Remove B2B Remove Sponsorships Remove Sustainability
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How to Secure Event Sponsorship

Attendease

Sponsorships are the lifeline that keeps the events industry sustainable. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services. Undoubtedly, the most lucrative form of sponsorship for event managers, the brands too gain a lot from these events.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. Provide exclusive or a finite number of sponsorship opportunities. Optimize each for SEO.

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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model.

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Smart Moves in Hawaii, New Orleans and More

Smart Meetings

Acclaimed for her results-driven strategies, partnership maximization, performance excellence and sustainable portfolio growth, she will oversee Highgate Hawaii’s strategic communications, including partnerships with TableOne Hospitality. Kauffman takes on the role of regional director of communications.

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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer

The 2024 festival included some fresh strategies and brand shake-ups, with Adobe and UTA carving out dedicated brand spaces on Main Street for the first time, and Cotopaxi taking the place of Canada Goose as a sustaining sponsor and the event’s Official Outerwear Jacket. pic.twitter.com/f3adIckJEw — George P.

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Event Tech Live: What to Know Before You Go

Stova

Kizzy Allott is the sales and marketing director behind Event Industry News, Event Tech Live, and Event Sustainability Live. Our team is particularly excited about sessions on sustainability in event tech, event management, and security best practices,” says Jessica. Events are his job and his passion. Check out our watch list.

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22 Reasons to Love the 2024 Experiential Marketing Summit

Event Marketer

Smart Sponsorship Activation Strategies Long gone are the days of sponsoring an event with some swag and signage. Today’s sponsorships not only span sports and entertainment properties, they are inclusive of celebrities, artists and influencers, too. We grab Sharpie’s and pads and get busy thinking.

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