Endless Events

JANUARY 10, 2023

That goes for everyday consumers and businesses, so both B2B and B2C shoppers will cut their budgets. Feel free to invest in marketing or other areas of your business, but customer experience is a must to keep your sales figures in a healthy range. .

Ecommerce 71

Ecommerce B2C B2B Social Media 71

Bizzabo

MARCH 31, 2020

What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. Netflix is a Joke Fest. October 5, 2016.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Certain

JUNE 21, 2017

Business-to-consumer (B2C) e-commerce is well-established, but business-to-business (B2B) e-commerce has taken longer to gain a foothold. In fact, Forrester research expects that by 2021, the US B2B e-commerce market to be worth $1.2 trillion — twice the size of the US B2C e-commerce market. But no more.

B2C 29

B2C B2B Retail Fashion 29

Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit, a popular magazine that shares tasty recipes, entertaining ideas, and wine reviews, was first published in 1956. Bite Me" Marketing Activation.

2011 63

2011 2012 B2C Marketing 63

Bizzabo

NOVEMBER 6, 2019

Learn how the Chinese tech giant, Baidu, uses different event types and experiential marketing campaigns to promote its web-based products and services. Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. Create 2019.

2019 49

2019 Entertainment Marketing Sponsorships 49

Bizzabo

NOVEMBER 30, 2018

If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair. Here are some common do’s, don’ts, and examples of real life corporate event ideas that will help you plan your next B2B extravaganza. Why B2B events?

B2B 70

B2B Trade Shows Food and Beverage B2C 70

Bizzabo

AUGUST 1, 2019

But did you know it's also an events powerhouse? In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. In 2011, IBM crafted a truly brilliant marketing campaign named Jeopardy: The IBM Challenge. Source: IBM. Source: YouTube. IBM Is Making. Source: IBM.

Speakers 56

Speakers B2B 2019 Technology 56

Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Flagship Events.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

Bizzabo

JANUARY 24, 2020

Each experiential marketing event aims to better educate developers, product managers, and technologists on how to build the future of communications. But it's not all about education at Engage events. Key Takeaway: Twilio Engage can be attended free of charge, which is a great event marketing idea!

2020 62

2020 2019 Speakers 2018 62

Bizzabo

SEPTEMBER 26, 2019

They also create some pretty amazing experiential marketing moments, some of which we'll dissect in this article. 12 Imaginative Events from Intuit. Quickbooks is one of Intuit's flagship products and Quickbooks Connect is the company's largest annual event. The entire event was free to attend. Quickbooks Connect.

Financial 48

Financial 2019 Speakers Sponsorships 48

Bizzabo

NOVEMBER 13, 2019

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.

Speakers 48

Speakers 2019 Travel Fashion 48

Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. Event Roadshow Ideas. Make Your Event Complimentary. Why shouldn't they be?

Sponsorships 51

Sponsorships Financial 2015 Food and Beverage 51

Bizzabo

NOVEMBER 27, 2019

Twitter hosts a number of unique events and experiential marketing initiatives every year. Every month, more than 300 million people from every corner of the world use the platform to engage with their followers, post their ideas and opinions, and catch up on the latest international news stories. Source: Event Marketer.

2019 72

2019 Advertising 2006 B2C 72

Bizzabo

JUNE 15, 2018

Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. However, unlike other marketing channels, some find it difficult to build a standardized process for events.

Corporate Events 79

Corporate Events Event Management Management 2018 79

Bizzabo

AUGUST 30, 2019

Today, Forbes hosts many different gatherings and event types. That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. The entire goal of the event is to encourage attendees to move from talk to action and market their companies with authenticity, trust, and purpose.

Healthcare 48

Healthcare 2019 Speakers B2C 48