Event Marketer

MARCH 29, 2023

WHERE IDEAS + RESULTS ARE CONNECTED Switch is an award-winning, full-service creative agency + production house that specializes in experiential, traditional and digital marketing. ” -Heather Rey, Associate Video Producer CONTACT INFORMATION: Joe Hirsch, SVP, Sales & Marketing joeh@switch.us GREAT WORK: Emmy Award wins. .”

2023 130

2023 B2C Insurance Trade Shows 130

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Event Industry News

OCTOBER 14, 2019

As the Operations lead on upcoming events in Hong Kong, New York and Sydney, he is constantly working with a range of the latest event technologies to deliver these events successfully. Read the Event Tech Q&A here. Aleksandra Panyukhina, Head of Event Marketing at SEMrush.

Event Technology 65

Event Technology Technology 2019 Meetings 65

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Event website.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Eventmobi

JUNE 16, 2023

Explore successful strategies employed by other verticals, such as business-to-business (B2B), business-to-consumer (B2C) companies, and nonprofit organizations, to adapt and implement innovative revenue-generation ideas. Grow Non Dues Revenue with the Right Event Tech Event technology plays a pivotal role in maximizing non dues revenue.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Event Industry News

MAY 8, 2024

Jill Dougan joins the Informa Leadership Team in the newly created role of Group Chief Marketing Officer. She brings over 30 years’ experience in Sales, Marketing, Customer Insights, Data Insights and Brand, both in B2B and B2C companies, latterly through a number of senior roles at Centrica plc.

B2C 69

B2C Marketing B2B Event Design 69

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

2019 102

2019 B2B B2C Events 102

Event Rebels

JANUARY 15, 2019

But beyond that, there’s one tool that’s missing from the event technology mix – an email marketing solution. Email is one of the most popular marketing channels in the U.S. used by more than 42% of marketers , according to data from Statista. How Event Technology Helps You Optimize Campaigns.

Trade Shows 83

Trade Shows Conference B2C Marketing 83

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. Another key difference is that B2B companies have a much longer sales cycle than their B2C counterparts.

B2B 52

B2B B2C Trade Shows 2023 52

Event Industry News

AUGUST 23, 2023

With more than 20 years experience in the industry, Weaver will join Impact XM’s client service team as well as some of the agency’s largest client accounts, continuing to expand its B2B and B2C […]

B2C 52

B2C B2B Marketing Events 52

Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Read on to learn the in’s and out’s of event engagement.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Hubilo Blog

FEBRUARY 24, 2022

It’s also an opportunity to discuss new engagement strategies with peers and experts, immerse yourself in engaging experiences, learn about the latest in event technology, and find out how you can maximize it to drive results. . Experiential Marketing Summit (EMS). The Event Planner Expo. Register now for MIX 2022.

2022 52

2022 Conference B2C Event Tech 52

Bizzabo

OCTOBER 12, 2018

In their podcast series #EventIcons they regularly interview event leaders on t opics like how to build an internal event team and the ins and outs of event transportation. Source: Endless Events. Websites for Event Marketing. Event Marketing Institute. Source: Event Marketing Institute.

Social Media 59

Social Media Trade Shows B2B Event Marketing 59

Bizzabo

OCTOBER 8, 2018

The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face. Event Technology Tips. Email Marketing Tips. Content Marketing Tips. Pricing Tips.

Social Media 74

Social Media Marketing Event Technology Speakers 74

Socio Events

NOVEMBER 22, 2022

For instance, B2B networking is very different from B2C. At a B2B event, attendees are focused on making new professional connections and nurturing existing business relationships. During a B2C event, on the other hand, attendees are more interested in finding personal connections (i.e., Leverage a custom event app.

B2C 52

B2C B2B Event Apps Events 52

Bizzabo

FEBRUARY 11, 2019

Event Technology. Email Marketing. You can also watch the 2019 Event Trends video for the full discussion. Aleksandra Panyukhina, Head of Event Marketing, SEMrush. Aleksandra manages everything from budgeting to reporting for SEMrush’s event marketing strategy. The Biggest Trends of 2019.

2019 48

2019 Technology Advertising B2C 48

Social Tables

OCTOBER 14, 2016

Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing.

2014 60

2014 Food and Beverage Social Media 2015 60

Nunify

FEBRUARY 12, 2023

When I gave it event-related prompts, the answers were quite intriguing. Let me give it one last try with a B2C event. Let’s see what it has to say about event technology. ChatGPT prompts for Event Technology With the onset of the hybrid events era, it would be awesome if ChatGPT could help.

Sponsorships 52

Sponsorships Event Apps 2023 Tech 52

Bizzabo

APRIL 13, 2018

Why You Should Attend: Besides being an expo for companies to release their new products, there is also a focus day dedicated to B2B and B2C exhibitors to interact with their target audience. Be sure to check out the new games, interact with VR and AR experts as well as purchase the most advanced interactive technologies at this event.

2018 62

2018 Technology Conference B2B 62

PCMA Convene

OCTOBER 31, 2016

The term is probably overused, but a knowledge of data analytics in order to better understand your market at a micro level is already required. Investment is pouring into the event-technology business, and there is ever-increasing pressure for organizers to change how they are operating.

Meetings 40

Meetings 2017 2016 Travel 40

Certain

OCTOBER 20, 2016

Because of this, it is hard to maintain a well-kept marketing resource library that has up-to-date and relevant information for all your marketing needs. Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Endless Events

OCTOBER 19, 2018

It’s an independent resource meaning it’s a “no-spin zone” for event profs to find neutral information about using tech in events. Check it out for tips on deploying chatbots and apps right through to understanding how to use event data. Event Marketer. MeetingPlay.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

NOVEMBER 2, 2018

InsightSquared offers revenue intelligence software for marketing teams. The event marketing team knows exactly who their target market is (revenue operations professionals) and caters everything to that demographic. When launching a new product, don't make the event everything to everybody. Source: InsightSquared.

Event Ideas 76

Event Ideas Social Media 2018 Conference 76