SpotMe Blog

JUNE 2, 2021

All companies working in B2B sales can benefit from hosting events to generate more leads. B2B lead generation is made simpler through online event platforms. In our comprehensive guide, we’ll talk more about B2B lead generation and why it’s important, as well as offer our winning strategies to get the most out of your next B2B event.

B2B 130

B2B Social Media Marketing Events 130

Conferences that Work

JULY 29, 2019

The speaker said, this will be interactive because no one wants to listen to me talk for four hours. Also, he polled people in the audience and asked who was B2B [business-to-business] and who B2C [business-to-consumer]. 90 percent of the room was B2B…his presentation was almost all B2C.” ” Workshops that are.

B2C 189

B2C B2B 2011 Speakers 189

Velvet Chainsaw

OCTOBER 12, 2018

According to Content Marketing Institute’s 2018 B2B Trends Report , blogs are used by 79% of all respondents as one of the top formats to distribute content. Others leverage their conference committee and speakers to contribute content. I reiterated that their conference needed a home base to optimize.

Conference 321

Conference Social Media 2018 B2B 321

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Automated call out for speakers. Powerful session scheduling. Event registration tracking. Attendee tracking. Launching the Event.

2020 293

2020 Social Media B2B B2C 293

Hubilo Blog

JUNE 29, 2020

B2B Influencer marketing has been a buzzword, we’ve listened for a while now. We have got a special guest Mariska Kesteloo who is a renowned international speaker and a thought leader on B2B influencer marketing in the events industry. So our first question was, what’s the correct explanation of B2B Influencer Marketing?

B2B 81

B2B Marketing B2C Social Media 81

Smart Meetings

MAY 8, 2023

The shift of female attendees at B2B events has made a drastic shift from 20% to 34%. And in fact, I would project that B2B is dead. Freeman found that 73% of attendees want to experience demos, while 53% want structured sessions in a classroom or with a speaker or panel. Save everything else for online.

Meetings 264

Meetings B2B Social Media 2023 264

Smart Meetings

JUNE 9, 2021

This is especially valid if you are inviting B2B contacts with whom you’ve worked extensively before—there’s no need for overly formal writing. Use your event’s agenda to outline what the event will consist of, who the speakers are, and what topics will be covered. Address the Most Pressing Points. Don’t Overstay Your Welcome.

B2B 264

B2B Speakers 2021 2020 264

Eventmobi

MAY 23, 2024

Oftentimes, conferences include keynote speakers and workshop sessions, each designed to educate attendees. This kind of conference often features multiple speakers, who each present information on related topics. There’s no lead speaker. Because of this, summits usually feature influential speakers.

Conference 292

Conference Management Speakers Event Apps 292

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Apply an equally high standard to speaker performance and your organisation alike to insure future event success.

Insurance 207

Insurance B2C Social Media B2B 207

Smart Meetings

OCTOBER 12, 2021

Through the recruitment of experts for the podcast series and the development of both B2B and consumer programming for Spycon, we discovered that these unique experts have skills, knowledge and experience that translate very effectively in the business world,” says Lisa Paul, senior vice president of Spyex.

Government 246

Government B2B 2022 2020 246

SpotMe Blog

SEPTEMBER 21, 2021

SpotMe is pleased to announce their new solution for webinars, completing their end-to-end B2B event marketing platform. This new solution will allow B2B marketers to deliver stunning webinar experiences to their customers, and boost ROI and growth. . com and Forrester Wave: B2B Marketing Events Management Solutions, Q1 2021.

B2B 130

B2B 2021 Speakers Technology 130

Prestige Events Magazine

MARCH 5, 2024

Raccoon Media Group has announced the latest addition to its rapidly expanding portfolio with the launch of its first B2B conference – the Allergy & Free From Business Event , scheduled to debut alongside the highly anticipated Allergy & Free From Show at Olympia, London, in June 2024.

Food and Beverage 147

Food and Beverage B2B Healthcare 2024 147

Endless Events

MAY 18, 2023

A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. We’re talking about B2B events here. After learning about this shift in the average age of B2B event attendees, the natural next question is, what next? As a speaker, I would get more value from it.” “I

B2B 71

B2B Speakers Events Education 71

Eventmobi

SEPTEMBER 8, 2023

Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal. Your website should provide potential attendees with all the details they need to know about your event–from the schedule and session descriptions to speaker bios and information on how to register.

Social Media 195

Social Media Speakers B2B Tech 195

Smart Meetings

NOVEMBER 17, 2022

Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component. The really great speakers cross the stage every 7 to 10 minutes so people have to physically turn their head “That causes a physicality change, even if it’s really slight,” she said. Watch the entire webinar here.

Association Meetings 246

Association Meetings Meetings Trade Shows B2B 246

Smart Meetings

OCTOBER 16, 2018

This year’s event promises to be the most exciting one ever, with plenty of cutting-edge experiential activities—including the innovative offerings of C2 International , one of the leading B2B events companies. Smart Meetings again is sending a team to IMEX America, which runs Oct.

Meetings 210

Meetings B2B Corporate Events Event Management 210

Smart Meetings

NOVEMBER 15, 2023

Michelle Poler, author of “Hello Fears” and keynote speaker, suggested moving toward the things that scare us because in that direction lies growth. Event professionals know what it is like to take high-stakes risks in public while struggling with our own negative voices. The enemy of success is not failure, but comfort,” she said.

2023 263

2023 Negotiating Insurance Financial 263

Attendease

FEBRUARY 4, 2020

Businesses have enough evidence proving that events are one of the most, if not the most effective form of marketing – both B2B and B2C. Notable speakers who will be headlining the event. In 2020, finding event sponsors is not going to be difficult. Here’s a complete guide on how to improve your event with event sponsorships.

