia

JANUARY 28, 2025

Whether youre a junior event planner or a seasoned pro at organizing corporate conferences, community events, or B2B networking sessions, its possible to have an event without losing your mind. Seal the Deal: Negotiate win-win terms, whether its speaking fees, event exposure, or co-promotion opportunities.

Event Planning 62

Event Planning Social Media Speakers Tech 62

PCMA Convene

FEBRUARY 1, 2021

Giberti predicted that “in the next five or 10 years, we’re going to see more associations building their own platforms or potentially partnering with existing B2B marketplaces. We negotiated a trade with Swapcard, and I can’t disclose what we ended up paying.”. But it’s not going to happen in six months.

Trade Shows 96

Trade Shows 2020 2021 Education 96

Socio Events

FEBRUARY 28, 2023

Convention planners: A convention planner organizes a broader scope of B2B and B2C events like conferences, trade shows, galas, award ceremonies, etc. That’s why networking is so important — it’s how you get your name out there, make connections, negotiate great rates, and win new business. Not sure where to start?

2023 52

2023 Trade Shows Event Planning B2C 52

Cvent: Event Marketing

APRIL 10, 2019

Track budgeted, negotiated, and actual expenses to show their return on objectives and make your next budget even smarter. Negotiate better deals with vendors and suppliers based on transaction history. You still need to create and send out a request for proposals (RFPs), evaluate them, and work through complicated negotiations.

Event Planning 46

Event Planning 2019 Food and Beverage Social Media 46

Stova

MARCH 17, 2023

With a lack of information, sponsors will struggle to think of event organizers as reliable and professional business partners (because sponsorship is B2B). An event organizer who’s unable to answer these questions will not be a happy camper throughout the sponsor negotiation process.

Sponsorships 40

Sponsorships 2023 Negotiating Sustainability 40

Hubilo Blog

FEBRUARY 25, 2020

Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?

Speakers 98

Speakers Healthcare Consulting Financial 98

Stova

MARCH 16, 2023

To help you visualize how your choice of event intelligence technology should line up with your event objectives and the metrics that correspond to those objectives, let’s take the example of a B2B external consumer event. What are your event non-negotiables? What are the metrics that you need to measure? What are your priorities?

2023 40

2023 Technology Consulting Marketing 40

Bizzabo

AUGUST 30, 2018

Before leading the Evolve Conference, Stephanie ran events for the Miami Dolphins, Grauman’s Chinese Theater and an array of B2B, B2C and nonprofit organizations. Learning the art of negotiation from the royal family. She also created and scale the Outliers Awards gala, which has become a flagship component of the conference.

Conference 48

Conference 2012 Speakers Negotiating 48

GEVME

FEBRUARY 4, 2020

This is one of the most important aspects of branding while trying to negotiate partnerships and sponsors for your events. If you are catering to the B2B segment, these groups can also include the corporate heads, team members and other important figures in the company.

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156