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The Ultimate Guide to Social Media Marketing for Event Venues

Social Tables

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms.

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Building a Circular Economy in Events: How Two Major Meetings Reimagined Sustainability

PCMA Convene

Attendees volunteered in the Sustainability Hub at Greenbuild in Philadelphia, PA. Reducing Travel’s Carbon Cost In addition to ensuring the venue meets WCEFs sustainability standards, an important consideration is its accessibility can you get there via public transport?

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. Keep the buzz going online with social media. Create experiences that people enjoy and remember.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues. Not only will you save money, but you’ll also be doing a lot for sustainability.

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Why Event-led Growth Is the Key to Long-term Success

Smart Meetings

According to Forrester’s Q3 2021 B2B Enterprise Marketing Events Trends Survey , “Hybrid events will become the dominant form of events in 2022 and beyond.” Make attendees the center of attention during the event and utilize post-event resources as an effective way to sustain a buzz following the event.

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Marriott Tells Association Planners to Seek Additional DEI and Technology Advances

Smart Meetings

Marriott International’s third board chair in the company’s 96-year history, David Marriott, explained at the opening session that the company is focused on technology, growth, sustainability and DEI. The return has been uneven depending on the region and the industry.

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Audience Segmentation: Tailoring Content to Suit your Attendees

Eventscase Blog

Behavioural analysis on social networks and digital platforms Another valuable source of information for audience segmentation is the behaviour they show on social media, forums or even on the registration pages and the event app (if there is one). Observe: What is the interaction with your posts (comments, likes, shares).