Event Industry News

DECEMBER 17, 2020

In the run up to the launch date, a series of teaser content including supporting videos from a wide range of high profile personalities were sent across the OIOV social media channels. The videos released across social media channels and www.wecreateexperiences.co.uk

B2B 138

B2B B2C Social Media 2021 138

Event Geek

APRIL 4, 2016

Social media has the potential to dramatically improve your events, whether they are b2c or b2b. Whether you are a host, organizer, sponsor or attendee, you can use social media to help reach your event goals and build your community. What's your event ROI? Use this free worksheet to find out now.

Social Media 60

Social Media B2B B2C Advertising 60

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Drum up sufficiently high levels of social media buzz before the event.

Insurance 154

Insurance B2C Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Drum up sufficiently high levels of social media buzz before the event.

Insurance 154

Insurance B2C Social Media B2B 154

Event Industry News

MARCH 9, 2020

Vividink PR & Social Media has announced that it has agreed a three-year deal with East of England Arena & Events Centre to provide a complete PR and social media service. “The fact that the venue is now home to some of the UK’s largest B2B/B2C events is a testament to the work that Vivid Ink has done.”

Contracts 112

Contracts B2C Social Media B2B 112

Eventtia

JANUARY 2, 2023

Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend. Social Media Marketing. Event marketing phase: all of them.

Event Marketing 113

Event Marketing 2023 Marketing B2C 113

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth. The survey found that consumers are 2.4x

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2C (business to consumer) event when your event caters to your business’ customers. For example, a conference or a networking event are B2C events. It’s a B2C event that can be in-person, hybrid, or virtual. It works in a similar way to a social media feed. . Consumer show. Event tech.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Bizzabo

DECEMBER 17, 2018

Social Media Promotion. 58% of B2B companies use event software at their events, compared to 54% of B2C companies. 28% of B2C organizations primarily run live events for community building. 28% of B2C organizations primarily run live events for community building. Google & Ipsos Media CT , 2014).

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

GEVME

JUNE 5, 2020

Are you going to stream your event to clients (B2C) or other businesses (B2B)? Third, you can quickly and effectively promote your event on social media. Once your embed code is ready, copy and paste it into your webpage, social media campaigns, or even emails. . Do you want more exposure or more security?

2020 218

2020 Social Media B2C Events 218

Eventinterface

JULY 2, 2016

Remember, regardless of whether you have a stand at a B2C or B2B show, people and companies alike buy services so it is worth considering your environment while in the planning stages. If you are hosting an interactive experience at your booth, hint at this with visuals in your virtual press kit and on social media.

Conference 124

Conference Trade Shows B2C Social Media 124

Event Industry News

APRIL 11, 2019

James probed into the “grey area” that is Facebook and asked if Google can pick up data coming from ‘events’ created on the social media platform. Referring to it as primarily a B2C platform, James enquired whether B2B companies should dismiss Facebook quite so readily as they do.

B2C 90

B2C B2B Social Media Events 90

Eventmobi

APRIL 10, 2024

Drawing inspiration from successful B2C pop-up shops such as SKIMS and Glossier , look for opportunities to turn your booth into a cohesive branded experience. Consider including your booth number, social media handles, and a special show promo code inside each bag.

Trade Shows 221

Trade Shows B2B Sponsorships B2C 221

Event Farm

JUNE 14, 2017

Content marketing, big data, mobile marketing, and social media—all of these make up a lot of what experiential is naturally good at. Content marketing, for example, is all about providing value to your audience, whereas social media helps marketers engage with consumers in their everyday lives.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Event Industry News

FEBRUARY 18, 2019

They recognise the value live events can bring to the table from an engagement and authenticity perspective, and of late, the same can be said for social media influencers. We know that social media can be used to extend an event’s reach exponentially. So, why influencers?

B2C 103

B2C Social Media 2018 B2B 103

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Decide your marketing channels to promote your event: social media, email marketing, podcasts, blogs, ads, etc. These may include: Social media. What does it entail? Promote Your Event. Paid search.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Eventmobi

JUNE 13, 2019

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. Whether it’s social media or email marketing and list building , your database of potential attendees will grow substantially, which means your leads and brand awareness will grow, too. Take the annual Marketing Profs B2B Forum.

2019 150

2019 Food and Beverage B2B Social Media 150

Event Industry News

MARCH 6, 2020

Both companies ordinarily work in the corporate sectors, so having an event which is B2C whether it be a concert or an afternoon with Martin Brundle and Mark Gallagher, is very different. As well as event running schedule, and all manifests and performer movements as you would for a conference, exhibition or awards evenings.

B2C 97

B2C B2B Negotiating Venues 97

Retro Events & Marketing

MAY 13, 2020

He’s a craft beer enthusiast and likes to spend his weekends traveling to new breweries and sharing his findings on social media (and his network of friends and family can certainly include like-minded potential new customers for you). For example, if you run a brewery, one of your buyer personas could be Shane, 25.

Social Media 98

Social Media Advertising B2B B2C 98

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Too many ideas A surplus of ideas can lead to scattered efforts and a lack of focus.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Hubilo Blog

JUNE 29, 2020

Is it just getting an influencer on board to promote your products on social media? Her company connects the MICE industry with the right social media influencer, to tell the story of the suppliers in an authentic and fun way within the right target audience. B2B are people with people having a pool of experience.

