Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! Plus, we've added industry-specific insights into live event marketing for 2019. Event Marketing Budgets and Trends. the average marketing budget on live events.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Bizzabo

FEBRUARY 19, 2019

This International Women’s Day, we’re hosting EMPOWER, an invite-only event celebrating women in business, marketing, and leadership. In a recent study we analyzed event data from thousands of events over the past five years and discovered that the nearly 70% of speakers at events are male. Get to know a few of these speakers below.

Speakers 48

Speakers Meetings B2C B2B 48

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. FOCUS ON STRONG, FUTURE-LOOKING CONTENT.

B2C 207

B2C Insurance Social Media B2B 207

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020.

2020 293

2020 Social Media B2B B2C 293

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. From designing event content to choosing the right speakers, B2B marketers have a lot of important decisions to make. Simply put, the stakes are much higher.

B2B 52

B2B B2C Trade Shows 2023 52

Socio Events

SEPTEMBER 1, 2022

However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. If you want to attract as many potential attendees as possible, it pays to have a comprehensive marketing campaign to promote your event. To simplify the process, here’s what you need to know about marketing and event promotion.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Socio Events

FEBRUARY 21, 2023

However, with the right virtual event marketing strategy, you can increase your chances of success. Three words: Virtual event marketing. If you want your target audience to tune into your upcoming event, implement a solid marketing strategy. What is virtual event marketing? So, what do you do? Click here to read more.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. There are many forms of event marketing and each can be catered to address a marketer’s specific goals. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Attendease

FEBRUARY 4, 2020

For them, these events serve as an extremely specialized branch of promotion and marketing, bringing together brands and potential customers/business leaders on a face to face basis. The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences. Finding Event Sponsors.

Sponsorships 312

Sponsorships B2C Financial Event Ideas 312

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. FOCUS ON STRONG, FUTURE-LOOKING CONTENT.

B2C 154

B2C Insurance Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

No good marketer shies away from live events. On the contrary, a professionally executed event is often a staple of the successful marketing strategy that turns heads, signs on new clients, helps forge business partnerships, and solidifies brand recognition and loyalty. FOCUS ON STRONG, FUTURE-LOOKING CONTENT.

B2C 154

B2C Insurance Social Media B2B 154

Prestige Events Magazine

OCTOBER 2, 2023

The tailored list of subjects was consciously applied back to marketing, events and communications. Notable guest speakers included Shani Dhanda, award-winning disability specialist and broadcaster, Orla Pearson, co-founder of MyClearText, as well as Russell Soden of Teamology.

2023 59

2023 B2C Automotive B2B 59

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? Specifically, enterprise event marketing enables these organizations to unify their goals, analyze their processes and optimize these processes on a cross-team basis.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Nunify

OCTOBER 5, 2022

The explosion of webinar formats have webinar hosts , marketers and event planner’s heads spinning. It is a great webinar format for less experienced speakers who want to share their ideas but might not feel comfortable presenting in front of a large audience. . Must have webinar platform features: Multiple speaker support, Branding.

2022 52

2022 B2C Speakers Marketing 52

Eventmobi

JUNE 13, 2019

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. Co-host the event. Co-host an event, then divide and conquer.

2019 150

2019 Food and Beverage B2B Social Media 150

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. You don’t have to rely on traditional marketing tactics anymore.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Social Tables

MARCH 22, 2024

Whether you’re looking to learn about the latest in hotel technology, security resources, design trends, catering techniques, or the luxury travel market, we’ve got you covered. For the first time post-pandemic, HSMAI’s Marketing Strategy Conference and ROC Americas is back, live and in-person. What’s impacting your industry most?

Hospitality 78

Hospitality 2024 Conference Tourism 78

GEVME

NOVEMBER 17, 2020

This episode was organised in a truly hybrid sense, which means the event was hosted in a hybrid venue, with a hybrid panel of speakers curated for our hybrid audience. . Diogo is a commercially minded and people-focused individual with B2B and B2C experience across Europe. Create post-event surveys and let them share their thoughts.

Food and Beverage 120

Food and Beverage B2C Sports B2B 120

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Social Tables

JANUARY 27, 2021

Experiential Marketing Summit Date, location details TBA According to its website, the 2021 Experiential Marketing Summit is going to be a “virtual experience” in March and May 2021, followed by a live experience in October. ” Gain new event planning skills with easy tools Get Started Free 3.

2021 193

2021 Event Planning Conference 2020 193

Bizzabo

MARCH 14, 2019

The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant. Source: AdobeMax.

Event Marketing 48

Event Marketing Marketing Ecommerce B2B 48

Event Industry News

MARCH 6, 2020

Both companies ordinarily work in the corporate sectors, so having an event which is B2C whether it be a concert or an afternoon with Martin Brundle and Mark Gallagher, is very different. As well as event running schedule, and all manifests and performer movements as you would for a conference, exhibition or awards evenings.

