SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Event marketing.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Bizzabo

JUNE 15, 2018

Looking to build a corporate event management plan but not sure where to begin? Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. Set Overarching Goals.

Corporate Events 79

Corporate Events Event Management Management 2018 79

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. B2C events have a much different target audience, as they’re focused on reaching ordinary consumers, not other organizations.

B2B 52

B2B B2C Trade Shows 2023 52

ePly

JANUARY 14, 2024

Consumer Exhibitions Consumer exhibitions, also known as expos, are for a B2C target audience. CEM stands for Certified in Exhibition Management. The CEM designation reflects the highest possible professional standard in the exhibition and events management field. It’s a globally recognized designation.

Management 62

Management Social Media B2C Insurance 62

Bizzabo

JUNE 20, 2018

Each month we interview an events professional that is doing something remarkable. This month we spoke with Dayna Rothman, CRO at SaaStr, about multi-channel event promotion, the differences and similarities between B2B and B2C events, and what it takes to scale a rapidly growing event.

Conference 55

Conference B2B B2C Sponsorships 55

Stova

MARCH 17, 2023

Be super careful with those insidious “resort fees” charged extensively in large event cities. Allegedly covering WiFi and access to health clubs they can often be negotiated out of the contract, particularly if they are being picked up elsewhere by the event budget. Contract law around venue rental can be complex.

Venues 40

Venues Negotiating 2023 Food and Beverage 40

Endless Events

OCTOBER 19, 2018

You’ll find helpful info on a range of topics from staging inspiration and productivity advice through to real-world assistance in getting the most out of your AV contracts. You might be aware that Bizzabo provides event management software, but they are also committed to sharing advice and inspiration for event planners everywhere.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133