B2B 81

B2B Marketing B2C Social Media 81

GEVME

NOVEMBER 17, 2020

Currently, it will be mainly based on their social media profiles. Diogo is a commercially minded and people-focused individual with B2B and B2C experience across Europe. That’s a great example of the potential of having an integrated strategy with digital being implemented with live events. About Diogo Lourenço.

Food and Beverage 120

Food and Beverage Sports B2C B2B 120

Endless Events

JUNE 8, 2018

And this story is often a digital one, shared through social media. It turns out that social media is also the perfect platform to capture the play with the senses you have concocted for your attendees. After the experience, it evolves into a story that they will then use to tell others about your brand.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

Planning Pod

AUGUST 19, 2019

An important event sales strategy for your catering business is the effective use of social media. Social campaigns can include efforts as simple as one-off Instagram ads (or Instagram stories of your recent events) or as elaborate as managing a dedicated YouTube channel. Are you B2B or B2C? What is your target niche?

Social Media 107

Social Media B2C Government Hotels 107

PCMA Convene

JUNE 28, 2019

More B2B events are adopting the B2C approach of partnering with brands or personalities that complement their mission and share their values. With social-media influencers as well as traditional corporate sponsors, the possibilities are endless. Inspiring influencers and smart sponsorships.

B2B 94

B2B B2C 2019 Social Media 94

Social Tables

APRIL 23, 2019

They’ll be proud to share they’re attending on all their social media platforms. SmartSocial Summit The SmartSocial Summit brings together visionaries in social media and marketing. Since this type of b2c event is all about having fun and enjoying good food, a cute event name like this one is very fitting.

Social Media 139

Social Media Events B2C Corporate Events 139

Event Industry News

MAY 28, 2019

Across his career, Scott has led teams in the design, production, and execution of hundreds of large-scale B2B and B2C events in more than 40 countries, for dozens of the world’s leading brands, companies, and trade associations. What experience can you draw upon to successfully judge the ETAs?

Event Technology 95

Event Technology Technology 2008 B2C 95

Bizzabo

DECEMBER 13, 2018

The bottom line: Event marketing is an essential marketing channel for B2B and B2C businesses. How to Promote Your Event on Social Media. Conferences can be either B2B or B2C and usually have a schedule filled with engaging speakers, educational workshops, and valuable networking sessions. 5) Social Media Mentions.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Hubilo Blog

FEBRUARY 5, 2019

There’s a vast difference between planning B2B events and B2C events. B2B focusses on setting up corporate meetings, conferences and discussions so that the business delegates can have a f2f conversation and understand the business future better while B2C is focused on making their customers and clients happy! Event Planer Net –.

B2C 61

B2C Trade Shows 2019 B2B 61

PCMA Convene

JULY 31, 2017

Mostly because the CVB couldn’t find a planner with a large social-media following who could fulfill the duties of an influencer, which include writing content and taking professional-quality photo- graphs and video for various channels, including Instagram, Snapchat, YouTube, Twitter, and Facebook. They’re quite popular.

Marketing 81

Marketing Meetings Social Media 2013 81

Eventbrite UK

MARCH 27, 2017

Successful B2C marketing is about more than getting the word out about your event. It’s about getting the right words out to the right people. Here’s how. The post 3 Top Tips for Marketing Consumer Events appeared first on Eventbrite UK Blog.

B2C 60

B2C Marketing Events Social Media 60

Event Industry News

AUGUST 29, 2019

Social media posts and digital content has added another layer to work responsibilities in PR and other sectors. She also describes the difference between working on a B2B and B2C show regarding press coverage and interview opportunities.

B2B 63

B2B B2C Negotiating Social Media 63

GEVME

JULY 29, 2020

With a variety of tools to live stream events, from social media networks to more advanced solutions, it might not be easy to choose the right platform. Are you going to stream your event to clients (B2C) or other businesses (B2B)? Choosing the Right Platform for Your Event. The thing is that it all depends on what you want.

Social Media 156

Social Media Events B2C Conference 156

Skiddle

DECEMBER 7, 2023

They’re our B2C content team. If that isn’t enough, our B2C team will send regional newsletters to our customer base, showing them the events they need to know about in their area. Creating exciting content on social media The work doesn’t stop at written content, either.

B2C 52

B2C Marketing Social Media 2024 52

Skiddle

DECEMBER 7, 2023

They’re our B2C content team. If that isn’t enough, our B2C team will send regional newsletters to our customer base, showing them the events they need to know about in their area. Creating exciting content on social media The work doesn’t stop at written content, either.

B2C 52

B2C Marketing Social Media 2024 52

Management Events

JULY 14, 2022

You must have heard the term “social selling” before. We’ll get into why it’s so popular a little later, but first, let’s understand social selling vs social media marketing or advertising. What is social selling? Social Selling Index (SSI). billion social media users, that’s a 10.1%

Social Media 52

Social Media B2B B2C 2014 52

Skiddle

NOVEMBER 29, 2023

’ will be emblazoned on social media assets and blog post headers created by our designer. Then, we’ve got paid ads that will show events to the many users of social media platforms like Facebook and Instagram, as well as our ‘Inspire Me’ pages, which are written by our B2C content team.

2023 59

2023 Social Media B2C Marketing 59