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Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

Top Five Trends in Social Influencing. Influencer Marketing Hub , which specializes in producing content in the social media and influencer marketing industry, published its top 18 social influencer trends for 2022. We’ve culled those trends to identify five that are applicable to the B2B events industry.

B2C 370
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How to Diversify Your Social Media Strategy for Events

PCMA Convene

If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. To truly stay ahead in a changing the social-media environment, monitor trends daily. Make sure your social and paid media teams communicate and collaborate.

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Your Conference Needs a Hub To Entice Customers and Prospects

Velvet Chainsaw

Then she could use links in emails, newsletters and social media posts as spokes to connect back to the conference home base. According to Content Marketing Institute’s 2018 B2B Trends Report , blogs are used by 79% of all respondents as one of the top formats to distribute content. Blogs Still A Top Platform For Content.

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. For B2B audiences, thought leadership pieces posted on LinkedIn can help drive meaningful engagement before, during and after an event.

Marketing 264
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Deliver Sales Quality Event Leads with These 5 Pre-Event Tips

Attendease

According to a survey of B2B marketers, 83% of event marketers prioritize lead quality over quantity - which has been an increasing trend every year. So it comes as no surprise that more than 57% of B2B companies identify “converting qualified leads into paying customers” as a top funnel priority.

B2B 307
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One Industry One Voice – #WeCreateExperiences B2B campaign successfully launches

Event Industry News

One Industry One Voice’s #WeCreateExperiences B2B campaign kicked off on the 7 th December with the key messages of education, inspiration and reassurance shared far and wide. The videos released across social media channels and www.wecreateexperiences.co.uk

B2B 138
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The 23 Best B2B Event Marketing and Lead Generation Ideas [+ Tips to Take Your Strategy Hybrid]

SpotMe Blog

What takes a B2B event to next-level greatness? While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. Look to your audience for guidance on this one.

B2B 147