SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Event marketing.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Attendease

NOVEMBER 11, 2019

Should I create a Facebook Event to help promote my event? Even if you are selling tickets on a different platform, such as your own website or an event website hosted by an event management platform like Attendease, you may still consider creating an event on Facebook to help you spread the word.

Social Media 246

Social Media B2C Events Speakers 246

Eventinterface

SEPTEMBER 20, 2017

A well-crafted live event takes meticulous planning and strong attention to detail. It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses.

Insurance 154

Insurance B2C Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

A well-crafted live event takes meticulous planning and strong attention to detail. It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses.

Insurance 154

Insurance B2C Social Media B2B 154

Social Tables

JANUARY 27, 2021

Skip to content Menu Solutions Interactive Floor Plans Collaborative event sales software that increases qualified leads and drives direct revenue. Event Diagramming Collaborative event management software that saves time, boosts revenue and drives loyalty.

2021 193

2021 Event Planning Conference 2020 193

Event Industry News

MARCH 16, 2021

The WEIN North America chapter launch event also marked the opening of the membership drive for the newly formed organization. WIEN is open to all women involved in the North American exhibitions industry whose business is related to the organization and facilitation of exhibitions for both B2B and B2C.

B2C 118

B2C B2B Negotiating 2021 118

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. 55% of B2B organizations spend over 21% of marketing budgets are spent on events.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Event Industry News

MAY 8, 2024

She brings over 30 years’ experience in Sales, Marketing, Customer Insights, Data Insights and Brand, both in B2B and B2C companies, latterly through a number of senior roles at Centrica plc. Jill Dougan joins the Informa Leadership Team in the newly created role of Group Chief Marketing Officer.

B2C 69

B2C Marketing B2B Event Design 69

Event Industry News

FEBRUARY 12, 2020

Jonathan joins the team from Cineworld Cinemas where he was national sales manager, focused on new business and the marketing strategy, overseeing the sale of Cineworld screen propositions and private hire events for B2B and B2C markets.

B2C 69

B2C Management B2B Tech 69

Event Industry News

SEPTEMBER 10, 2020

Integrate this with our core strength of bringing digital, virtual and in-person events to market and we’re confident that this hybrid approach will yield significant benefit.”. But quite often the best intentions of sustainability over pure profitability haven’t filtered down the B2B supply chain.

B2B 69

B2B B2C Sustainability Management 69

Eventmobi

AUGUST 16, 2018

G2 Crowd is the leading website for online business software and service reviews, where Event Mobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Event speakers are essential to a successful event marketing strategy. The most common goal of a B2B event is often related to educating attendees.

Speakers 152

Speakers B2B Airlines Event Apps 152

Event Industry News

OCTOBER 25, 2018

Jonathan, who worked previously as the Events Manager at the UK’s Institute of Directors, has spent the past seven years working as a Senior Producer for two agencies in Australia, The Precinct Group and Jack Morton Worldwide.

B2C 61

B2C B2B Banking Government 61

The Castle Group

AUGUST 10, 2021

After getting to know each other while waiting each week, sometimes up to an hour for Wendy’s boss to show up to our meeting, we realized an opportunity to leverage our compatible skills, goals, ethics and more—and to fill a gap in the marketplace: a one-stop-agency with best-in-class B2B and B2C PR and event management.

B2C 98

B2C 2021 Financial Healthcare 98

Skiddle

OCTOBER 19, 2023

Elsewhere, we optimised B2C blogs for events, introduced new features and promoted existing ones like reps and discount codes. Our Freshers Week content ran across B2B & B2C channels A campaign of this size requires intricate planning. If they rolled one six, they’d receive an 8GB, Skiddle-branded USB.

2023 59

2023 B2C B2B Education 59

Endless Events

OCTOBER 19, 2018

You’ll also be able to check out Whiteboard Wednesday where you can take a deep dive into an AV topic with our very own Chief Event Einstien, Will Curran, and the #EventIcons podcast which is featured on the blog. Event Leadership Institute. Gallus Events. We love their focus on careers and education development. Campaignlive.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Eventmobi

JUNE 16, 2023

Explore successful strategies employed by other verticals, such as business-to-business (B2B), business-to-consumer (B2C) companies, and nonprofit organizations, to adapt and implement innovative revenue-generation ideas. Grow Non Dues Revenue with the Right Event Tech Event technology plays a pivotal role in maximizing non dues revenue.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Converve

AUGUST 23, 2017

This is the latest point at which the events industry should start thinking about how relevant this topic area is for event management. By doing so, this no longer leaves event networking up to chance – technology increases the ROI of an event for visitors and exhibitors. Chatbots for Customer and Visitor Contact.

Event Management 40

Event Management Management B2C 2017 40

Converve

AUGUST 23, 2017

This is the latest point at which the events industry should start thinking about how relevant this topic area is for event management. By doing so, this no longer leaves event networking up to chance – technology increases the ROI of an event for visitors and exhibitors. Chatbots for Customer and Visitor Contact.

Event Management 40

Event Management Management B2C 2017 40

Event Industry News

AUGUST 23, 2023

With more than 20 years experience in the industry, Weaver will join Impact XM’s client service team as well as some of the agency’s largest client accounts, continuing to expand its B2B and B2C […]

B2C 52

B2C B2B Marketing Events 52

Event Industry News

AUGUST 1, 2019

UK magazine publisher, Dennis, has seen an increase in ticket sales since starting to use Evessio’s event management software. Dennis runs circa 65 events per year, each being an extension of its 36 magazine brands which cover the automotive, current affairs, lifestyle and technology sectors.