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Smart Meetings

AUGUST 15, 2023

To make the event special, memorable and interactive, Glenn Stress, vice president of global B2B events and programs for Marriott International, brought one of the activations from his company’s research with PCMA and CEMA on the Guiding Principles in Experience Design.

2023 242

2023 Meetings Sustainability B2B 242

Event Industry News

APRIL 13, 2021

45% of future B2B events will be completely virtual, according to new research from LinkedIn, the world’s largest professional network. The study of 200 B2B event organisers in UKI finds 72% of businesses will maintain virtual events in the long term and 77% are interested in organising hybrids.

B2B 64

B2B Advertising Trade Shows Speakers 64

Event Farm

NOVEMBER 7, 2016

Seventy-seven percent of B2B marketers use in-person events as part of their content marketing strategies, and 67% of B2B marketers think that event marketing is their most effective strategy. It will be really hard to measure ROI, but maybe I will pay attention to content downloads or website visits.

B2B 185

B2B Marketing Event Marketing Events 185

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Apply an equally high standard to speaker performance and your organisation alike to insure future event success.

Insurance 154

Insurance B2C Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Apply an equally high standard to speaker performance and your organisation alike to insure future event success.

Insurance 154

Insurance B2C Social Media B2B 154

EventMB

AUGUST 26, 2024

In this episode of the Skift Meetings Podcast, we explore the meticulous planning, innovative strategies, and unique storytelling approach that make Skift’s live events stand out among B2B travel events.

Travel 185

Travel B2B Event Design Events 185

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort. What is a B2B event?

B2B 52

B2B B2C Trade Shows 2023 52

MPG Event Marketing

OCTOBER 26, 2017

In the B2B world events are becoming ever more central to how a brand establishes a reputation, builds a community, boosts existing revenue streams and forges new ones. A common failure with event planning is to only release an agenda or list of speakers in the last couple of months before an event. That’s too late. Respect their time.

B2B 74

B2B Marketing Speakers Advertising 74

SpotMe Blog

MAY 24, 2021

Coordinating the staff, speakers, and vendors. Event management software is that robust machine running the actual event and seamlessly connecting speakers and vendors to attendees (and collecting data throughout the process). Check out The Best B2B Event Marketing Ideas [+Tips for Going Virtual]. Communication. 8) Avochato.

Event Management 244

Event Management Event Planning Management Event Planning Tools 244

Eventtia

JUNE 30, 2022

Mobile App: On-site attendees could access information modules such as speakers information, map of the venue, or were able to schedule 1-to-1 appointments and answer surveys. Going Hybrid and Running an Impactful B2B Event appeared first on Eventtia. We are very satisfied with our experience and the rebost technology.

B2B 77

B2B Airlines Tourism 2007 77

SpotMe Blog

AUGUST 25, 2022

A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. These are events where all speakers are physically present at the event venue. These are events where all speakers are physically present at the event venue. Not sure where to begin?

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Management Events

AUGUST 5, 2024

In the hyper-competitive tech business realm, brand exposure is the oxygen that fuels success for B2B marketers. The 2024 Edelman-LinkedIn B2B Thought Leadership Impact report found that only 15% of B2B decision-makers surveyed rated the quality of thought leadership within their industries as “very good or excellent”.

B2B 52

B2B Marketing Tech Social Media 52

Eventmobi

FEBRUARY 15, 2019

Share your last minute antics as you’re setting up in the wee hours of the morning (adding a personal touch to your event), or ask speakers to give a peek into their preparation processes. Speaker videos. Speaker videos are the most common type of event video – thanks to the value they provide. Interviews. attendee videos.

Marketing 152

Marketing Social Media Speakers 2018 152

Eventmobi

DECEMBER 13, 2018

From sponsors and speakers to fellow attendees and agendas, your event app has to have it all. Your guest doesn’t have much time to find a speaker’s Twitter handle when rushing from one conference room to the next as they try to secure their seat. Speaker information. Speaker’s Twitter handle. your guests love.

Event Apps 150

Event Apps Speakers Social Media Events 150

Prestige Events Magazine

AUGUST 28, 2024

He is responsible for the B2B side of the business which gives companies the ability to sell travel via access to Expedia Group’s technology and supply. I’m assembling panellists and speakers from established and emerging travel companies, not all of whom will agree with me, or each other.

Travel 130

Travel Technology B2B Tech 130

Smart Meetings

SEPTEMBER 23, 2021

Three Global Business Forums, including the first edition of Global Business Forum ASEAN, will welcome prominent speakers, leading decision-makers and industry experts to explore business synergies and address obstacles to growth, driving trade and investment and fostering economic development.

2020 242

2020 Tourism Government Sustainability 242

Prestige Events Magazine

OCTOBER 2, 2023

Notable guest speakers included Shani Dhanda, award-winning disability specialist and broadcaster, Orla Pearson, co-founder of MyClearText, as well as Russell Soden of Teamology. The tailored list of subjects was consciously applied back to marketing, events and communications.

2023 147

2023 B2C Automotive B2B 147

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Good speakers, entertaining visuals, or games keep people interested. Whether you’re planning corporate, consumer, or B2B events, the checklist simplifies every step of the process.

Event Marketing 62

Event Marketing Marketing Social Media Fashion 62

Management Events

MAY 11, 2023

B2B events in particular offer significant branding opportunities. Here are ways to elevate your brand presence at both virtual and in-person B2B events. IN-PERSON EVENTS Networking A B2B buyer is still a human buyer at the end of the day. Therefore, it’s vital to explore branding opportunities on different platforms.

B2B 52

B2B Trade Shows Social Media Events 52