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According to Forrester, 21% of B2B buyers say their interactions with vendors are “low value” , thus highlighting the gap between buyer expectation and what salespeople deliver in sales meetings. One way decision-makers are addressing this is by creating an efficient and rigorous vendor selection process. It shows a willingness to improve.
The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to the B2B community – supercharging the opportunities for intelligent growth. Learn how to accomplish big picture goals such as riskmanagement, cost optimization, and customer satisfaction during these unprecedented times.
If you’re looking for some super helpful tips on everything from audience engagement, riskmanagement, and sponsorship, to event apps and gamification, check out this grab-bag of free downloadables. Check out these seven free ebooks, white papers, and other resources you can download now. Download here. Printer-friendly version.
Conferences - Conferences are the backbone of the tech events industry and can be both B2C or B2B events. Gartner Security and RiskManagement Summit. Join 1,500 founder, VC's, and execs in Dublin for SaaStock, the conference to learn how to build a category leading B2B SaaS business. National Harbor, MD. Austin, TX.
Different countries have different levels of risk and threat, and therefore you need to consider the situation in each region. The nature of the event also matters: A political meeting or event with very important people will have different security standards and risk level than an industry B2B meeting.
A survey recently conducted by Markletic, with 3851 B2B companies, shows that most organisations allocated around 20% of their marketing budget to their virtual events portfolio in 2021. When it comes to event riskmanagement during a pandemic, effective communication is as important as your plans and safety procedures.
A Harvard Business Review study found that 75% of B2B buyers make purchasing decisions before even contacting a vendor, relying instead on peer reviews, online research, and other sources. Riskmanagement: Documentation will serve to mitigate risk by providing a clear record of selection criteria and vendor evaluation results.
Learn how to accomplish big picture goals such as riskmanagement, cost optimization, and customer satisfaction during these unprecedented times. B2B Online Virtual Summit. With 900+ B2B leaders exclusively in one place at one time, this is the only meeting place to shape the future of the industry. Think 2021.
Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?
Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?
VISITBRITAIN Carl Walsh, B2BManager, North America. In our opinion, the referendum could have been presented differently, giving the opportunity to UK citizens to aim for a new EU instead of letting them choose only between staying in the current EU system or leaving. What the DMOs Say.
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