B2C 58

B2C Automotive B2B 2018 58

zkipster

APRIL 19, 2017

PANDORA is a favorite name in jewellery, and their event team works around the clock to create lavish events that match the beautiful designs. Martina Berlin, Senior Event Manager at PANDORA UK, shares an inside look at what it takes to stay on top of the luxury events world.

Negotiating 88

Negotiating B2C 2008 Event Management 88

Event Rebels

JANUARY 15, 2019

Here’s a secret: To maximize your success, you need the right mix of event management technology. For starters, both a user-friendly online registration platform and a trade show exhibitor management tool ensure your show starts on the right foot. How Event Technology Helps You Optimize Campaigns. to 10:30 a.m.

Trade Shows 83

Trade Shows Conference B2C Marketing 83

Event Industry News

MARCH 3, 2022

We operate across a number of sectors for B2B and B2C projects, including tech, media, fashion, fintech, hospitality, music and property. Marble LDN is an award winning experiential & thought leadership comms agency. Our vision is to provide a platform for every business to tell the story and send the message that means the most to them.

B2C 52

B2C 2013 2012 2015 52

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. B2C events have a much different target audience, as they’re focused on reaching ordinary consumers, not other organizations.

B2B 52

B2B B2C Trade Shows 2023 52

Bizzabo

JUNE 12, 2020

Black-owned experiential agencies with extensive B2B and B2C portfolios. Featuring Beyond 8, Andrew Roby Events, W.P. Miller Special Events, and other leading firms. We already have extensive lists covering US experiential agencies and UK event agencies. Andrew Roby Events. Headquarters: Washington, D.C.

B2C 71

B2C Fashion 2002 B2B 71

Bizzabo

JANUARY 15, 2019

Although not everyone is a fit for our client’s hiring needs, Betts can still be a thought leader in professional development and career growth by creating top-notch event and offline experiences. Emily Fullmer, Director of Global Events, GreenBook. Jasmine Cortez-Vera, Senior Manager - Marketing & Events, Knotel.

2019 102

2019 B2B B2C Events 102

Event Industry News

OCTOBER 4, 2018

Annual Events: 450. Formation: TRO was conceived in the UK as an event management and production agency, with a heavy focus on Event Support for automotive clients, delivering car launches and dealer marketing. Live experiences are at the heart of what we do – both B2C and B2B. Staff: 158. Offices: 9.

Automotive 75

Automotive B2C 2008 Sponsorships 75

Bizzabo

DECEMBER 13, 2018

The majority of company leaders are supportive of their company’s event strategies, but this support is contingent on the ability of event teams to prove ROI. the average marketing budget on live events. The bottom line: Event marketing is an essential marketing channel for B2B and B2C businesses. back to top.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

G2Planet

JANUARY 16, 2019

Events are often the single largest expense in a B2B marketing budget (and a significant expense for B2C marketers as well), but can provide a return of $3 to $5 for every dollar spent. That's why nearly two-thirds of event pros plan to spend more on live events this year than last.

B2C 33

B2C B2B Corporate Events Marketing 33

Bizzabo

MAY 25, 2018

What is Enterprise Event Marketing? Enterprise event marketing is an experiential-focused marketing strategy that is executed by enterprise class organizations, which may be B2B-focused, B2C-focused or a hybrid of the two. End-to-end event management systems that consolidate the variety of software used.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

GEVME

JULY 29, 2020

With all this mind, you are probably wondering how to choose the best tools to live stream your event. Are you going to stream your event to clients (B2C) or other businesses (B2B)? Are you looking into monetizing your event? The thing is that it all depends on what you want.

Social Media 156

Social Media Events B2C Conference 156

Floktu

MAY 9, 2021

Are you planning a B2B conference or a B2C event? Make sure to include parking plans when choosing your event venue. Things such as weather forecast and the features of your venue, such as air conditioning or sheltered areas, are important to consider.

Venues 48

Venues B2C B2B Conference 48

Event Industry News

OCTOBER 14, 2019

Alex Balding, Events Manager at SaaStock. Alex is an Events Manager at SaaStock, a global community of SaaS (software as a service) founders, executives and investors. Read the Event Tech Q&A here. Alison Church, Marketing Director at Easyfairs UK & Global.

Event Technology 65

Event Technology Technology 2019 Meetings 65

Converve

MAY 21, 2019

In order for matchmaking platforms to be successful at B2B events, you as the organiser should steer clear of these 3 mistakes. If matchmaking and networking are not wholly and completely integrated into the event management process, this may lead to risks for organisers. A B2C crowd may attend just to experience the event.

B2C 40

B2C Meetings B2B Automotive 40

Hubilo Blog

FEBRUARY 24, 2022

Attending top industry events is one of the best investments anyone looking to excel in their career can make. The same goes for event professionals too. . But taking time from your busy schedule to attend events isn’t easy– after all, your day-to-day plate as an event manager is probably pretty full already.

2022 52

2022 Conference B2C Event Tech 52

Bizzabo

MARCH 31, 2020

Almost every corporate event management strategy includes investor meetings and/or calls. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings. This one night only event allowed attendees to see the series before it was officially released. Source: TechCrunch.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77