Certain

JUNE 21, 2017

Business-to-consumer (B2C) e-commerce is well-established, but business-to-business (B2B) e-commerce has taken longer to gain a foothold. trillion — twice the size of the US B2C e-commerce market. Though digital marketing and buying channels have delivered advantages to B2C for some time, there have been challenges too.

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Bizzabo

NOVEMBER 30, 2018

If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair. Here are some common do’s, don’ts, and examples of real life corporate event ideas that will help you plan your next B2B extravaganza. Why B2B events?

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Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events. Flagship Events.

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Bizzabo

FEBRUARY 12, 2020

Enter the afterparty, a B2C and B2B event marketing trick that both gets people in the door and helps them have a good time once they arrive. Consider hosting an afterparty after your next event and watch attendee experience and the number of repeat ticket buyers increase. Because afterparties are fun.

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Bizzabo

JANUARY 24, 2020

Since Twilio always strives to make communication more accessible for all, this event was right in line with its B2C and B2B event marketing initiatives. Key Takeaway: The importance of your events' speakers can't be overlooked. Key Takeaway: We want to be really clear: Twilio does NOT host Mobile World Congress.

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Socio Events

FEBRUARY 21, 2023

In fact, B2B marketers ranked virtual events second in terms of content assets that produced the best results (behind only their in-person counterparts). Looking for some creative virtual event ideas? Are they B2C or B2B? Click here to read more. Let’s say you’re hosting a virtual conference. Are they younger or older?

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Event Marketing 2023 Marketing Social Media 52

Bizzabo

AUGUST 1, 2019

Second question: how can your company jump on these trends and use them in its B2C or B2B event marketing strategy? Just like IBM tapped into the early morning dance party workout trend taking San Francisco by storm, your organization can plan a fun, trends-capitalizing event too. The IBM Food Truck. Source: YouTube.

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Speakers B2B 2019 Technology 56

Bizzabo

NOVEMBER 6, 2019

All in all, it was a great event that inspired and empowered event goers in the emerging field of artificial intelligence. Key Takeaway: Create 2019 reminds us to always strive for innovation and to look for ways to push our industries forward with our company's B2C and B2B event marketing efforts. VidCon US 2019.

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Bizzabo

NOVEMBER 13, 2019

Key Takeaway: Both B2C and B2B event marketing is hard. One way to distinguish your events from the rest of the gatherings in your industry is to raise the stakes. Every event takes place on a specific college campus but is also broadcast live to watch parties on other college campuses around the country.

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Bizzabo

SEPTEMBER 26, 2019

Specific goals of the event include getting attendees acquainted with the software, teaching them how to work with client files, and showing them how to perform key sales and expense tasks. These one-day training events happen at different locations around the United States throughout the year.

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Bizzabo

MARCH 14, 2019

Key Takeaway : If you have a valuable product or service, use your live event to provide additional proof that it lives up to the hype. A B2C-focused event, Adobe MAKE IT’s mission is to help young creatives make their art without having to overspend on tools. Adobe MAKE IT. Source: Adobe MAKE IT.

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Bizzabo

MAY 2, 2019

Event Roadshow Ideas. Looking to take your show on the road and need a few corporate event ideas ? These 10 event roadshow ideas will provide plenty of inspiration for your next mobile conference. Event planning is a complicated business. Just remember to use event software. Source: Yext.

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Bizzabo

NOVEMBER 27, 2019

This goes for both B2C and B2B event marketing strategies. Then design your entire event experience around these things. While they don't host many stand-alone events themselves, they are extremely active when it comes to experiential marketing initiatives and partnerships.

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Bizzabo

AUGUST 30, 2019

It's good advice — especially for event planners! So when it comes to corporate event ideas , we definitely recommend catering to specific audiences and/or demographics rather than trying to create the perfect event for every potential attendee. Key Takeaways: How to Host Stellar Events Like Forbes.

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Healthcare 2019 Speakers Conference 48

Bizzabo

JUNE 15, 2018

Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. However, unlike other marketing channels, some find it difficult to build a standardized process for events.

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