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In other words, you need to make the most of your company’s presence at every event–which is something planner Alistair Fernandes has quite the knack for, honed over 16 years at events including IMEX America , BCTECHSummit , and DiscoveryX Conference and TradeShow. This thoughtful touch will resonate with your audience.
After launching a tradeshow or conference, your next goal becomes increasing registrations and sales. Here’s a secret: To maximize your success, you need the right mix of event management technology. But beyond that, there’s one tool that’s missing from the eventtechnology mix – an email marketing solution.
Read on to learn more about some of the top event planning conferences that 2021 has to offer. Discover some of 2021’s top event planning conferences: 1. It provides inspiration for meeting and event programs and showcases the latest in event planning technology and strategy.
Our home is a 100,000 sq ft playground that includes our Creative Shop, Fabrication Shop, Print Shop, Staging, EventTechnology, Video and Production Studio, Digital Lab and much more. And we invite you to join us to take advantage of it all. CORE CAPABILITIES: Switch offers a full spectrum of marketing resources.
Combining the best that virtual showrooms and online stores have to offer, the project aims to provide seamless B2C digital interactions, showcasing KIOXIA’s innovative products in unique and engaging ways.
Award winning events organiser, F2F Events Ltd, has unveiled the latest edition to its growing portfolio, the Free From TradeShow (www.freefromtradeshow.co.uk). Our objective is to deliver exhibitors the best simultaneous B2C and B2B event in these markets (free from, plant-based, natural, organic, low sugar / salt).
We have compiled a list of event marketing statistics—covering topics such as event budgets, eventtechnology and event promotion—that you can use in your next event marketing presentation, conference, or call. Plus, we've added industry-specific insights into live event marketing for 2019.
It’s an independent resource meaning it’s a “no-spin zone” for event profs to find neutral information about using tech in events. Check it out for tips on deploying chatbots and apps right through to understanding how to use event data. Their Event Experts Interview series is also worth a look. Tigris Events.
Explore successful strategies employed by other verticals, such as business-to-business (B2B), business-to-consumer (B2C) companies, and nonprofit organizations, to adapt and implement innovative revenue-generation ideas. Ongoing events Organize industry-specific events, networking events, and tradeshows that cater to your member needs.
With every year that passes by, event industry and tradeshow sector has something new to engage the audience. So, here is an article showcasing the latest tradeshow tech trends for the current year of 2019. To know more about the eventtechnology to be used in tradeshows for 2019, read here.
Just open up Google and you will find a massive amount of tradeshows, concerts, and sports events canceling daily. There are many different opinions about pushing ahead or canceling events under these circumstances, and, in all cases, these are delicate and difficult decisions affecting people’s lives and safety.
Allowing people to act on this increased awareness at events is a win/win! I think that the top eventtechnology trend for 2019 will be significant advances in data integration and analytics from the eventtechnology providers. Emily Fullmer, Director of Global Events, GreenBook.
B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. B2Cevents have a much different target audience, as they’re focused on reaching ordinary consumers, not other organizations.
The majority of company leaders are supportive of their company’s event strategies, but this support is contingent on the ability of event teams to prove ROI. the average marketing budget on live events. The bottom line: Event marketing is an essential marketing channel for B2B and B2C businesses. Types of Events.
The conference focuses on innovation and strategic collaboration, making it especially valuable for industry professionals navigating business-to-business (B2B) to business-to-consumer (B2C) marketing. INDIE Cultivate | New York City, NY| April 24-25 Cultivate is INDIE’s freshest “hospitality, lifestyle, and travel pitch event.”
It’s also an opportunity to discuss new engagement strategies with peers and experts, immerse yourself in engaging experiences, learn about the latest in eventtechnology, and find out how you can maximize it to drive results. . June 7-9, 2022 | Hybrid format, in-person event in Las Vegas. Register now for MIX 2022.
Simply put, event marketing involves hosting or participating in an event to promote a brand, product, or service to the target audience. Event marketers generally focus on two key areas of event promotion: B2C and B2B. Types of marketing events. Take a tradeshow, for instance. The result?
Planning event logistics including cost, time, location, and format. Procuring eventtechnology and other necessary equipment. Working in the event industry requires plenty of time, dedication, and hard work to master the craft. Look into different event formats: in-person, hybrid, and virtual. Technical know-how.
Why You Should Attend: Besides being an expo for companies to release their new products, there is also a focus day dedicated to B2B and B2C exhibitors to interact with their target audience. Be sure to check out the new games, interact with VR and AR experts as well as purchase the most advanced interactive technologies at this event.
Are they B2C or B2B? Build your message People won’t just register for your event on a whim. In other words, they want to know how they stand to benefit from your conference, tradeshow, or another type of online event. Think about your event’s key aspects. Eventtechnology.
They have a section on event planning, properties and hospitality, customer stories, and city guides. All things event planners need in their tool belts. Here you can get the inside scoop on eventtechnology, catering, event marketing, hotels, and 4 city guides. Event Marketing Strategies. Unique Venues.
Source: Event Planning Blueprint. This consulting group has lots to offer conference and tradeshow organizers. Their main services include conference improvement, event sponsorship , education differentiation, speaker improvement, general session design, and strategy facilitation. Source: Event Marketing Institute.
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