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G2Planet is an event management software company whose priority is to help others create data-driven events. On their blog, you’ll find great insights into digital marketing and experiential marketing for corporate events, as well as tradeshow presentation. Do you love the tech aspects of events?
With every year that passes by, event industry and tradeshow sector has something new to engage the audience. So, here is an article showcasing the latest tradeshow tech trends for the current year of 2019. To know more about the event technology to be used in tradeshows for 2019, read here.
Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior GlobalEvent and Field Marketing Manager, Split. Emily Fullmer, Director of GlobalEvents, GreenBook. Cybersecurity.
Conferences - Conferences are the backbone of the tech events industry and can be both B2C or B2B events. TradeShows - Tradeshows give companies in a specific industry the opportunity to showcase their products and services. CES (Consumer Electronics Show). Las Vegas, NV. Orlando, FL.
A must-attend for event planners, EMS is the industry’s ultimate conference for B2B and B2C brand and event marketers, executives from leading event agencies, meeting planners, tradeshow organizers, event strategists, experience designers, and more. Experiential Marketing Summit (EMS).
Simply put, event marketing involves hosting or participating in an event to promote a brand, product, or service to the target audience. Event marketers generally focus on two key areas of event promotion: B2C and B2B. Why is event marketing important? Types of marketing events. through 2028.
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