B2C 97

B2C B2B Negotiating Venues 97

Prestige Events Magazine

JUNE 2, 2021

Raccoon Events, the company behind the award-winning National Running Show, National Snow Show, National Outdoor Expo and Run Show USA, has today announced it is adding yet another event to its rapidly growing portfolio of B2C health and wellbeing events.

B2C 52

B2C Retail Sports 2022 52

Bizzabo

MAY 14, 2018

This month we spoke with Cathy McPhillips, VP of Marketing for Content Marketing Institute, about growing an annual conference, making data-driven decision, building an engaged community and more. She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience.

Marketing 50

Marketing Conference Speakers Social Media 50

GEVME

SEPTEMBER 26, 2019

The development of marketing technologies in fintech and e-commerce also opens new avenues and perspectives. The RegTech Summit for Capital Markets explores how the financial services industry can leverage technology to drive innovation, cut costs, and support regulatory change. RegTech Summit . were presented there. Money2020 Europe.

Conference 120

Conference Banking Financial 2019 120

SmartMeetings

MAY 28, 2020

When you think of the event life cycle, you still need to market your event. While content is about the speaker, the message and correct video format, it’s also about creating a shared experience. You’re still thinking about speakers, thinking about abstracts and curating how you actually deliver it. You need to promote it.

B2C 117

B2C Conference Sponsorships Speakers 117

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. Marketing has a place in every stage of the event process and events are necessary to an all-inclusive marketing program. What is Event Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

SpotMe Blog

JUNE 2, 2021

It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. Business-to-business (B2B) lead generation is the process of identifying potential business customers and attracting their interest through cold calling, content marketing, and other sales and marketing tactics.

B2B 130

B2B Social Media Marketing Events 130

Bizzabo

JANUARY 15, 2019

The vast majority of marketers consider live events to comprise the most critical marketing channel over content marketing, email marketing, paid ads and other channels. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Cybersecurity. It's hard to predict.

2019 102

2019 B2B B2C Events 102

PCMA Convene

DECEMBER 3, 2018

Pico’s Darren Lim says event planners can learn from big-ticket B2C events like ChinaJoy and Ultra Music Festival. In the B2C section of ChinaJoy , exhibiting companies interact directly with consumers, who are drawn from a tremendously diverse and enthusiastic demographic. Darren Lim.

B2C 69

B2C Meetings Sports Trade Shows 69

Bizzabo

MARCH 19, 2019

In honor of International Women’s Day, we hosted two events spotlighting women in business, leadership, and marketing. EMPOWER NYC 2019 was an incredible event with over 100 attendees and 20 speakers—all focused on highlighting diversity, inclusion, and the power of in-person connections. Einat Weiss, VP of Global Marketing at Nice.

2019 49

2019 B2C B2B Speakers 49

Social Tables

DECEMBER 5, 2018

Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion. 18% venues.

Ecommerce 146

Ecommerce B2B Apparel B2C 146

Bizzabo

MARCH 31, 2020

What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. Key Takeaway: The speakers (i.e. October 5, 2016.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Event Industry News

NOVEMBER 23, 2018

CEO, Scott Cullather is a recognised industry leader who has worked within the sector for over 25 years, leading teams to deliver B2C and B2B events for renowned brands across 40 countries. The brand also sought to drive general brand awareness in the UK market, and build on their relationships with clients by engaging with them face-to-face.

2008 92

2008 Food and Beverage 2018 B2C 92

Nunify

AUGUST 9, 2021

Several new brands have popped up in the market in recent times by grasping this very fact. Makeup for glitches – Sometimes, you might face technical issues like poor internet connection, bad mic, speaker problem, lighting problems etc. Various sectors, be it B2B or B2C can benefit from the webinars.

B2C 98

B2C B2B Retail Social Media 98

Event Geek

APRIL 4, 2016

Social media has the potential to dramatically improve your events, whether they are b2c or b2b. 2) Engage Your Existing Community Your community of guests and speakers are a rich source of opportunity to help promote your event on social networks. Let them vote on sessions and suggest topics. 4) Hashtags Don't forget hashtags.

Social Media 60

Social Media B2B B2C Advertising 60

Nunify

FEBRUARY 12, 2023

Do you know who to reach in the marketing or sponsorship department ? How do I promote an event to digital marketers? Let me give it one last try with a B2C event. It can be a great ally in: writing email finding venues writing FAQs & marketing copy But like any other AI tool ChatGPT is as good as the data you feed into it.

Sponsorships 52

Sponsorships Event Apps 2023 Tech 52